How to Create Compelling Videos for E-commerce Marketing
Use videos on your social media platforms like Facebook, Instagram, Twitter and Pinterest to announce and promote new products, upcoming sales, and specials.
How HiSmile used social media to gain 100000 customers
HiSmile’s marketing is done entirely on social media, which Mirkovic and Tomic say allowed them to take a scattergun marketing approach in the first six months, promoting the brand to anyone and everyone aged 15 to 35, before discovering their niche …
CVB explains details of $61M tourism impact
Under this section, the Social Media contacts were listed as Facebook, Pinterest, Twitter, blogs and Instagram. Convention Services were detailed, followed by visitor services, tourism sales, special events, the marketing partnership with the city and …
After The EBay Split, Commerce Giant Magento Acquires An Advanced Analytics Shop
One year ago, eBay put its enterprise marketing assets up for sale, and its commerce platform Magento was taken private again.
11 Ways to Overcome Marketing Dread
Whether they were self-published or worked with a more traditional publishing house, whether they sold most of their titles in digital or print format, they all said the same thing: they were aware that they should participate in marketing their own …
Facebook Successfully Tests Drone, Pinterest Adds Buyable Pins to Web, More
“Email marketing is dead.” If you’ve been involved in the world of marketing over the last few years, you’ve likely heard that declaration more than once.
Tuned In
PH: Sure, we are 360 people now. We started out bootstrapped back in 2009 with the aim of creating a Software as a Service (SaaS) product for performance marketing that had not yet been done at that time. We were big fans of SalesForce and the shift to …
Learn to engage your audience with the Marketing Bundle (97% off)
Additionally, a course on Pinterest for Marketing and Sales will walk you through the finer points of promoting your business on Pinterest’s visually-driven platform. You’ll learn everything from setting up a profile to executing marketing initiatives …
5 Tips For Repurposing Your Content On LinkedIn SlideShare
Don’t forget to include hyperlinks to push traffic back to the original content you are repurposing, your company’s website, or social media sites (think Facebook, LinkedIn,Google+, Pinterest, and Twitter.) It is also a good idea to include links to …
5 Ways to Boost “Shareability” on Facebook
These tools allow you to search based on many criteria including URL and key phrase to see which content is getting the most shares across Facebook, Twitter, Google+, LinkedIn and Pinterest. The more you know about what people are sharing right now, …
Bisola of Stylvo: 5 Ways to Avoid BellaNaija Weddings Envy
When she’s not blogging, styling intimate soirees, creating on her Mac or guiding the marketing team at BCG Events, you can find her reading the Bible, daydreaming on Pinterest or binge watching her favorite Youtube influencers while sipping on a cup …
Weighing the Benefits of Social Media Marketing VS Email Marketing
It’s no secret that social media is creating quite a buzz in the marketing world as people move to leverage social sharing, personal recommendations and the bump in search engine optimization that comes from a well-crafted campaign.
Instagram, The $50 Billion Grand Slam Driving Facebook’s Future: The Forbes Cover Story
With 9.6 million Twitter followers, 79-year-old Pope Francis might be the most surprising breakout star of the social media age. Keen to reach a younger generation, the pontiff summoned a person with a platform that rivals even the Catholic Church when …
Social Links: Twitter’s tough quarter; Yelp warns users about litigious dentist; Pinterest battles Snapchat
Marketing genius or potential Consumer Fraud and Abuse Act violation? Tiffany & Co. launched a Snapchat filter to attract millennials.
After The EBay Split, Commerce Giant Magento Acquires An Advanced Analytics Shop
One year ago, eBay put its enterprise marketing assets up for sale, and its commerce platform Magento was taken private again.
SIYIOU Leads Chinese Exporting Companies to Phase 4.0 of Chinese Foreign Trade
Not only helping with Google SEO, Foreign Trade Express also helps Chinese foreign traders share their products information with hundreds of B2B and B2C platforms, and social media like Facebook, Twitter, Pinterest and so on. And, with other marketing …
Instagram, The $50 Billion Grand Slam Driving Facebook’s Future: The Forbes Cover Story
With 9.6 million Twitter followers, 79-year-old Pope Francis might be the most surprising breakout star of the social media age. Keen to reach a younger generation, the pontiff summoned a person with a platform that rivals even the Catholic Church when …
Virginia Beach CVB Selects Regatta Travel Solutions to Power Booking Engine on VisitVirginiaBeach.com
“We are already impressed with the amount of personal involvement on behalf of the Regatta team,” said Kelli Norman, Director of Tourism Marketing and Sales for the Virginia Beach Convention & Visitors Bureau. “We finally have a solution that will …
Elevator Pitch: Hypetap
Hypetap is an influencer marketing tech platform and agency that enables brands and influencers to build relationships by creating content together on the platform, as opposed to purchasing pre-prepared content based on a brief.
Use videos on your social media platforms like Facebook, Instagram, Twitter and Pinterest to announce and promote new products, upcoming sales, and specials.
Beyond the Brownie
s website is Pinterest-meets-pot. The confections look like they’d fit right in at a bougie soiree or even in your grandma’s candy bowl.
Snapchat, retooled marketing mix will win millennials over from independent labels
Facebook remains the most effective social channel in this regard, with Pinterest, Instagram and YouTube following. Snapchat, a relatively new player, has lower volume, but its growth potential suggests brands should not bypass it.
Get Scrappy: 7 Tips for Smarter Digital Marketing
For all social media platforms, remember that whether you’re marketing to consumers or businesses, they are still people.
Elevator Pitch: Hypetap
Hypetap is an influencer marketing tech platform and agency that enables brands and influencers to build relationships by creating content together on the platform, as opposed to purchasing pre-prepared content based on a brief.
What We can Learn From Prisma about Viral marketing
… apps have touched. Every entrepreneur and CEO’s goal is to make their app or website as viral as these apps have been, which begins a vicious cycle of viral marketing all over – people will eventually promote these on their own. But how did this …
Make Animated GIFs in Adobe Photoshop CC
Social media networks, including Pinterest, Twitter, and Facebook, have sparked an animated GIF renaissance. More than a … Apparel retailer Boden has been known to use animated product GIFs on social media and in email marketing messages. Similarly …
For These Artisan Founders, Cute Small-Batch Goods Were Just the Beginning
Etsy, Instagram and Pinterest fueled it all, allowing the makers to easily tell their stories and connect directly with consumers.
The big debate: Do marketing experts need a qualification in marketing?
“Before you explain how marketing is changing you should understand what it was before you started announcing the change.
The big debate: Do marketing experts need a qualification in marketing?
“Before you explain how marketing is changing you should understand what it was before you started announcing the change.
4 Companies Dominating on Digital
As more businesses complete the journey into the digital marketing space, determining what features and aspects are particularly important to implement can be daunting.
Live-Streaming Video via Periscope & Facebook Live: Are You Ready for This?
Pre-recorded videos, memes, gifs, infographics, and so many other content marketing pieces are everywhere you look online. Businesses are tweeting on Twitter, pinning on Pinterest, and even snapping on Snapchat these days, but not many are yet going …
‘Jason Bourne’ Leverages Matt Damon’s Return For Box Office Victory
As studios shift more of their precious marketing dollars away from traditional marketing methods and towards digital campaigns, social media is taking on ever greater importance – so what clues did online activity give us about the box office …
When millennials finally buy homes, they invest in them differently
“[Millennials are] a lot more focused on bringing some personality into the home,” Kevin Hofmann, Home Depot’s chief marketing officer, told CNBC. On a call with analysts in May, Home Depot CEO … And thanks to the prevalence of inspirational …
What We can Learn From Prisma about Viral marketing
… apps have touched. Every entrepreneur and CEO’s goal is to make their app or website as viral as these apps have been, which begins a vicious cycle of viral marketing all over – people will eventually promote these on their own. But how did this …
A Talk With SEO Expert Brian Hong
This becomes very obvious if you read the Infintech Designs blog, which offers great reading for marketing officers and business owners alike.
7 Simple Offline Tactics Startups Need to Employ Now
An example of Guerilla marketing was when Pinterest went to Apple stores and put their website on all the computers there.
Food and booze choices of millennials
NEW YORK (FOX 5 NEWS) – Andrew DiLorenzo, 26, is a beer guy — a craft beer guy to be exact. Anthony is not alone. A recent survey found that many male millennials prefer craft beer over other adult beverages.
10 Ways Social Media Marketing Can Help Grow Your Business
If you’re a business owner, chances are you’ve already considered using social media marketing to help get the word out about your business.
For These Artisan Founders, Cute Small-Batch Goods Were Just the Beginning
Etsy, Instagram and Pinterest fueled it all, allowing the makers to easily tell their stories and connect directly with consumers.
PinMeTo Is Key to Your Local Marketing
Using PinMeTo, national brands can gain a local presence on Facebook, Google+/Search/Maps, Apple maps, Instagram, Foursquare, Twitter, Pinterest and essentially every other app, platform and service out there. It utilizes the platforms that customers …
7 Simple Offline Tactics Startups Need to Employ Now
An example of Guerilla marketing was when Pinterest went to Apple stores and put their website on all the computers there.
When millennials finally buy homes, they invest in them differently
“[Millennials are] a lot more focused on bringing some personality into the home,” Kevin Hofmann, Home Depot’s chief marketing officer, told CNBC. On a call with analysts in May, Home Depot CEO … And thanks to the prevalence of inspirational …
Current Marketing Introduces Akela To Connect Influencer Marketing To Real Life
Instagram is the most important social channel for influencer marketing, with 37 percent of influencers rating it #1, followed by Pinterest (22%), Facebook (21%), Twitter (11%), YouTube (6%) and Snapchat (3%). (Note: Snapchat is not part of the …
Businesses, Social Media Is for More Than Just Marketing
Groupon is a great example of this: if you get X amount of friends to buy the same deal as you, your purchase is free. Secondly, social media can be used as an independent online shop.
Homepages Are Dead: The Rise Of The All Landing Page Website
Most businesses active with an inbound marketing strategy have a list of keywords they’re targeting. They’ve determined what their target audience is searching for and created SEO content optimized to appear when they do.
Business Power Tools: Startup Execs Talk Their Favorite In-House Software
Marketing automation tool HubSpot provides customer relationship management (CRM), email marketing, social media management, web advertising, and landing page hosting all in one.
Turning Your Marketing Content Into Treasure
Thank you, Pinterest! All of these examples demonstrate that you can have all of the content or “stuff” you believe you need but if you don’t know what to do with it all, it’s nothing more than…well…junk.
3 Ways You Can Make Social Commerce Work for Your Business
And with Instagram’s average order value at $65 and Pinterest’s average order value at $58.95, social commerce can drive some serious ROI.
‘Jason Bourne’ Leverages Matt Damon’s Return For Box Office Victory
As studios shift more of their precious marketing dollars away from traditional marketing methods and towards digital campaigns, social media is taking on ever greater importance – so what clues did online activity give us about the box office …
Business Power Tools: Startup Execs Talk Their Favorite In-House Software
Marketing automation tool HubSpot provides customer relationship management (CRM), email marketing, social media management, web advertising, and landing page hosting all in one.
