Pinned Together: 7 Ways to Reach Your Local Community with Pinterest
One way Pinterest earns its stripes as a social media marketing tool is through its capability to connect with local audiences.
What marketers need to know about Pinterest’s new search ads
Initially, search ads are available to advertisers who are using the marketing software suite offered by Kenshoo, which is used by many search advertisers.
As Weddings Get Less Traditional, David’s Bridal Takes New Ad Direction
David’s Bridal is saying yes to a new campaign. On Feb. 3, the Conshohocken, Penn.-based bridal chain will debut a new marketing effort focused on individuality and the modern bride. The campaign, which includes TV, print and digital offerings, is the …
Q&A with Nescafé’s Community Manager: Melody Meacher-Jones
E: Do you collaborate with wider teams within the company? MMJ: In my role, I sit in digital marketing and work closely with brand teams and external agencies to ensure our earned strategy is aligned with theirs.
Marketers’ Most Wanted: Teachers
Preferred Channels: Of the teachers who participated in Agile Education Marketing and SheerID’s 2016 Understanding Teacher Spending and Loyalty survey, a full 66% said they trusted email newsletters and offers for product information, behind only word …
MarTech Landscape: What is influencer marketing?
Besides video viewing, other techniques for disseminating preferences to your readers or followers include blog posts, links to the products, podcasts, and images on social networks like Instagram or Pinterest. Many influencers receive some kind of …
Tech Giants File Legal Action Opposing US Entry Ban
Giants of the tech industry, including leading companies in the marketing tech and adtech spaces, filed a legal brief opposing the U.S.
Ocean Mist Farms Ramps Up Consumer Marketing Efforts for 2017
CASTROVILLE, CA – Looking to deepen its ties with shoppers, Ocean Mist® Farms announced plans to connect directly with consumers through a year-long marketing push that will include digital and permission-based marketing, public relations, and social …
Ocean Mist Farms Ramps Up Consumer Marketing Efforts for 2017
CASTROVILLE, CA – Looking to deepen its ties with shoppers, Ocean Mist® Farms announced plans to connect directly with consumers through a year-long marketing push that will include digital and permission-based marketing, public relations, and social …
Why brands should be making more use of Pinterest
When it comes to social media marketing, many brands stick to the major players. With unrivalled reach and advertising revenue, Facebook and Instagram reign supreme.
Choosing the right CMS for your business: A best practice guide
As spending on digital real estate and marketing grows, businesses must adapt their traditional models to make sure that their investment is worthwhile.
The Pinterest Version of Suburbia Grows Outside Atlanta
“Sometimes it takes two hours to get the mail, I run into so many people,” says Monica Olsen, Serenbe’s vice president for marketing and communications, who moved to the development in 2009, five years after the Nygrens sold their first lot …
NECCOG To Aid Local Tourism Marketing Efforts
Connections to Facebook, Twitter, Pinterest, Youtube, and Instagram accounts promise to drive numbers through the roof, Fiveash said.
/ON HOLD ON HOLD ON HOLD — Socialbakers/
Pinterest’s Marketing Developer Partners (MDP) build tools and services to help businesses scale their presence and marketing on Pinterest and create a richer experience for Pinners.
/ON HOLD ON HOLD ON HOLD — Socialbakers/
Pinterest’s Marketing Developer Partners (MDP) build tools and services to help businesses scale their presence and marketing on Pinterest and create a richer experience for Pinners.
Global Launch Of Social Studio FX Creates Excitement, As Exclusive Agency Released by Jimmy Kim
Recently Launched Social Studio FX Tool Creates Buzz In Web Marketing Review Circles, As Premium Review Released by Jimmy Kim.
Three paid social features you need to try in 2017
The three that I would personally recommend testing in Q1 include updated features to Facebook Dynamic Ads, Pinterest’s addition of Promoted App Pins and Snapchat’s first- and third-party audiences. In this post, I’ll go into details of each to explain …
Toy Industry & Licensing Veteran Simon Waldron Named Senior Vice President, Marketing & Licensing For LEVEL-5 …
7, 2017 /CNW/ — Toy industry and licensing veteran Simon Waldron has joined LEVEL-5 abby Inc. in the newly created position of Senior Vice President, Marketing and Licensing, it was announced today by Yukari Hayakawa, Chief Operating Officer. Waldron …
Small businesses use some marketing tools, some of the time, survey finds
A majority of small business owners now embrace the use of online marketing channels like websites and social media to grow their company’s reputation and their revenue, but many have not harnessed the full potential of their online presence and may be …
The Pinterest Version of Suburbia Grows Outside Atlanta
“Sometimes it takes two hours to get the mail, I run into so many people,” says Monica Olsen, Serenbe’s vice president for marketing and communications, who moved to the development in 2009, five years after the Nygrens sold their first lot …
Kapos: Pinterest CEO’s jab at Trump draws cheers in Chicago
As a Q&A with Pinterest CEO Ben Silbermann wound down, J.B. Pritzker asked the question everyone at the Economic Club gala was wondering: How does President Donald Trump’s executive order about immigration affect the Silicon Valley company?
Kapos: Pinterest CEO’s jab at Trump draws cheers in Chicago
As a Q&A with Pinterest CEO Ben Silbermann wound down, J.B. Pritzker asked the question everyone at the Economic Club gala was wondering: How does President Donald Trump’s executive order about immigration affect the Silicon Valley company?
Prepare For Pinterest Search Ads
“People are coming to the platform with a large degree of commercial intent, and there’s a big focus of being able to connect with brands, products and services,” Michael Akkerman, Pinterest’s head of marketing partners, tells Search Insider. He adds …
Unique Digital Marketing Tactics: 1 Hour a Day
Social media is one of the best ways to connect with consumers. You should have a presence on Facebook, Twitter, and, for good measure, throw in another one that makes sense to your business and industry (LinkedIn, Pinterest, Instagram). Then, each day …
Digital Content Specialist
The Digital Content Specialist is a key member of the Marketing Team and plays a pivotal role in the development of creative and compelling content that increases awareness and brand visibility, drives demand generation and enhances audience …
Kapos: Pinterest CEO’s jab at Trump draws cheers in Chicago
As a Q&A with Pinterest CEO Ben Silbermann wound down, J.B. Pritzker asked the question everyone at the Economic Club gala was wondering: How does President Donald Trump’s executive order about immigration affect the Silicon Valley company?
The former boss of Cosmopolitan and Good Housekeeping launched an app that helps you live like an Instagram star
The duo have also appointed former Pinterest marketing boss Jo Lavender as their CMO and Alexandra Cappy, former head of operations at Uber, as managing director.
Pinterest users can now jump to other products within an image
… Pinterest go for its sweet spot with searches for products within images. And if Pinterest can continue to build those new advertising products and decrease the amount of effort it takes to get to a new product, it’ll be able to make a better sell …
Marketers Push Pinterest to Ramp Up Advertising
The company clearly has its fans in the marketing sector who seem want it to succeed. Hayley Diamond, senior vice president and head of digital strategy, partnerships and marketplace solutions at the ad buying firm Mediavest|Spark, said that while …
Unique Digital Marketing Tactics: 1 Hour a Day
Social media is one of the best ways to connect with consumers. You should have a presence on Facebook, Twitter, and, for good measure, throw in another one that makes sense to your business and industry (LinkedIn, Pinterest, Instagram). Then, each day …
Pinterest users can now jump to other products within an image
… Pinterest go for its sweet spot with searches for products within images. And if Pinterest can continue to build those new advertising products and decrease the amount of effort it takes to get to a new product, it’ll be able to make a better sell …
Why companies can’t keep their marketing on track
Social marketing. Choose and nurture the social platforms that work best for your business. Don’t dilute your efforts by trying to be everywhere.
The Art of Marketing: 5 Lessons We Can Learn From Communicating Through Design
And with visual-heavy marketing platforms like Instagram and Pinterest securing their spots in the marketer’s toolbox, brands are reconstructing their three-legged milking stools to encompass content, tone, and visuals into one solid strategy.
2017’s sexiest marketing topics
P&G, he said, spends too much time comparing the contrary viewability metrics of Facebook, Instagram, Twitter, Snapchat, Pinterest, YouTube and others. Take a squizz at the table below and you can see his point: the definition of what constitutes a …
ADEXT Acquires MyCampaign / MiCampaña.com
MyCampaign / MiCampaña is an artificial intelligence (AI) sales and marketing automation platform formerly based in Mexico City, seeking to repurpose talent by eliminating all human intervention within the sales and marketing process thus eliminating …
Pinterest users can now jump to other products within an image
… Pinterest go for its sweet spot with searches for products within images. And if Pinterest can continue to build those new advertising products and decrease the amount of effort it takes to get to a new product, it’ll be able to make a better sell …
Gwynnie Bee Built Its Own Trading Desk To Tailor Its Marketing
Pinterest also hasn’t been effective, because women can’t easily buy a dress they see and like on the platform. They must go the extra step to sign up for the entire service.
Socialbakers Joins Pinterest Marketing Partners Program
Socialbakers, the world’s leading social media analytics provider, announced today that its platform will offer integrated access to the Pinterest Content Marketing API, which allows Socialbakers more than 2500 brands to use Pinterest to engage their …
Pinterest apresenta três novos recursos de descoberta visual
O Pinterest coloca no ar três novos recursos de descoberta visual, que prometem reinventar a maneira de descobrir e encontrar ideias na plataforma e no mundo real. Ideias Relacionadas, Busca pela Câmera e Shop the Look. Além de simplificar a busca de …
Socialbakers Joins Pinterest Marketing Partners Program
Socialbakers, the world’s leading social media analytics provider, announced today that its platform will offer integrated access to the Pinterest Content Marketing API, which allows Socialbakers more than 2500 brands to use Pinterest to engage their …
Sending Valentine’s Day love to kids in the hospital
There’s a lot of pressure to be in blissful, besotted love on Valentine’s Day, but there’s also a bit of pressure to be a Pinterest mom. Red and pink craft supplies beckon, promising adorable creations for your child to bring to school plus the … “We …
Conde Nast Buying Social Data Startup CitizenNet
Condé Nast plans to buy social data and marketing platform CitizenNet for an undisclosed amount. “The deal is meant to deepen Condé’s data-science talent and expertise, in order to enrich Condé Nast Spire, the data group it formed last year,” WWD reports.
Friday recap: Making money from YouTube live streaming, Pinterest camera search function and Google Maps real …
Pinterest has come through with the goods and officially announced its camera search technology which is bound to have a huge impact on any brands using the site for sales and marketing. YouTube has opened up its live streaming feature to certain users …
InfoGraphic Design Team Celebrate Success of Smart Infographic use in Pinterest Online Marketing Campaigns
(PRLEAP.COM) February 10, 2017 – It’s agreed that the top online marketers and business who make the most out of their online marketing efforts stay on top of trends and opportunities in that ever fluid world. Leading team of creative designers and …
Expert column | Why companies can’t get marketing right
Social marketing. Choose and nurture the social platforms that work best for your business. Don’t dilute your efforts by trying to be everywhere.
New to Business? Solution: The Path to Building the Sales Funnel You Need.
As a new entrepreneur, you need to understand the importance of marketing. Successful marketing is what drives customers to keep on coming in your business.
Google image search lead Randy Keller jumps to Pinterest
Pinterest is the most exciting opportunity in visual discovery today, and I look forward to contributing my expertise in image search quality and ranking to the team responsible for helping millions of people discovery billions of ideas every day …
InfoGraphic Design Team Celebrate Success of Smart Infographic use in Pinterest Online Marketing Campaigns
(PRLEAP.COM) February 10, 2017 – It’s agreed that the top online marketers and business who make the most out of their online marketing efforts stay on top of trends and opportunities in that ever fluid world. Leading team of creative designers and …
How to select the right social media site for marketing your business
… than on Facebook. It’s important to remember that you don’t have to restrict yourself to only one site. Fashion-related businesses, for example, should target Pinterest, since most of its users are frequent online shoppers, along with Instagram and …
#SocialSkim: Facebook Lite, Pinterest Search Ads, Rethinking Snapchat: 11 Stories This Week
Covered in detail: using content marketing on social to gradually engage buyers, expanding beyond the LinkedIn Mecca, being unafraid of reusing content across different social media platforms, exploiting the importance of social media at industry …