What All Marketers Can Learn from the InVision Email Newsletter

After working in the inbound marketing world for two years, the amount of newsletters and blog notifications that I get every day has become understandably overwhelming.

County asked to join Bicentennial planning

1, the opportunity to use all of our marketing skills to bring new and returning visitors back to Illinois. “No. 2, the state has 20 decades of history, but we have … A Pinterest site was recently launched for the trail. “It’s all about tourism right …

How Lousy Airplane Coffee Inspired This Man to Chase His Own Java Dream

And he now has a growing number of wholesale accounts, including local coffee shops and restaurants, and one major retailer, The Fresh Market, an upscale grocer in Winston-Salem. The biggest obstacle has been the shop’s lackluster web … and devised a …

Back-To-School Season: The Second Most Wonderful Time Of The Year

It was a genius marketing campaign but also oddly prescient, because, to retailers, the back-to-school shopping season really is like the second coming of the Christmas shopping season, or about as close as they can get to it, as it remains the second …

SocialChamp a good tool for social media management

Once is never enough with social media. If you post it and no one sees your business post, it wasn’t valuable for your marketing. For relevant, recurring posting to social media for business, …

All media is biased – some more so than others

Those working with new media in Twitter, blogging, Facebook, YouTube, Instagram, Pinterest and many more social media platforms have an opportunity if they follow the same protocols of a traditional publisher or a broadcaster.

Clinton campaign using Pokémon Go to catch voters

In terms of social media outlets, the campaign also has its own Snapchat, where supporters can view 10-second glimpses of the presumptive Democratic nominee’s life on the campaign trail; its own Pinterest account, where Clinton posts fun fashions …

SocialChamp a good tool for social media management

Once is never enough with social media. If you post it and no one sees your business post, it wasn’t valuable for your marketing. For relevant, recurring posting to social media for business, SocialChamp has developed a platform to schedule messages on …

LEICESTER BUSINESS WOMAN LAUNCHES ONLINE FASHION PLATFORM

The platform initially began on Pinterest, as a hub of creative inspiration to explore the topic of fashion as an art, to spot trends and to be a resource for innovative design techniques.

Big interview: Hobbycraft CEO on encouraging customer advocacy

Hobbycraft is keen for its customers to play a key role in the company’s marketing strategy, and it is putting more platforms in place for shoppers to share their experiences of the brand and its services.

The Raw Deal CMO’s Get Dealt, and Turning those Tables

While the company CEO and CFO can lean on strategies that have had decades to prove themselves out, CMO’s often find themselves pitching an idea they saw on YouTube, or an interesting marketing spin an affiliate marketer was using. You know, that …

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Wizard World Promotes Entertainment Veteran Randy Malinoff as Executive Vice President and Chief Operating Officer

Randy Malinoff Headshot-333.jpg LOS ANGELES, July 14, 2016 – Wizard World, Inc. (the “Company” or “Wizard World”), a leading producer of entertainment and pop culture events in North America, today announced that it has promoted Randy Malinoff to …

Time Inc.’s Entertainment Weekly Launches EW PopFest, the Ultimate Pop Culture Event, in Los Angeles October 29 …

… Entertainment & Sports Group and Video. “These live events build and expand on the brand’s pillars of TV, movies, music and books, offering consumers and marketing partners dynamic interactive experiences from the most trusted source in …

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Why Wellness Is the New Way to Look, Feel, and Act Rich

Blatt once worked in marketing. (“I used to be a Swedish Fish person. I can’t even, like, look at them now.”) She, like all of Lipman’s coaches, trained through the online courses given by the Institute for Integrative Nutrition.

Martech News: The Week In Review

Pinterest has acqui-hired Math Camp, the team which has developed mobile discovery apps as it searches for more engagement and a larger opportunity to monetize the user base.

All media is biased – some more so than others

Those working with new media in Twitter, blogging, Facebook, YouTube, Instagram, Pinterest and many more social media platforms have an opportunity if they follow the same protocols of a traditional publisher or a broadcaster.

How to boost your marketing with Pinterest affiliate links

I am sure a lot of affiliate marketers were pretty much elated when the ban on Pinterest affiliate links was lifted by the company last month.

This startup’s “Pinterest meets Shopify” platform is aiming to help retailers boost sales

The growing power of social media influencers has spurred the creation of new influencer-marketing platforms that are helping more Australian retailers get a piece of the action.

Social media marketing tips will be offered during free training event

The Oklahoman’s complimentary business building event will feature step-by-step instruction on how to best use Pinterest, Facebook, LinkedIn and Instagram to promote businesses. The educational event is targeted at local business owners, said Will Gage …

This startup’s “Pinterest meets Shopify” platform is aiming to help retailers boost sales

The growing power of social media influencers has spurred the creation of new influencer-marketing platforms that are helping more Australian retailers get a piece of the action.

Time Inc.’s Entertainment Weekly Launches EW PopFest, the Ultimate Pop Culture Event, in Los Angeles October 29-30, 2016

“These live events build and expand on the brand’s pillars of TV, movies, music and books, offering consumers and marketing partners dynamic interactive experiences from the most trusted source in entertainment and further accelerates Time Inc.’s goal …

Packaged Facts: Healthy Snacks Growth Outpacing Overall Food & Beverage Market

Transparent labels and packaging? Check. As a result of these factors, among others, the past half decade has seen steady growth for healthy-ingredient snacks.

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Why Wellness Is the New Way to Look, Feel, and Act Rich

Blatt once worked in marketing. (“I used to be a … Call a friend or family member, start a Pinterest board, meditate, work on your vision board, organize your closet, take a walk outside (if it’s nice out).

Crowdtap & The Ad Council Release Study Exploring the Changing Face of Social Activism Among U.S. Millennials

For 75 years, the Ad Council has been harnessing the power of media and the marketing sector to make an impact on a wide array of social issues.

Men drinking craft beer, women eating quinoa, and other millennial foodie trends, ranked

A study from Ypulse, a youth marketing research firm, recently surveyed how the young Americans approach food and found many differences how people ages 13 to 33 eat.

4 Scrappy Content Hacks for Your Marketing Toolbox

For examples, check out what Herman Miller is doing on Pinterest with their history board “107 Years and Counting.” Even your old marketing collateral and advertisements offer some nice history. Southwest Airlines has a Pinterest board dedicated …

UK best in Europe at driving traffic through social engagement, Adobe report says

Based on Adobe Marketing Cloud data and combined with a survey related to the online habits of over 5,000 consumers across Europe, the report explores how brands should use the web and social media to enhance customer experience.

Eight changes that will rock the way you shop fashion

So there’s no wonder that the retail industry is taking advantage of platforms like Instagram, Twitter, and Pinterest to sell their threads.

Marketing campaigns which have given work goals to marketing managers across the globe

Honda came up with the Pintermission campaign to encourage Pinterest users. Through this campaign, Honda invited selected active pinners and offered them $500 to take a 24-hour Pinterest break to get out and do things they were pinning about.

How eBay Crafts Its Social Ads to Target Both Geeky Guys and Fashionistas

For eBay, its social strategy spans 16 social networks and includes the usual mix of big platforms including Facebook, Snapchat, Instagram, YouTube and Pinterest. … I want to work at the marketing department for eBay, doing posts for Imgur …

The Launch Plan: From Inspiration to Execution

Coming to market with something new gives you an edge, but with that comes the challenge of not having built in brand equity or awareness.

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Marketing campaigns which have given work goals to marketing managers across the globe

Honda came up with the Pintermission campaign to encourage Pinterest users. Through this campaign, Honda invited selected active pinners and offered them $500 to take a 24-hour Pinterest break to …

How eBay Crafts Its Social Ads to Target Both Geeky Guys and Fashionistas

For eBay, its social strategy spans 16 social networks and includes the usual mix of big platforms including Facebook, Snapchat, Instagram, YouTube and Pinterest. But the brand is also putting big money and resources behind smaller, … I want to work …

50+ Ways to Spread Your Word on the Internet

Pinterest: Pinterest is the third-largest social media platform after Facebook and Twitter. All you need to … Inbound: Inbound is another great website for content marketing professionals. It helps you stay …

National Bank and Tennis Canada renew partnership to develop emerging generation of Canadian tennis players

… tennis player, Tennis Canada, Eugène Lapierre, Senior Vice-President, Quebec Professional Tennis, Tennis Canada, Yann Jodoin, Senior Vice-President, Client Strategies, Marketing and Branding, …

How eBay Crafts Its Social Ads to Target Both Geeky Guys and Fashionistas

For eBay, its social strategy spans 16 social networks and includes the usual mix of big platforms including Facebook, Snapchat, Instagram, YouTube and Pinterest. But the brand is also putting big money and resources behind smaller, … I want to work …

UK best in Europe at driving traffic through social engagement, Adobe report says

Based on Adobe Marketing Cloud data and combined with a survey related to the online habits of over 5,000 consumers across Europe, the report explores how brands should use the web and social media to enhance customer experience.

ARCTIC ZERO® Names MWWPR as Agency of Record

The account is being led out of MWWPR’s Chicago office by Digles, VP Susan Goodell and a Health & Wellness practice team with deep expertise across consumer lifestyle and CPG marketing. … arcticzero.com or find ARCTIC ZERO on Facebook (www.facebook …

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4 Scrappy Content Hacks for Your Marketing Toolbox

For examples, check out what Herman Miller is doing on Pinterest with their history board “107 Years and Counting.” Even your old marketing collateral and advertisements offer some nice history.

La Mer pairs with Pinterest for summer skincare exclusives

The skincare brand’s “Made for Pinterest” effort is exclusive to the platform and gives consumers access to three curated sets unavailable elsewhere.

Packaged Facts: Healthy Snacks Growth Outpacing Overall Food & Beverage Market

The findings were featured in Healthy-Ingredient Snacks in the U.S., 2nd Edition, a recently released report by market research firm Packaged Facts.

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4 Blogging Alternatives for Small Local Businesses

It’s not only a great content marketing strategy, it’s a neat way to let your target audience know what’s going on in your company.

SparkPost and Iterable Partner to Deliver Growth Marketing Capabilities

SAN FRANCISCO, July 20, 2016 /PRNewswire/ — SparkPost, the most performant cloud email delivery service available, today announced a reseller agreement with Iterable, provider of the next-generation Growth Marketing Platform. This seamless combination …

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La Mer pairs with Pinterest for summer skincare exclusives

… on Pinterest saving La Mer products to their own personal boards titled ‘Products I Want’ or ‘Products I love’ and creating/re-pinning content about La Mer application tips and tricks,” said Kelly McDonnell, director, global social & digital …

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AdParlor Debuts Pinterest Advertising for Big Brands and Agencies

NEW YORK, NY–(Marketwired – Jul 20, 2016) – Today, AdParlor announced that it has been named to Pinterest’s Marketing Developer Partners (MDP) program.

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50+ Ways to Spread Your Word on the Internet

Pinterest: Pinterest is the third-largest social media platform after Facebook and Twitter. All you need … Growth Hackers: One more place to be if you want to take your online marketing campaign to the next level and get in touch with the leaders in …

What Can You Do with a Public Relations Degree?

With the rise of social media networks such as Facebook, LinkedIn, Twitter and Pinterest, the duties of public relations experts have multiplied.

Help your business soar with Oklahoman marketing event

The Oklahoman Media Company wants to help your business develop a deeper understanding of LinkedIn, Pinterest, Instagram and more, so that you can: increase your online entry points, engage more authentically with customers, foster online brand …

7 merchandising strategies to drive e-commerce revenue

E-Retailers · Omnichannel · Mobile · Marketing · Technology · Charts + Data. Articles By Category.

Canva brings professional design to anyone with its new iPhone app

With its iPhone launch, Canva’s audience could grow beyond the business and marketing professionals who typically use its service today, and become more popular with consumers.

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