Unreliable Customer Experience = No Social Media Love
In the early days of social, there was a big movement from marketing consultants to simply ask for re-tweets and shares in your posts.
Greek yogurt makers aim for sales boost with all-day appeal
General Mills introduced a Yoplait Greek yogurt and oatmeal combination in January that’s inspired by the “overnight oat” trend on Pinterest and food blogs, where oats are soaked in milk or yogurt. It’s looking into savory flavors for its Mountain High …
Special Festival of the Book program at Albemarle Tourism & Adventure Center in Crozet
CHARLOTTESVILLE, Va. (March 9, 2016) – The Charlottesville Albemarle Convention & Visitors Bureau (CACVB) is excited to announce its participation in the Virginia Festival of the Book as part of CACVB’s free Saturday programs to feature local artists …
Protect Your Beautiful Wood Pieces Quickly and Easily with Minwax® One Coat Polyurethane
“Regardless of how much you enjoy doing DIY projects, everyone appreciates products and tips that allow them to complete projects faster and easier,” said Jacquelyn Ferrara, Director of Marketing at Minwax. “Minwax® One Coat Polyurethane makes it …
8 Important and Fun Digital Marketing Stats From the Past Week
Pinterest also reported that marketers that have spent at least $1 per day on advertising on the social platform see a 20 percent increase in clicks on their posts.
Greek yogurt makers aim for sales boost with all-day appeal
General Mills introduced a Yoplait Greek yogurt and oatmeal combination in January that’s inspired by the “overnight oat” trend on Pinterest and food blogs, where oats are soaked in milk or yogurt. It’s looking into savory flavors for its Mountain High …
CONNECT TWEET LINKEDIN GOOGLE+ PINTEREST
“While dollar menus disappear across America, Taco Bell is continuing to reinvent breakfast with delicious and unique menu items only Taco Bell can provide, with 10 items for $1 each,” said Marisa Thalberg, the company’s chief marketing officer, in a …
Digital marketing for you
We’re also going to expand focus from Facebook and Twitter. We’re going to talk about platforms such as LinkedIn, Google Plus, YouTube, Pinterest, Instagram, and Snapchat. The best platform to use completely depends on who your targeted audience is.”.
Skift CMO Interviews: How Amadeus Thinks Like a Consumer Brand to Market B2B
Scott Alvis, Amadeus North America’s chief marketing officer, told Skift about the challenges of competing in a crowded market, how face-to-face events continue to drive the company’s business, and the considerations that big B2B companies like Amadeus …
What an Online Hater Really Wants From You
Across every social media platform, including Facebook, Twitter, Pinterest, Instagram, Snapchat, Vine, WhatsApp, and WeChat, the heavier the usage, the more likely the consumer is to complain about businesses.
Harley-Davidson Leads Convoy Of First Responders And Military Personnel Around Daytona International Speedway
“Our offer of free motorcycle training for all U.S. Military and First Responders is all about expressing our appreciation for their service, so they can enjoy more of the freedom they work so hard to protect,” said Dino Bernacchi, Harley-Davidson U.S …
How To Build An Instagram Following From Scratch
A bit like a combination of Twitter and Pinterest. Along with its rapid growth, comes a unique marketing opportunity for brands.
GoPro Inc Signs Sponsorship Deal With FLW, Named “Official Camera”
MINNEAPOLIS, MINN., March 10, 2016 (GLOBE NEWSWIRE) – FLW, the world’s largest tournament-fishing organization, announced today that GoPro cameras have signed a sponsorship agreement with the company and are now the “Official Camera of …
Saratoga Springs Mansion Approaches March 19th Auction Sale With Platinum Luxury Auctions
The auction’s marketing and sales effort is being conducted in cooperation with the property’s listing agent, Gerry Magoolaghan of Select Sotheby’s International Realty.
How To Build An Instagram Following From Scratch
A bit like a combination of Twitter and Pinterest. Along with its rapid growth, comes a unique marketing opportunity for brands.
SAVO Among 12 Vendors Analyzed in Latest SiriusDecisions Report
Founded in 1999, SAVO enables its clients to drive sales productivity improvements through its on-demand sales enablement platform, which maximizes the sales team’s ability to communicate value and differentiation in clear, consistent and … Facebook …
Ahalogy Launches New Custom Content Solution to Facilitate Success in Creatives
Ahalogy, an official Pinterest Marketing Developer Partner, has announced the launch of its a new content marketing solution – Brandables.
Alliant Energy promotes Jeanine Penticoff to Vice President
Jeanine has served as Director of Energy Efficiency, Economic Development and Account Management since 2011. She has served in other leadership positions throughout the company since 2003, including marketing and communications. Jeanine holds a …
When it comes to social media marketing, engagement is key
Posting photos and video also increases engagement. Social drives equal amounts of online and in-store purchases. Almost 43 percent of social users have purchased a product after sharing or liking it on Facebook, Pinterest or Twitter. The following are …
Ahalogy Launches New Custom Content Solution to Facilitate Success in Creatives
Ahalogy, an official Pinterest Marketing Developer Partner, has announced the launch of its a new content marketing solution – Brandables.
FDA Targets CBD, Social Media
Last February, FDA issued three warning letters to companies marketing cannabidiol (CBD) products as dietary supplements. FDA reviewed the companies’ websites and concluded that claims that CBD products could treat post-traumatic … This time, however …
CONNECT TWEET LINKEDIN GOOGLE+ PINTEREST
“While dollar menus disappear across America, Taco Bell is continuing to reinvent breakfast with delicious and unique menu items only Taco Bell can provide, with 10 items for $1 each,” said Marisa Thalberg, the company’s chief marketing officer, in a …
Pinterest umožní značkám cílit na kontakty z jejich databází
Nyní je využívání emailových databází možné pouze prostřednictvím programů firem zařazených mezi Pinterest Marketing Developer Partners, který poskytuje inzerentům automatické nástroje k zakoupení a vytvoření reklam na této sociální síti. Malé a …
Hispanicize 2016 Selects IZEA’s Ted Murphy to Deliver Keynote
Hispanicize is the largest annual event for Hispanic trendsetters and newsmakers in digital content creation, journalism, marketing, entertainment and tech entrepreneurship. The DiMe Summit is an intimate, all-day VIP experience alongside the …
Visual Content: A Case for Beautiful
Slideshare presentations, Pinterest boards, Snapchats. Animated GIFs. And … For example, the Content Marketing Institute recently cited a Hubspot stat that your content would generate 94% more views if you added visual elements.
When it comes to social media marketing, engagement is key
Posting photos and video also increases engagement. Social drives equal amounts of online and in-store purchases. Almost 43 percent of social users have purchased a product after sharing or liking it on Facebook, Pinterest or Twitter. The following are …
Email Powers Pinterest’s New Ad-Targeting Service
Although it is currently limited to members of Pinterest’s Developer Partners program, the social company’s new email-powered tool could be particularly beneficial to email marketers and retailers. Email is one of the most powerful drivers of ecommerce …
Treasure Valley business calendar: March 14-April 9
Social Media and Web Marketing: 2 to 4 p.m. at Caldwell Chamber of Commerce, 704 Blaine St. Seminar provides a closer look at the popular social media networks including Facebook, Twitter, Pinterest, G+ and others. Free. Call 334-9004 or go to …
Today’s New Discovery Cycle: How the Digital Landscape Transformed How Consumers Learn About New Products
This digital adoption resulted in blogs, Facebook, Twitter, and now visual platforms such as Pinterest and Instagram, becoming the place where women consumers connected with one another to make friends, hear trusted recommendations, and gain a …
Treasure Valley business calendar: March 14-April 9
Social Media and Web Marketing: 2 to 4 p.m. at Caldwell Chamber of Commerce, 704 Blaine St. Seminar provides a closer look at the popular social media networks including Facebook, Twitter, Pinterest, G+ and others. Free. Call 334-9004 or go to …
Is Amazon’s Style Code Live this generation’s answer to the TV shopping channel?
Social platforms like Pinterest and Instagram are capable of driving sales, and many brands are spending heavily to promote their wares in these channels, including through influencer marketing. At the same time, a new generation of young consumers …
Search Alert: How to Find Your Brand’s Social Audience
Social media is one of the best marketing tools out there for businesses, but it’s only effective if you’re targeting and connecting with the right audience.
The Many Ways to Make Money Using Social Media
Share your posts across social channels like Twitter, Facebook, and tumblr, and don’t rule out platforms like Instagram and Pinterest. As long as you can capture what you’re writing about visually, these channels can boost your exposure – which can …
Young women <3 We Heart It, but is their love enough?
Founded in 2008, We Heart It at one point was bigger than Pinterest, which launched in 2010. As Pinterest exploded into massive popularity, … Scott Monty, a marketing consultant, said We Heart It’s premise is intriguing. “Smaller social networks, if …
TaylorSense: High-Tech Guitar Care Debuts at SXSW Interactive + Music
“Over the company’s forty-year history, we’ve witnessed the distress that can be caused by extreme conditions or the damage caused by travel that many gigging musicians face,” says Tim O’Brien, Taylor’s Vice President of Marketing. “As part of our …
How the amalgamation of technology and the innovation of startups is transforming the Indian wedding industry
Even social platforms like Facebook, Instagram, and Pinterest can be leveraged to discover the best vendors, venues, and sharing of ideas.
Today’s New Discovery Cycle: How the Digital Landscape Transformed How Consumers Learn About New Products
This digital adoption resulted in blogs, Facebook, Twitter, and now visual platforms such as Pinterest and Instagram, becoming the place where women consumers connected with one another to make friends, hear trusted recommendations, and gain a …
Treasure Valley business calendar: March 14-April 9
Social Media and Web Marketing: 2 to 4 p.m. at Caldwell Chamber of Commerce, 704 Blaine St. Seminar provides a closer look at the popular social media networks including Facebook, Twitter, Pinterest, G+ and others. Free. Call 334-9004 or go to …
The Simple, Social, Way to Reinvent Yourself
Interested in both the social networking aspect of Pinterest, as well as its potential as a marketing tool, Mull and Lee examined Pinterest from the “Uses and Gratification” (U&G) framework. According to this theory, “a consumer’s motivation to fulfill …
Why You Need A Social Media Calendar And How To Create One
Our content strategy for Pinterest is similar to that of Twitter by pinning our own blog posts as well as content from other sources.
6 Ways Social Media Is Playing A Role In Mobile Shopping
Mobile shopping gets bigger and bigger every year. According to Custora, Black Friday in 2015 saw the largest increase in mobile shopping yet, with a third of all of America’s shopping happening exclusively via mobile platforms.
The Simple, Social, Way to Reinvent Yourself
Interested in both the social networking aspect of Pinterest, as well as its potential as a marketing tool, Mull and Lee examined Pinterest from the “Uses and Gratification” (U&G) framework. According to this theory, “a consumer’s motivation to fulfill …
6 Ways Social Media Is Playing A Role In Mobile Shopping
Mobile shopping gets bigger and bigger every year. According to Custora, Black Friday in 2015 saw the largest increase in mobile shopping yet, with a third of all of America’s shopping happening exclusively via mobile platforms.
CONNECT TWEET LINKEDIN GOOGLE+ PINTEREST
Matt Swiggum, regional executive vice-president of sales and marketing for Ottobock in North America, said some insurance companies don’t realize how not all prosthetics are alike.
FBI vs. Apple: Far Too Important to Be Left to Judges
03_10_Apple_Encryption_01 Protesters in Santa Monica back Apple’s resistance to the FBI’s efforts to have the iPhone of San Bernardino, California, terrorist killer Syed Rizwan Farook opened.
Malia Obama gives Sasha, Ryan Reynolds moment the thumbs-up – and siblings worldwide approve
… love in this photo? Add to story or collection; Share on Twitter; Share on Facebook; Share on Pinterest; Share on Google+; Share on Linkedin; Share by email.
CONNECT TWEET LINKEDIN GOOGLE+ PINTEREST
Matt Swiggum, regional executive vice-president of sales and marketing for Ottobock in North America, said some insurance companies don’t realize how not all prosthetics are alike.
Malia Obama gives Sasha, Ryan Reynolds moment the thumbs-up – and siblings worldwide approve
… love in this photo? Add to story or collection; Share on Twitter; Share on Facebook; Share on Pinterest; Share on Google+; Share on Linkedin; Share by email.
The biggest social media mistakes your company is making
Yes, it certainly depends on the industry, but as a rule of thumb, B2C businesses need to take a look at Pinterest, simply due to the sheer traffic that can be driven through that community to your website.
Today’s New Discovery Cycle: How the Digital Landscape Transformed How Consumers Learn About New Products
This digital adoption resulted in blogs, Facebook, Twitter, and now visual platforms such as Pinterest and Instagram, becoming the place where women consumers connected with one another to make friends, hear trusted recommendations, and gain a …