Go Better.™ With Upscale Economy Offerings …

Go Better. movement is all about meeting our guests’ travel needs with offerings that support their lifestyle,” says Marina MacDonald, Chief Marketing Officer, Red Roof Inn. “Whether it’s a business traveler who wants to take an extra day for pleasure …

A Look Around Social Media Week, New York

Content is rapidly emerging as the primary differentiator among brands, which are beginning to understand the power of content marketing to connect with consumers and form authentic relationships. Brands including The Atlantic, The New York Times …

Snapchat For Beginners: 6 Ways To Use It For Your Business

While Facebook Messenger, Pinterest, and Instagram all grew at astonishing rates, none could keep up with Snapchat’s downloads.

The Cordish Companies Announces New Executive Hire For Fourth Street Live!

Prior to that, Ed served as the Area Director for Entertainment Consulting International (ECI), an affiliate of The Cordish Companies, where he was responsible for hiring and training management, implementing new restaurants and overseeing marketing …

Why weddings cost so much and how you can save

That’s actually a product of a clever marketing campaign. De Beers diamond company not only suggested … rings has brides-to-be swooning.

Top 3 Reasons Why a Trademark Is Key to Your Apparel Brand’s Success

When you’re working on the marketing and sales strategy for your apparel business or your new apparel line, one of the elements that you’re likely to spend a good amount of time on is the name.

Fidelity marks down values of CloudFlare, 23andMe and many more

Mutual fund giant Fidelity sharpened its markdown pencil again last week, slashing its valuation estimates on a number of venture-backed companies it has invested in.

Fidelity marks down values of CloudFlare, 23andMe and many more

Mutual fund giant Fidelity sharpened its markdown pencil again last week, slashing its valuation estimates on a number of venture-backed companies it has invested in.

Use Different Connection Strategies for Each Social Platform

Most of my Twitter content is focused on marketing, sales and management theory and my strategy is to connect with as many other like-minded (English speaking though – yes, I’m handicapped by only understanding one language.

Seven inexpensive marketing tips for carwashes

To get the most out of your efforts, focus on social media platforms with a general audience, such as Facebook, Twitter and Pinterest. Share your blogs and also general posts. You will need to give people a good reason to follow you, and let them know …