Jennifer Colbeck named employee of the month

COLDWATER – Jennifer Colbeck was recently named the Community Health Center of Branch County Employee of the Month. She has been an employee of CHC since May of 1999.

Digital decor: Harnessing the riches of online design sites

“Having a theme and palette in mind really helps narrow down the infinite options on design sites and blogs,” says Patricia Leitao, marketing manager and blogger for the Boston-based site homeyou, which matches homeowners with area contractors.

Digital decor: Harnessing the riches of online design sites

“Having a theme and palette in mind really helps narrow down the infinite options on design sites and blogs,” says Patricia Leitao, marketing manager and blogger for the Boston-based site homeyou, which matches homeowners with area contractors.

CONNECT TWEET LINKEDIN GOOGLE+ PINTEREST

But the documents revealed by the House Select Investigative Panel on Infant Lives show that at least one procurement business used marketing materials to encourage abortion clinics to advance biomedical research in a way that would help them make a …

Spray and pray, smartphone neck, and the rise of mobile media consumption

Consider the efforts from social networks to increase in-platform action and attention, including Facebook Instant Articles; “shop now” and “buy it” buttons on Instagram and Pinterest; autoplay video content on Twitter and Facebook; and SnapChat …

Land of New Opportunity: 4 Lesser Known Social Media Platforms

Every digital marketing expert should be aware of the main and most popular social media platforms, such as Facebook, Twitter, Instagram, Pinterest, Snapchat, and YouTube, but what about those that are lesser known? There are platforms out there that …

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Is that Begonia or Dishy Coral? Sherwin-Williams matches Pinterest colors to paints

This integration – developed with IBM-owned Resource/Ammirati – is the product of paying attention to basic consumer behaviors, said Meghan Vickers, director of e-business marketing for Sherwin-Williams. People use Pinterest boards – be they travel, …

PHOTO: Pinterest’s Jordan Skye Paul Shares How the Platform Helps Small Businesses Grow

“As a small business owner, Pinterest is actually a really incredible tool, because we’re really free marketing,” she said. “When you think about it, through images themselves, we’re telling your story, and we’re not charging you to do that. The …

21 SaaS Referral Marketing Examples

Typeform has placed a number of restrictions around their referral marketing program. Referrals can only be sent by PRO and PRO+ users ensuring that customers are getting value from their platform before asking for a referral.

MemSQL raises $36M Series C round for its in-memory database platform

Frenkiel tells me the company’s users currently include Pinterest, Comcast, Akamai and Kellogg’s. This new … The company says it plans to use the new funding to “accelerate growth across the company including engineering, sales, support, and marketing.”.

Just how antisocial is social media?

Social is a columnist in the Irish Examiner who focuses on social-media marketing, but we bet “she” never imagined that her world of Facebook, Snapchat, LinkedIn, Tumblr, Google+, Instagram, Pinterest and Twitter would become, well, so antisocial for …

Millennials & Teens Sound Off: Their Absolute Favorite Things to Eat & Drink

Rather than going to galleries or museums, Millennials are turning to Pinterest and Instagram to discover art. A recent study by Invaluable—an online … Instagram is continuing to influence marketing, even off the platform. E-commerce site Menlook is …

Baffled by digital marketing? Find your way out of the maze

A florist may use a visual channel such as Instagram or Pinterest to promote their business, or a video to show potential customers how to create the perfect bouquet.

S.F. based startup grabs $36M in ‘up round’ to take on Oracle and others

For Eric Frenkiel, CEO of San Francisco-based MemSQL, the opportunity to re-invent data management first became apparent when he was working as an engineer at Facebook, building out the social network’s platform, in 2011.

Putting a Price on Celebrity Plugs

Dana Bakich, a senior digital strategist with marketing agency DKC, says she might use the price filters and 7,000 search tags to find, say, a celebrity who plays basketball, appeals to college students, and, yes, fits her client’s budget.

Nikon Eyes Digital Push to Revenues

Nikon is aggressively using digital marketing strategy to capture market share. It uses Facebook, Twitter, Pinterest among other channels to reach out to consumers and youth. “…the digital marketing is the cheapest so far,” says Sajjan Kumar, Senior …

Nordstrom Turns to Snapchat to Win Over Millennials

Facebook hosts discussions, and Pinterest opens the door for some shopping. But Snapchat lets Nordstrom’s shoppers interact … H&M and Sephora have also done big marketing efforts with the platform. Nordstrom moved carefully so the effort didn’t come …

Master Lock Recognized With 2016 Edison Silver Award for Its Innovative Bluetooth Smart Padlocks

“We are honored to receive this award for our product innovation efforts tied to the strength of our core business to provide consumers with industry-leading security, convenience and peace of mind,” said Rebecca Smith, vice president, marketing for …

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BERNINA of America Recognizes BERNINA Fashion Fund Recipient During Runways & Gallery Event at Austin …

“We are pleased to recognize Samantha with a BERNINA 330 sewing machine and the new BERNINA L 450 Overlocker that will be available at BERNINA Dealers this summer,” said Amy Gutierrez, Director of Marketing for BERNINA of America. “These entry-level …

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JC Penney and Pinterest Team Up to Target Moms at a Mall Near You

JC Penney, which was founded 114 years ago, has been partnering with San Francisco-based Pinterest for years but this is the first time the pair have worked on a mall activation, noted Sheeba Philip, VP of marketing strategy and communication at the …

5 Marketers on Periscope You Need to Be Following

Kim Garst is the author of “The Quick and Easy Guide to Branding Your Business and Creating Massive Sales with Pinterest,” as well as the Founder and CEO of Boom! Social. She’s also been dubbed the the “First Lady of Periscope.” If you’re looking to …

Effective Branding: 4 Ways To Build a Brand Through Social Media

Instagram and Pinterest rely heavily on images and are effective if you’ve been running in clothing, or the fashion industry.

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5 Marketers on Periscope You Need to Be Following

Kim Garst is the author of “The Quick and Easy Guide to Branding Your Business and Creating Massive Sales with Pinterest,” as well as the Founder and CEO of Boom! Social. She’s also been dubbed the the “First Lady of Periscope.” If you’re looking to …

What Happens In Coachella Stays In Coachella: The Friday Don’t Miss List

Last weekend the Coachella Valley Music and Arts Festival kicked off with plenty of brands looking to court the cool kid crowd. The Wall Street Journal described the three-day event as “filled with a marketer’s dream: throngs of influential, open …

Here’s how to better use your time online

Approach advertisers that sell products you love and start to promote them. Like a blog, advertisers will pay to get their products out there.

Alexa Chung Turns On Kelly Osbourne, Poppy Delevingne and Leigh Lezark at Her Villoid Fashion App Party

“She comes up with the creative ideas,” said Karin Kallman, chief marketing officer of the nine-person app maker that used to be known as So Bazaar.

JC Penney and Pinterest Team Up to Target Moms at a Mall Near You

JC Penney, which was founded 114 years ago, has been partnering with San Francisco-based Pinterest for years but this is the first time the pair have worked on a mall activation, noted Sheeba Philip, VP of marketing strategy and communication at the …

Two companies graduate from Wyoming Technology Business Center

By Jeff Truchot facebook twitter google_plus reddit pinterest linkedin mail. A company that wants to keep the nation’s trains running on safe tracks and another that helps thirsty cattle drink … Benson said that Gayle and Turner are currently …

¿Cuáles fueron los empleos online más demandados en 2015?

… pequeños emprendedores competir con las grandes marcas que poseen presupuestos de marketing más importantes. A su vez, ahora también permite usar cinco cuentas desde un mismo dispositivo (funcionalidad muy útil para los community managers).

Baffled by digital marketing? Find your way out of the maze

A florist may use a visual channel such as Instagram or Pinterest to promote their business, or a video to show potential customers how to create the perfect bouquet.

MADE.COM to spend more on paid social than TV in 2016

Though social is now recognised as an integral part of the marketing mix, many still question its place in commerce. That’s why it was so fascinating to catch up with Hannah Pilpel, social project … The way social and ecommerce are integrating is …

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4 Ways Data Can Increase Your Business Blog’s Reach

Everyone from students to content marketers look for numbers to supplement their writings. When your … Every blog you post should offer as many social media sharing options as possible, including Twitter, Facebook, Pinterest, and Google Plus. With …

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JC Penney and Pinterest Team Up to Target Moms at a Mall Near You

JC Penney, which was founded 114 years ago, has been partnering with San Francisco-based Pinterest for years but this is the first time the pair have worked on a mall activation, noted Sheeba Philip, VP of marketing strategy and communication at the …

The complicated local path to purchase: 7 marketing tasks to do yourself and 7 to outsource

Each form of media also has numerous platforms or outlets. For example, deciding to have a social media presence might require content on Facebook, Twitter, LinkedIn, Instagram, Pinterest, Google+, Tumblr and others. The permutations of combinations of …

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Why Local Beats Localized Content, Always

Many hobbyists have since moved to apps (YouTube, Instagram, Pinterest…). However, companies – with their digital transformation underway – still need to share longer pieces of … is a platform on which we share trends, best practice and comments on …

4 Tips For Successful Event Marketing

Your Facebook, Twitter, LinkedIn, Pinterest followers ‘follow’ you for a reason. The good thing about these social media channels is they followed you voluntarily (just like your email list).

5 Fabulous Ways To Market Your Business on A Budget

Social Media Marketing is a service that you can pay for BUT it’s also something you can easily do yourself! Start a Facebook business page, a Twitter Account and Pinterest Account, they’re all FREE. Now, I primarily use Facebook (because that’s one of …

Shoptalk unites retail and tech execs for big powwow in Las Vegas

They are expected to rub elbows with social media companies such as Pinterest, Facebook, Twitter and with e-commerce execs such as the heads of Amazon Prime Now and Google Express.

MADE.COM to spend more on paid social than TV in 2016

Though social is now recognised as an integral part of the marketing mix, many still question its place in commerce. That’s why it was so fascinating to catch up with Hannah Pilpel, social project manager at MADE.

224 Apparel & Design: The company behind all that sorority gear

224 Apparel & Design can be found on Twitter, Pinterest and much more, but has the largest presence on Instagram. “We’re only a referral based company so that’s how we do our advertising,” Wessel says.

Everything you Need to Know About Why Social Media is Important for Hotels (Pt. 2)

Social media isn’t meant to be used as a single strategy to gain more bookings; when it comes to online marketing for your hotel, all of your efforts should be seen as a single ‘product’ that you are using to drive traffic and direct bookings.

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How Chobani Turns Yogurt Searches Into Sales Effectiveness

One of these tactics includes marketing-effectiveness studies, such as a recent research initiative with Yahoo and Nielsen Catalina Solutions (NCS) to prove search ads drove in-store sales.

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Hallmark Signature Cards Honor Extraordinary Moms This Mother’s Day

“Hallmark is here to help people emotionally connect with each other and Mother’s Day is one of the most important times of year to do so,” said John George, Hallmark vice president of marketing. … Connect on Facebook, Twitter, Instagram and Pinterest.

Repurposed, used items can lead to green lifestyle

… way to nail chairs in a wall and use the seat as a shelf, and the bar underneath as a hanger, according to BoredPanda. There are so many ways to repurpose items – websites like Pinterest and Google can help students lead a newly sustainable lifestyle.

Don’t miss the marketing and social media Masterclass at PCR Boot Camp 2016

Consultant and Tubblog owner Richard Tubb will be giving a Masterclass talk on marketing and social media at PCR Boot Camp 2016, which takes place at Emirates Stadium on Wednesday, May 18th.

MADE.COM to spend more on paid social than TV in 2016

Though social is now recognised as an integral part of the marketing mix, many still question its place in commerce. That’s why it was so fascinating to catch up with Hannah Pilpel, social project manager at MADE.

Updated Analysts Rating Report: Gilead Sciences, Inc. (NASDAQ:GILD) , Celgene Corporation (NASDAQ:CELG)

Gilead Sciences, Inc. (GILD) reported that the European Commission has granted marketing authorization for two doses of Descovy® (emtricitabine and tenofovir alafenamide 200/10 mg and 200/25 mg; F/TAF), a fixed-dose combination for the treatment of …

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Finding Your Brand’s Personality—And Voice

One Kings Lane has managed to effectively utilize social channels like Pinterest and Instagram, something that many companies struggle with.

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5 Food and Beverage Brands with Highly Successful Pinterest Marketing Strategies

Launched in 2010, Pinterest joined the social scene and quickly became one of the best visual content platforms. Today, it boasts over 100 million monthly active users, predominantly women.

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Learn to be a Digital Entrepreneur for only $19

In this course, you’ll follow a real life case study that can help you turn Pinterest into a marketing dynamo for a digital business.

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