SEO Checklist for Website Owners: Updated for 2016 and Beyond
… Google Analytics. Analytics help you gain an insight into your visitor demographics and understand your marketing better.
MarTech News: The Week in Review
Radius launched its expanded B2B predictive marketing platform for enterprise marketers. The new suite of solutions has Predictive Acquisition, Predictive Prioritization, and Account-Based Marketing capabilities to help marketers uncover and target new …
Papa John’s and Indiana Pacers All-Star Paul George Create a Specialty Slam Dunk with the Bacon Cheeseburger …
Indiana Pacers All-Star Paul George shows “Papa John” Schnatter how to dunk in a new marketing campaign from Papa John’s International, Inc. … visit Papa John’s at www.papajohns.com. Also visit us on Facebook at www.facebook.com/PapaJohns, Twitter at …
Your Social-Media Strategy Should Not Be Random. Here Are 5 Steps to Streamline It.
By now you’ve probably recognized that social media is a valuable — and necessary — marketing tool for your business.
CONNECT TWEET LINKEDIN GOOGLE+ PINTEREST
Daniel Posch, a marketing expert in Vienna in his 20s, said he voted for Van der Bellen “because I think he acts calmly and rationally, and that’s what a president needs to be.
Why Does a Startup Want to Pay Teens for Selfies? So It Can Sell Their Data
According to a report from the Wall Street Journal, platforms such as Pinterest, Flickr, and Instagram are often accessed by marketing researchers through APIs in order to collect behavioral insights for brands—a practice that some security experts …
Your Social-Media Strategy Should Not Be Random. Here Are 5 Steps to Streamline It.
By now you’ve probably recognized that social media is a valuable — and necessary — marketing tool for your business.
Demand Media: Too Cheap To Ignore
Shorter Thesis: Flush with cash, $100 million in NOLs and a collection of valuable content and marketplace properties, and led by strong value creating management team, Demand Media’s (NYSE:DMD) true value is multiples of its current stock price.
How To Run A Successful Business Online
If you have a particularly stunning product – whether it’s food, fashion or tech – image-driven social platforms like Instagram and Pinterest will help you make the most of your stock. Just make sure that the photography you upload and share is first …
How To Run A Successful Business Online
If you have a particularly stunning product – whether it’s food, fashion or tech – image-driven social platforms like Instagram and Pinterest will help you make the most of your stock. Just make sure that the photography you upload and share is first …
Tumblr Appoints Tatiana Simonian as Marketing Partnerships Head; Introduces GIF posts on Mobile
Tumblr has made an addition to its senior leadership suite. The Yahoo-owned company has on-boarded Tatiana Simonian as the head of its marketing partnerships practice. In her new role, Simonian will lead Tumblr’s team that is involved in building …
How These Creative Go-Getters Used Social Media to Score Awesome Career Opportunities – Entrepreneur
On the lookout for a job at a marketing firm, Sena got the idea from Snapchat to make an investment on himself. He created a … Jeanne Hwang wanted to work for Pintrest so badly, in 2012 she opted to transform her CV into an actual Pinterest moodboard.
How to Use Trending Topics and Events to Inspire Online Videos
Marketers can use any relatable topics and leverage them for their own videos. Using the hashtag for the topic is a nice … However, it tied the parody in with Pinterest, a platform actively used by the site’s primary audience. While anyone could …
:DentalPlans’ Eye Care Tips for Healthy Vision Month
PLANTATION, Fla., May 23, 2016 (GLOBE NEWSWIRE) — Are you sure that your eyes are as healthy as they should be? Many eye ailments that can cause blindness have no symptoms in their earliest stages.
adMixt Joins the Pinterest Marketing Developer Partners (MDP) Program
adMixt, a leading e-commerce media buying platform, announced today it has joined Pinterest’s exclusive Marketing Developer Partner (MDP) program. adMixt’s expertise in e-commerce and direct response services are a natural fit for the visual …
adMixt Joins the Pinterest Marketing Developer Partners (MDP) Program
adMixt, a leading e-commerce media buying platform, announced today it has joined Pinterest’s exclusive Marketing Developer Partner (MDP) program. adMixt’s expertise in e-commerce and direct response services are a natural fit for the visual …
5 Time-Saving Social Media Management Tools
Social media marketing is all about getting the most reach for your limited time and resources while building relationships with followers.
Mushroom recipes abound on heels of the Mushroom Council’s The Blend campaign
Kathleen Preis, marketing coordinator for the San Jose, CA-based Mushroom Council, said The Blend continues to be central to its marketing activities. Blenditarian-Blog-Graphic. “It has extended into all segments with activation in schools, colleges …
Here’s Why Public Relations is Always a Good Investment
These campaigns tailor your story to reach selectively targeted media, from mass marketing to the general consumer to “me” marketing that reaches niche and trade publications. A successful PR strategy will also position your company’s CEO and key …
The Real Truth About Why Your Content Campaigns Fail (And How to Fix Them)
In a relatively few years, content marketing has grown into a major strategy for all kinds of businesses. According to CMI’s latest numbers, 76% of B2C and 88% of B2B marketers do content marketing. But doing it isn’t the same as doing it well. And the …
5 high-paying tech jobs and how to land them
Of course, to get in on this 21st century gold rush, you’ll need a strong background in computer science, marketing or business.
Meet the Innovator: Michael Brenner, CEO of Marketing Insider Group
Michael Brenner is a content veteran, having led content strategy at SAP and other technology companies before heading out on his own and founding Marketing Insider Group. We spoke with Brenner about the state of content marketing … Additionally, we …
CONNECT TWEET LINKEDIN GOOGLE+ PINTEREST
JR has an extensive resume of commercial production, Marketing, Hispanic Consulting, Creative branding and TV hosting. He is married to Erica and they have three children, Nicholas, Aliday and Noah.
Easiest and Useful Ways to Promote Your Business Online
People go online for everything nowadays. If your business is having a solid online presence and a good online reputation then half of your marketing work is done. To do so you will need a good game plan to survive the competition. There are many parts …
Meet the Innovator: Michael Brenner, CEO of Marketing Insider Group
Michael Brenner is a content veteran, having led content strategy at SAP and other technology companies before heading out on his own and founding Marketing Insider Group. We spoke with Brenner about the state of content marketing … Additionally, we …
Pinterest Tools For Marketers And Social Media Managers
Pinterest is an emerging social media powerhouse that has not been included in most marketers’ and social media managers’ priority mediums compared to mainstays such as Facebook, Twitter, Google+, or Instagram.
Making Dynamic, Reliable, and Durable Links On Mobile
Links are something every product and marketing team has taken for granted for years, since they worked so naturally and intuitively on the web.
Weekly Furniture World Media Note #151 from Lance Hanish: How Does Social Media Compare With Television?
There are opinions everywhere. Steve Jobs perhaps gave the most lucid view on opinions when he said, ‘Your time is limited, so don’t waste it living someone else’s life.
How retail startups can use technology to compete with the big players
Sirens Swimwear relies heavily on Instagram and Facebook for its marketing, for example. A large number of bridal brands are on Pinterest. It’s key to understand where the audience is for the product you’re selling, and then drive the message hard …
14% growth expected in e-commerce in Arab world this year
According to Payfort’s report, the number of online buyers in the Arab region will increase by 14% during 2016, compared to 2014, as a result of the growing number of Internet users across the region, particularly in Egypt and Saudi Arabia during 2015.
Millennial pair’s needlework shop thrives in gentrifying Hamilton
Besides Instagram, they could add Pinterest plus other sites that have a visual feature or are female-dominated and centered on crafting.
Amobee Impact Mobile Ad Formats Drive Consumer Engagement Rates
We serve key marketing channels display, video, email and social across all devices, and among a select group of companies globally with ads API integration for Facebook, Twitter, Instagram and Pinterest. Amobee’s patented Brand Intelligence technology …
Yes, It IS Possible to Sell a Service on Instagram
Instagram, like Pinterest, Facebook, and Twitter, is all about building your online community. You want … Email List—Using your email marketing program, take a screenshot of the opt-in page or use another image and provide the link for new users to …
6 reasons to boost SEO & content investments with influencer marketing
Adding influencer marketing is an effective way to extend the reach of an existing content campaign, as well as tapping into new audience sources, through people (influencers) who have access to your target market.
Quaker® Helps Make Mornings A Breeze With Overnight Oats
“Last summer, we saw overnight oats take over the Pinterest community, and people are now searching for overnight oat recipe inspiration twice as often as they were a year ago,” said Joe Silverman, senior marketing director, Quaker Foods North America.
Pinterest, in a Change, to Allow Affiliate Links
Discuss with your social media staff so they understand that revenue once associated with their Pinterest efforts may decline – revenue may shift from one attribution channel (social media marketing) to another (affiliate marketing). You will likely …
How Whisper Mastered Facebook’s Algorithm and Sold Ads With First-Party Data
Twitter and Pinterest have Facebook pages, but they only typically get a few hundred likes and reactions per post. Whisper, to the naked eye for anyone scanning its Facebook page, clearly outperforms them, … Immediatley after, said Jay Rockman …
Which Visual Social Media Should Small Business Use, and Why?
Last week, we took a brief foray into the history of the digital social media so that we could make better informed, supportable decisions on how to allocate our social media and content marketing dollars and efforts. This week, we’ll dive a bit deeper …
Women are key to NFL’s future growth
Major sports are also targeting female fans through social media, with 65 percent of teams in football, baseball, basketball and hockey creating Pinterest accounts, a popular social media site among women. “It’s all about the revenue. How do you get …
General Mills unveils new confection range at Sweets & Snacks
“Larabar’s mission is that packaged food can be real food, too,” Sidd Singhal, associate marketing manager of innovation at Larabar, told Food Business News.
From discovery platform to social network – the Roposo growth story
Think of it as a Pinterest for the fashion conscious – a place where fashionistas can follow each other, hold discussions, create curated lists of products that reflect their personal style, and pursue other activities relevant to their interest …
Affiliate Links on Pinterest – What You Should Know
When affiliate marketing is done with good intentions and includes clear disclaimers, it can only add to the usefulness of Pinterest, perhaps even encouraging more people to share what has been truly useful to them. If you see spammy affiliate pins …
49 Surprising Tips for Getting Attention in Mass Media
When you’re trying to gain media attention it’s important to standout. If you’re exactly like everyone else, why would anyone care to cover you?
Social Media Coordinator
VISIT PHILADELPHIA® is our name and our mission. As the region’s official tourism marketing agency, we build Greater Philadelphia’s image, drive visitation and boost the economy.
Marketing Technology Leader Launches Amobee Impact to Drive Consumer Engagement Rates
We serve key marketing channels display, video, email and social across all devices, and among a select group of companies globally with ads API integration for Facebook, Twitter, Instagram and Pinterest. Amobee’s patented Brand Intelligence technology …
How to Manage a Handmade Business of One
The best thing to do is to have a minimally maintained presence on all of the major outlets (Twitter, Facebook, Instgram, and Pinterest), but make it your business to become a master at just one of them. In this way, you can maintain a stellar brand …
B2B Social Media: An Underutilized Method for Improving SEO Performance
Approximately 93% of B2B marketers use social media in some fashion, but only 32% actually have a documented strategy in place, showcasing that social media is becoming fully utilized by B2B marketers. So how do we leverage social media tactics in our …
20th Television Partners With 4C to Strengthen Audience Insights
“Social data is an important piece of the media planning puzzle and used appropriately can enhance the effectiveness and efficiency of the overall marketing campaign,” said Debbie Reichig, Senior Vice President of Media Research at 20th Television …
Driving Leads On LinkedIn: You’re Doing It Wrong
While I understand how to leverage LinkedIn for marketing purposes, I needed to reach out to someone a little more versed on the social selling side of things.
The Ultimate Social Media Guide for Biz Owners and Bloggers
Pinterest – The best times to be posting is between 7pm and 12am. I assume it’s because people are scrolling through Pinterest after the little ones have been put down for the night and they’re scrolling though on their phone while laying in bed …
