Will Social Media Apps Become Irrelevant to Marketers?
In other words, don’t expect the importance of social apps like Facebook, Twitter, Instagram and Pinterest to change anytime soon—they still command big audiences that brands will want to reach.
Target’s Future Will Be Decided by Kids
Its clever marketing campaigns—“Hello Good Buy,” a Beatles song remake, is one of the most memorable—made people feel better about shopping there instead of Walmart for essentials, even if the products sometimes cost more.
DIY Politics on the Social Network for Conservative Voters
Assumptions about what Pinterest’s diverse and female user base wants undermine marketing efforts on the platform.
Snapchat finally lets users save their own snaps
The move can also bee seen as a bid to attract older consumers who are used to maintaining collections of photos and other multimedia on platforms like Facebook, Pinterest and Tumblr. This comes as new data suggest that Snapchat is gaining traction …
Nigeria: Smartphone Penetration Hits 30 Percent in Nigeria
He said LinkedIn has over 332 million registered members with PInterest having 70 million users with 56 per cent of them being females.
Give me some space: iFour’s Claire Passos on the ‘digital minimalism’ trend
Facebook, e-mail, Snapchat, ad, Twitter, text, Pinterest, Whatsap, Instagram – is there even time to breathe any more? Apparently we all need a … It just needs to be considered more carefully within the wider context of your marketing mix. These days …
Social Media News Roundup: Snapchat Memories Will Now Let You Save Your Photos
Announced at its company headquarters in San Francisco, Pinterest has revealed a number of new shopping tools expected to arrive on the platform within the next few months.
Scrappy Database Upstart Says New Execs Will Help It Take on Oracle
Cate Lochead, who was most recently vice president of marketing at Couchbase, an open-source database company, is now MariaDB’s chief marketing officer. She had previously spent three years at Oracle as vice president of application communications …
Social Lessons For The Back-To-School Marketer
Blogger and influencer outreach is a key component for back-to-school marketing. The earlier brands can secure partnerships, the better, particularly for the mommy and relevant style bloggers that have a high readership during the back-to-school retail …
Clipping, Cutting and Scanning: How to Use Coupons Effectively
To her online following of 16,000 fans on Twitter and 38,000 on Pinterest, Tracie Fobes is the “Penny Pinchin’ Mom,” a wife, mother and coupon-clipping blogger.
The Unexpected Way You May Be Killing Your Brand
Having a popular brand takes more work than to just rely on marketing alone. Recognition … Pinterest has been a recent example of this – by switching out one of their core assets, the pin button, Pinterest has caused an unexpected shift from their …
Clipping, Cutting and Scanning: How to Use Coupons Effectively
To her online following of 16,000 fans on Twitter and 38,000 on Pinterest, Tracie Fobes is the “Penny Pinchin’ Mom,” a wife, mother and coupon-clipping blogger.
Snapchat has hired 3 people from a startup that was bought last year for…
Over the past six months, Snapchat has made three hires from the same Los-Angeles-based marketing tech startup, Shift – a move that likely signals the company is serious about turning its recently-launched advertising API (application programming …
‘Ice Age’ Partners Bring Character Wedding to Life Online
Blue Sky Studios and 20th Century Fox’s upcoming animated sequel Ice Age: Collision Course (read all about it in our August issue!
Snapchat has hired 3 people from a startup that was bought last year for $50 million
Over the past six months, Snapchat has made three hires from the same Los-Angeles-based marketing tech startup, Shift – a move that likely signals the company is serious about turning its recently-launched advertising API (application programming …
How this Finnish startup is bringing personalised learning to the edutech space
“While Facebook, Google, Twitter and Pinterest are all based on highly individual and relevant service experience, education technology has not reached the level of other industries in digitisation, and hasn’t been able to offer personalised learning …
What’s new with markup & structured data
Other participants in AMP include Pinterest, Twitter and WordPress. AMP uses HTML elements, as well as its own JavaScript library.
Snapchat has hired 3 people from a startup that was bought last year for…
Over the past six months, Snapchat has made three hires from the same Los-Angeles-based marketing tech startup, Shift – a move that likely signals the company is serious about turning its recently-launched advertising API (application programming …
Google counts JH fly fishing company a success
By Jeff Truchot facebook twitter google_plus reddit pinterest linkedin mail. A Jackson Hole guide service is … “We’re looking at all this data to figure out different marketing strategies,” Snake River manager Jake Ragsdale said. “We’re constantly …
‘Ice Age’ Partners Bring Character Wedding to Life Online
Blue Sky Studios and 20th Century Fox’s upcoming animated sequel Ice Age: Collision Course (read all about it in our August issue!
DIY Politics on the Social Network for Conservative Voters
Assumptions about what Pinterest’s diverse and female user base wants undermine marketing efforts on the platform.
6 Easy Ways to Leverage Social Search in WordPress
For years Google and other search engines have been essential for gaining visibility on the web, yet today social media sites such as Twitter, Facebook, Pinterest, Instagram, Google+, and other …
Brand News: Alibaba Smart Car, Danone’s $10B Acquisition and More
Pinterest refocuses marketing strategy on keyword search and audience-based buying. Scripps Amazon TV apps for HGTV and Food Network enable shopping by remote.
fishbat Shares 3 Trends in the Boat Industry on Social Media
TRIBECA, N.Y., July 9, 2016 /PRNewswire-iReach/ — fishbat is a leading internet marketing company, which combines proven digital marketing strategies that include search engine optimization (SEO), digital ads and social media optimization (SMO) to …
Pinterest punta su search marketing e audience buying
Si annunciano diverse novità in campo pubblicitario per Pinterest. Il social network, in particolare, come riporta AdAge, punterà su search marketing, un comparto che quest’anno varrà 86 miliardi di dollari a livello globale, e audience based buying.
Auf dem Weg zur Stadtmarke – Wettbewerb in Bielefeld gestartet
In Bielefeld ist man seit November 2015 dabei, ein einheitliches Erscheinungsbild und Vermarktungskonzept auf den Weg zu bringen. Die Bielefeld Marketing GmbH sucht nun im Rahmen einer Ausschreibung eine Agentur für die Erstellung des Corporate …
Internet Marketing Company, fishbat, Reveals the Power of Visuals When Building a Brand
LOS ANGELES, July 8, 2016 /PRNewswire-iReach/ — fishbat is a leading internet marketing company, which combines proven digital marketing strategies that include search engine optimization (SEO), digital ads and social media optimization (SMO) to help …
REPEAT – Ensure You Are Writing High Impact News Releases with These Expert Tips
TORONTO, July 9, 2016 /CNW/ – With the rise of content marketing, social media and other online marketing tactics, news releases can often be overlooked.
Clipping, Cutting and Scanning: How to Use Coupons Effectively
To her online following of 16,000 fans on Twitter and 38,000 on Pinterest, Tracie Fobes is the “Penny Pinchin’ Mom,” a wife, mother and coupon-clipping blogger.
Internet Marketing Company, fishbat, Reveals the Power of Visuals When Building a Brand
LOS ANGELES, July 8, 2016 /PRNewswire-iReach/ — fishbat is a leading internet marketing company, which combines proven digital marketing strategies that include search engine optimization (SEO), digital ads and social media optimization (SMO) to help …
CMO Today: Snapchat Takes a Step Toward More Permanence With Photo Saving
Pinterest is betting on the coming launch of a new app that will let people search for and buy items they photograph with their phones to transform the company into a potential e-commerce juggernaut.
Social media: How to connect with your target audiences across channels
By now, most businesses probably have an active presence on Facebook, but other social networks that should be taken into consideration, as well, depending on the diverse audiences your business is hoping to connect with, include Pinterest, Instagram, …
Social media column: What’s your Instagram strategy?
For the first time in four years I’m not teaching social media marketing to MBAs over the summer. (Fear not – the class will be back this fall.
Auf dem Weg zur Stadtmarke – Wettbewerb in Bielefeld gestartet
In Bielefeld ist man seit November 2015 dabei, ein einheitliches Erscheinungsbild und Vermarktungskonzept auf den Weg zu bringen. Die Bielefeld Marketing GmbH sucht nun im Rahmen einer Ausschreibung eine Agentur für die Erstellung des Corporate …
Hotspot USA Die fünf heissesten Trends – und was sie fürs Marketing bedeuten
Mehr als die Hälfte der weltweit über 100 Millionen Pinterest-Nutzer besucht die Plattform vor allem zum Shoppen. E-Commerce-Sites wie Polyvore, Spring, Houzz und Wanelo integrieren deshalb von vornherein das P2P-Empfehlungsprinzip der Social …
New Festive Runner’s World Classic coming to North Andover July 15-17
DMSE Sports is a leader in sports event management, specializing in creating, marketing and producing mass participatory athletic events throughout the country and abroad.
New Festive Runner’s World Classic coming to North Andover July 15-17
DMSE Sports is a leader in sports event management, specializing in creating, marketing and producing mass participatory athletic events throughout the country and abroad.
Content creation & curation online
Create amazing images for the web, marketing collateral, social media, documents, ebooks, infographics and more. It’s a must!
Marketing to target audience’s feelings
Pinterest: Pinterest Introduces New Shopping Products: A year after rolling out buyable pins on mobile, Pinterest claims that it has “learned a lot about how people on Pinterest shop” and has used these insights “to develop some new products” that make …
New Festive Runner’s World Classic coming to North Andover July 15-17
DMSE Sports is a leader in sports event management, specializing in creating, marketing and producing mass participatory athletic events throughout the country and abroad.
dmexco Conference 2016 proudly presents: Anderson, Dorsey, Goldin …
Darunter nationale und internationale Spitzenvertreter wie Paul Bulcke (CEO, Nestlé), Dana Anderson (CMO, Mondelez), Dr. Jens Thiemer (Vice President Marketing, Mercedes-Benz), Bruno Sälzer (CEO, Bench), Sophie Blum (VP EMEA & India, Procter … IBM …
Social media branding: An extension to your online brand
Our online branding article contained an interesting concept that was not available back then when the marketing textbook by renowned American marketing author Philip Kotler was the only book to refer to when we studied marketing. I remember saying to …
New Festive Runner’s World Classic coming to North Andover July 15-17
DMSE Sports is a leader in sports event management, specializing in creating, marketing and producing mass participatory athletic events throughout the country and abroad.
11 Signs You’ve Fallen In Love With Being Single
Or, at least, it’s more of a marketing skill than the 20 ways to join the mile-high club. Swap out sex tips for food? At least this way, I’ll finish.
New Pinterest feature aims to link your photos to products
“Pinterest has a focus on product planning, discovery, and purchase, and there’s no one else – not Google, Facebook, or Snapchat – that has as much focus on it right now,” said Bob Gilbreath, chief executive of marketing firm Ahalogy, which …
Polycom Ends $1.9B Mitel Merger, Selling Instead to Siris for $2B
Faul — who served in a Force Reconnaissance company, which is similar to the SEALs — has worked at Google Inc., Facebook and Pinterest, and now is COO of Athos, a wearable technology startup. The military veterans fill a gap in … David, who spent …
Snapchat-Strategie Wie wir Snapchat fürs Marketing nutzen
Nach Instagram und Pinterest nun auch Snapchat. Unternehmer und impulse-Blogger Christian Pietsch erzählt, wie er auch diese App in sein Marketingkonzept integriert – und was es wirklich bringt. Der Instant-Messaging-Dienst Snapchat ist wohl eine der …
Daniela Katzenberger: Auf den Spuren von Kim Kardashian? Katzenberger-App …
„Love and Style“ wurde „Online Marketing Rockstars“ zufolge binnen eines Monats stolze 180.000 Mal heruntergeladen. Dabei wurden Umsätze im unteren sechsstelligen Bereich generiert, wie das Betreiberunternehmen der App bestätigte. Katzenberger …
Marketing Strategies Today: Thirteen visual tools to blow up your Pinterest …
If you’re using Pinterest on a daily basis, you’ve probably wondered if you could somehow boost your own marketing too. Well, actually, there are lots of techniques that helped other people increase traffic, attract a greater amount of clients …
11 Signs You’ve Fallen In Love With Being Single
Or, at least, it’s more of a marketing skill than the 20 ways to join the mile-high club. Swap out sex tips for food? At least this way, I’ll finish.
