Walt Amses: Sunshine daydream — or America: The Beer, etc.

department, I think marketing Mad Men assume “very” and behave accordingly, foisting products and campaigns on the public that should have even the most malleable among us wrestling over the nearest barf bag.

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Mitch Carson Pinterest Marketing

Mitch Carson has just released a brand new report on the “Thirteen Visual Tools For Your Pinterest Marketing” and it’s an incredibly powerful report to say the least.

Prepare to be obsessed: Apps let you test drive paint colors without lifting a brush

Tanuja Singeetham, the vice president of digital marketing at Behr, says color matching is one of the most popular features on its ColorSmart platform because inspiration can spring from anywhere.

Thrillist Creates Branded Content For Ad Partners Via Facebook Canvas

Canvas is a paid marketing tool. Thrillist … The CoLab is also working on content made specifically for platforms like Facebook Instant, Facebook Live and custom audience segments on Pinterest.

Learn to engage your audience with the Marketing Bundle (97% off)

Additionally, a course on Pinterest for Marketing and Sales will walk you through the finer points of promoting your business on Pinterest’s visually-driven platform. You’ll learn everything from setting up a profile to executing marketing initiatives …

11 Pinterest Myths Debunked

Or worse, they are not even giving Pinterest a fair shot as a marketing tool. We’re here to set the record straight!

Apple lays the groundwork to kill online advertising

It may be fun for Apple to look at their financials and remind themselves that Google is footing much of their marketing tab.

How to prepare for Amazon Prime Day, Black Friday and other sales events

If you have a blog you should be making it easy for people to subscribe to your blog content as well – whether this be through a Facebook page or twitter, on Pinterest or Instagram or through good old RSS. Start building your marketing lists today and …

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Small Business Spotlight: NCR Silver Mobile POS

Roll out targeted email marketing campaigns with NCR Silver. “NCR Silver can also integrate into social networks like Facebook and Pinterest, which means that you can follow up with incentives to keep your consumers coming back into the store,” says …

Fix Your Social Media Strategy by Taking It Back to Basics

Some articles indicate that stories are an effective marketing and advertising tool. But what story will you tell? How will you integrate it with your traditional efforts?

Prepare to be obsessed: Apps let you test drive paint colors without lifting a brush

Tanuja Singeetham, the vice president of digital marketing at Behr, says color matching is one of the most popular features on its ColorSmart platform because inspiration can spring from anywhere.

Small Business Spotlight: NCR Silver Mobile POS

Roll out targeted email marketing campaigns with NCR Silver. “NCR Silver can also integrate into social networks like Facebook and Pinterest, which means that you can follow up with incentives to …

BUSINESS DAY TV: ‘Cloud computing helps companies to move faster’

So cloud computing makes it easier for customers to acquire the IT resources they need to be experimental, to move faster to bring your products to the market. By making things like servers and …

Will Clinton’s Digital Strategy Give Her the Edge?

Last week, as the Republican National Convention kicked off, we took a look at how the party has attempted to rejuvenate its digital strategy following the disastrous 2012 election.

Fix Your Social Media Strategy by Taking It Back to Basics

Some articles indicate that stories are an effective marketing and advertising tool. But what story will you tell? How will you integrate it with your traditional efforts?

Will Clinton’s Digital Strategy Give Her the Edge?

Last week, as the Republican National Convention kicked off, we took a look at how the party has attempted to rejuvenate its digital strategy following the disastrous 2012 election.

As food entrepreneurs grow, so do commercial kitchens

“So I thought I can put them in jars, but what’s going to make them different from the Pinterest ideas. So I incorporated … “We try to help our folks come through he curve, not just production, but the marketing aspects, too,” Ownbey says. “So when …

The Ecommerce Marketer’s Guide to Improving Search Rankings

Based on data, organic search traffic is clearly one of the largest referral sources for most websites. There are more than 100 billion searches each month on Google alone, for example, and that works out to an average 2.3 million searches per second.

Retailers must prioritize SEO, emails and guided selling to drive growth

SEO and CRM have materialized as effective marketing channels with search increasing 3.1 percent and email marketing 2.9 percent for the first quarter of 2016. Although SEO has been worthwhile, over the past year … Home and gift brands have the most …

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As food entrepreneurs grow, so do commercial kitchens

“So I thought I can put them in jars, but what’s going to make them different from the Pinterest ideas. So I incorporated … To that end, Ownbey and Suzanne meet with clients monthly to discuss topics like marketing strategy and pricing products …

BUSINESS DAY TV: ‘Cloud computing helps companies to move faster’

Now digital used to be something that certainly needed marketing, now it underpins everything in the company because there’s increasing competition, there’s a lot of products in the market.

Lithium: Watchlist 2016 Elite, LiNC 2016…Total(ly) communities

… as ATG Commerce Cloud, Hybris, and Demandware, to name the biggest names). We do a lot of our “socializing” on Facebook and via, say, WeChat, Twitter, WhatsApp, Pinterest, Instagram, Snapchat, or… get the picture? …. media management, social …

Altimeter and TapInfluence Release The Influencer Marketing Manifesto; Study of Both Marketers and Influencers …

SAN FRANCISCO–(BUSINESS WIRE)–TapInfluence, the only influencer marketing SaaS platform uniquely combined with a high-performing marketplace and a services offering, and Altimeter, a Prophet company, today released The Influencer Marketing Manifesto …

As food entrepreneurs grow, so do commercial kitchens

“So I thought I can put them in jars, but what’s going to make them different from the Pinterest ideas. So I incorporated … “We try to help our folks come through he curve, not just production, but the marketing aspects, too,” Ownbey says. “So when …

Old-Fashioned Social Media vs. The New Era

But then, the Internet began to get even more saturated with social media outlets: Tumblr in 2007, Instagram in 2010, Pinterest in 2010, Snapchat in 2011, Google+ in 2011, Vine in 2013. … one account, which is beneficial for marketing firms managing …

6 Questions Marketers Have for AOL-Owner Verizon as It Buys Yahoo

1) Can Verizon really compete with the giants of digital advertising? From the outset, the math doesn’t work. According to eMarketer, Yahoo will claim 3.4% of the U.S.

Crayon Hires Ex-HubSpotters to Bring in Its 1st Sales

According to Lopin, Crayon’s user base has grown organically and it has about 35,000 marketers using their initial product offering Crayon Inspire (basically the Pinterest of marketing). Lopin told us the …

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Webinar Recap: Build Your Brand with Next-Gen Social Media

While Pinterest has 100 million monthly users, Wagner noted that not many agents are utilizing the platform, because they aren’t sure how to market their listings there. But perhaps that shouldn’t be the …

Email Marketing to Millennials: 3 Ways to Reach the Largest Consumer Generation

Blogs have long been a medium for self-expression via written content, but they have been supplanted by platforms that enable visual self-expression, including YouTube, Instagram, Pinterest and …

As food entrepreneurs grow, so do commercial kitchens

That led Schneider, who goes by the name, The Pantry Doctor, and blogs under the same moniker, to create and market her overnight oats.

Webinar Recap: Build Your Brand with Next-Gen Social Media

Instead, use Pinterest to position yourself as a knowledgeable asset for design and housing trends, which will act as a platform to grow your web traffic.

American Customer Satisfaction Index: New Report Says Social Media is Slipping Heavily

Others who lost in customer satisfaction were Pinterest and Instagram with a 3 percent drop. The ACSI report placed Google on a high pedestal in terms of better customer traffic and customer satisfaction.

Pinterest Brings Buyable Pins to the Web – Finally

Small business owners already harnessing the power of Pinterest as a sales and marketing tool will also be delighted to note that the social networking site has introduced an enhancement to its visual search capability.

6 Questions Marketers Have for AOL-Owner Verizon as It Buys Yahoo

(Pinterest and Verizon declined to comment on such deal speculation, while Twitter didn’t immediately respond to a request for comment.

Increase conversions with these 6 modern web design trends

There are many UX and UI website widgets that marketers can integrate into their sites that will help generate new leads and guide users through their marketing funnel. These modern on-page elements – from buttons to scalable images to social icons …

Digital Travel Company Add Real-Time User Generated Content to Email Campaign and Gain 2x Engagement

SmartFocus, the global leader in intelligent marketing, today announced the launch of Smart Content, a real-time user generated content (UGC) solution on its award-winning Message Cloud platform, in a move that will redefine cross-channel context …

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Are You Social Selling or Just Pretending?

Their marketing departments are producing vast amounts of content, and their social enablement team is teaching them how to use the content to further their sales efforts.

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Pinterest poaches Snapchat’s ad research boss Gunnard Johnson

Prior to that he served as Google’s ad research director and had also handled marketing science for Team Detroit, the dedicated agency WPP erected for Ford.

Unlock The Secret Potential of Every Social Network

These are Instagram, Snapchat, Pinterest and a few others that you can consider using. Each of these social networks have different strengths.

As SC food entrepreneurs grow, so do commercial kitchens

“So I thought I can put them in jars, but what’s going to make them different from the Pinterest ideas. So I incorporated … “We try to help our folks come through he curve, not just production, but the marketing aspects, too,” Ownbey said. “So when …

Increase conversions with these 6 modern web design trends

There are many UX and UI website widgets that marketers can integrate into their sites that will help generate new leads and guide users through their marketing funnel. These modern on-page …

Social Media News Roundup: Pinterest’s Plans to Crack UK advertising

James Allen brings you the latest in Social Media news including Pinterest’s advertising plans, the latest Facebook Live video update, a Twitter location test, and more.

As SC food entrepreneurs grow, so do commercial kitchens

That led Schneider, who goes by the name The Pantry Doctor and blogs under the same moniker, to create and market her overnight oats.

Michael Kors invests in social commerce

In fact, 63% of retailers have plans to make investments in areas of social media marketing and advertising in 2016, according to a survey conducted by TimeTrade.

Meet the Woman Behind Apple’s Icons

Kare now works at Pinterest, where she’s a product-design lead. … The original Macintosh group had many women in key roles: CFO Debi Coleman, controller Susan Kelly Barnes, engineering documentation manager Linda Wilkin, international marketing …

Tourism Visitor Spending Up In Dutchess

Mary Kay Vrba observed, “We’re the marketing arm, not just for these world class attractions and historic landmarks, but for many small businesses.

Social Media Editor/Manager

The Social Media Editor/Manager will be responsible for audience development and brand presence across all PUNCH social media platforms, and will be embedded within the Editorial team.

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Tourism Visitor Spending Up In Dutchess

Mary Kay Vrba observed, “We’re the marketing arm, not just for these world class attractions and historic landmarks, but for many small businesses.

‘We were wasting time churning out tweets’: The Economist guide to quality over quantity

As the Economist’s social media team matures, it has moved away from playing a volume game to posting fewer posts of more quality.

The Key to Corporate Authenticity

HubSpot has an interesting list of “boring” businesses that effectively sound human in their marketing. One of them, General Electric, uses social media such as Pinterest and Instagram to give followers …

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