Naked Wines ‘most social media-savvy’ wine retailer
The study, conducted retail marketing agency Leapfrogg, analysed 10 UK online wine sellers and clubs, looking at content across Twitter, Facebook, Instagram and Pinterest. It also gauged how well audiences interacted with social activity. Berry Bros …
Caroline Wozniacki, Angelique Kerber advance to US Open quarters
During her break of nearly two years, Sevastova took classes in Austria in “leisure management” — studying accounting and marketing in hopes of perhaps going into sports management. When her health improved, she came out of retirement at the start of …
A Silicon Valley Dream Collapses in Allegations of Fraud
Penny Kim, the former head of marketing at WrkRiot who wrote about her experience at the company, including the forgery allegations, said, “I’d heard stories about late paychecks or start-ups failing, but who expects fraud in Silicon Valley?
Stop applying tech principles to consumer startups
When it comes to digital marketing, the new class of CPG startups must do better than generic Facebook ads by creating unique content and meaningful collaborations.
Can digital kill the television star?
TV still dominates in terms of viewership and ad spend, but data shows that consumer behaviors and marketing dollars are shifting.
Tapping into Asia-Pacific: utilising data and local connections to understand cultural nuance
Three industry experts took to the stage to discuss the opportunities and challenges of marketing in the Asia-Pacific region, with a focus on some of the most common mistakes brands are making and how to address the cultural complexities of the region …
Tapping into Asia-Pacific: utilising data and local connections to understand cultural nuance
Three industry experts took to the stage to discuss the opportunities and challenges of marketing in the Asia-Pacific region, with a focus on some of the most common mistakes brands are making and how to address the cultural complexities of the region …
Stop applying tech principles to consumer startups
When it comes to digital marketing, the new class of CPG startups must do better than generic Facebook ads by creating unique content and meaningful collaborations.
Is this dip-dye wedding dress gorge or yuk?
When brides go wedding dress shopping, one of the biggest challenges is trying to find the one in a million white dress that reflects the bride’s individuality.
Upstart Digital Agency 6S Marketing Sets Up Shop in Silicon Beach
6S Marketing has made a name for themselves as a progressive digital agency, focusing on emergent tactics such as marketing automation, programmatic buying, and multi-lingual campaigns. They have executed digital marketing and advertising strategies …
How Well Versed are You in Startup Investor Jargon?
Whether you are talking to peers, competitors or investors, you as an active entrepreneur will be judged on your familiarity with today’s startup and funding jargon.
STAMP 2016: The Charles Penzone Salon Blog
The marketing team at Charles Penzone plans blog posts in four different categories: trends, inspiration, how-tos and news.
Ex-Employee Recounts Her Silicon Valley ‘Nightmare’
(Newser) – Just a month after starting at a Silicon Valley startup, a marketing professional from Dallas has taken to Medium to accuse her already former employer of fraud and more—and the startup is suddenly scrubbing its online presence clean …
LinkedIn And Hashtags Are Now #BestFriends
As you know, I have always been a huge fan, and advocate of LinkedIn but they have always had one downfall. The likes of Twitter, Facebook, Instagram and Pinterest have extensive hashtag search functionality which is where LinkedIn has fallen short…
STAMP 2016: The Charles Penzone Salon Blog
The marketing team at Charles Penzone plans blog posts in four different categories: trends, inspiration, how-tos and news.
Wozniacki, Kerber set up semifinal showdown
After a series of injuries, including to her back, Sevastova found tennis “depressing,” and she left the sport in 2013. After more than a year away, during which she studied accounting and marketing in Austria, Sevastova decided to give the sport …
10 Small But Essential Ways to Boost Your Business
A digital marketing strategy can help you keep all of your online and mobile marketing goals organized so that you’ll be better equipped to actually reach them.
Serena: Women have work to do for equal pay
Williams’ clothing and shoe sponsor is using that line as part of a marketing campaign during the US Open. On Saturday, Williams said she thinks a priority for women’s tennis should be closing the pay gap that still exists at non-major tournaments (the …
Caroline Wozniacki advances to first Slam semifinal in 2 years
After a series of injuries, including to her back, Sevastova found tennis “depressing,” and she left the sport in 2013. After about 1+ years away, during which she studied accounting and marketing in Austria, Sevastova decided to give the sport another go.
Wozniacki, Kerber set up semifinal showdown
After a series of injuries, including to her back, Sevastova found tennis “depressing,” and she left the sport in 2013. After more than a year away, during which she studied accounting and marketing in Austria, Sevastova decided to give the sport …
Clovis BOOT plans for upcoming events
Craft beer tastes much better because craft brewers spend their time focusing on the quality of their beer rather than focusing on their marketing campaigns and stock prices. Craft brewers put their heart and soul, as well as lots of amazing …
Caroline Wozniacki advances to first Slam semifinal in 2 years
After a series of injuries, including to her back, Sevastova found tennis “depressing,” and she left the sport in 2013. After about 1+ years away, during which she studied accounting and marketing in Austria, Sevastova decided to give the sport another go.
BERNINA of America Sponsors Fashion X Dallas Runways & Gallery Event Featuring Linda Gray on Saturday …
“We are pleased that we can continue to support young, emerging fashion designers and award one with a special BERNINA gift that will allow for the creation of future designs and collections,” said Amy Gutierrez, Director of Marketing for BERNINA of …
This Is How You Can Quickly Grow Traffic On Pinterest
Due to its massive reach, many companies and individuals are utilizing Pinterest as a marketing platform to promote their business and redirect traffic to their own websites.
5 Ways To Make Social Media A Part of Everyday Marketing Strategy
Earlier this year, The CMO Survey found that while social media spend will account for 20.9 percent of marketing budgets across industries in the next five years, 40 percent of marketers indicated that social media’s contribution to their organization …
What the next generation can teach marketers about social media
Along with Lassard, 11-year-old Junior Bake Off contestant and blogger Khushi Kaur, and 16-year-old political activist Maelo Manning will be speaking on a panel about what social media means to their generation at the Festival of Marketing on 5 October …
Top 6 Instagram Marketing Tools
Instagram marketing tools Piktoria is actually a suite of powerful management tools for both Instagram and Pinterest. This app helps discover hashtags, locations and brands to find trending content. A scheduler enables publishing content at the most …
New iPhone to be water resistant, dust-proof — and say goodbye to the headphone jack
Apple marketing chief Philip W. Schiller says it comes down to “courage to move on to something new.” Schiller says removing the port frees … Siri can also send money with the Square Cash service or search for pictures on Pinterest. Apple is also …
How Tommy Hilfiger Is Rewiring For Fashion Immediacy
“It’s about delivering on the instant gratification that consumers are really seeking,” explains chief marketing and brand officer Avery Baker.
5 Ways To Make Social Media A Part of Everyday Marketing Strategy
Earlier this year, The CMO Survey found that while social media spend will account for 20.9 percent of marketing budgets across industries in the next five years, 40 percent of marketers indicated that social media’s contribution to their organization …
Marketers: Think Beyond the Search Engine to Serendipitous Discovery
Witness it in the methods behind hashtag marketing and analytics on Instagram, Pinterest embracing visual search and Twitter letting users add stickers to their photos that function like hashtags.
Scott Belsky Is No Longer A Full Partner with Benchmark
That said, the first new fund on which he would have been listed as a GP is Benchmark Capital IX, which is expected to be raised later this year (LP sources say that marketing has not yet formally begun). In a blog post Wednesday … Belsky didn’t have …
Boothbay Harbor father, son sell rustic home decor on internet
The marketing strategy is to use Pinterest in attracting customers looking for specialty furniture. Pinterest is a social network that allows users to visually share and discover new interests by posting or “pinning” images and videos to their own or …
Boothbay Harbor father, son sell rustic home decor on internet
The marketing strategy is to use Pinterest in attracting customers looking for specialty furniture. Pinterest is a social network that allows users to visually share and discover new interests by posting or “pinning” images and videos to their own or …
This Is How You Can Quickly Grow Traffic On Pinterest
Due to its massive reach, many companies and individuals are utilizing Pinterest as a marketing platform to promote their business and redirect traffic to their own websites.
Marketers: Think Beyond the Search Engine to Serendipitous Discovery
Witness it in the methods behind hashtag marketing and analytics on Instagram, Pinterest embracing visual search and Twitter letting users add stickers to their photos that function like hashtags.
Designer (Ad/Promo)
Make graphics for social media sites (Facebook, Twitter, Pinterest, Tumblr, etc). – Work collaboratively with Marketing teams and Epic Reads to conceptualize projects and execute designs effectively and efficiently. – Design sales and marketing …
5 Ways To Make Social Media A Part of Everyday Marketing Strategy
Earlier this year, The CMO Survey found that while social media spend will account for 20.9 percent of marketing budgets across industries in the next five years, 40 percent of marketers indicated that social media’s contribution to their organization …
Ahalogy Releases 2016 Pinterest Media Consumption Study
CINCINNATI–(BUSINESS WIRE)–Ahalogy, an official Pinterest Marketing Developer Partner, has released its third annual Pinterest Media Consumption Study, a follow-up to its first-of-its-kind research from 2014—which has been downloaded by thousands …
Marketing workshop offered by United Fund
… creating marketing plans, ways to properly craft and distribute press releases in addition to public service announcements, development and maintenance of meaningful media relations, how social networking such as Facebook, Twitter, Instagram …
Your 6 Step Guide to Creating a Holiday Marketing Campaign
Millions upon millions of holiday pins find their way to pinboards every year – so if your brand and holiday offer are pinnable, take advantage of Pinterest. If you have the budget, it also wouldn’t hurt to boost some of your social posts with a …
Why Targeting Hispanics Online Is Worth The Money
Marketers have myriad options available to reach a critical mass of Hispanics across digital marketing tactics. Google has a robust offering for reaching Hispanics across its entire platform including search, programmatic and YouTube Hispanic.
How to choose the right advertising platform
Email is probably the most common form of marketing yet, up until the advent of social media because it is inexpensive and has the potential to reach an unlimited number of people at once.
How To Get the Most Out of Social Media Marketing for Your Business
A successful social media marketing strategy takes into account your business’s challenges and goals. It clearly outlines the steps needed to overcome these challenges and reach your objectives.
Everything You Need to Know – About Content Marketing: Optimisation
As Penny Bartram, Bloomberg’s EMEA head of marketing, explains: “For advertisers and our own custom publishing teams alike, it requires a shift in mindset – we don’t publish once and forget about it.
Shaq, Iverson and Yao: The trio that altered the NBA landscape
And whenever anyone questioned his ways or motives, he had a one-word response: “Marketing.” “For one, it was to prove to my college professor that big guys could sell,” Shaq said.
Google has innovated its visual search and shopping experience
Shoppable looks are supplied by brands, bloggers, retailers, and publishers sourced among Google’s trusted partners, which currently includes Yahoo-owned online fashion store Polyvore, visual marketing platform Curalate, and Instagram-influencer …
Beyond The Buy Button: Why Next-Generation Bookmarking Is The Future Of Shoppable Video
Already, we’ve seen how platforms like Pinterest have helped consumers move from browsing to purchase consideration by giving them a place to store product pages and other content containing goods they might like to buy.
Cranberry Marketing Committee & Pollock Communications Win 2016 Produce Business Marketing Excellence Award
Wareham, MA – The Cranberry Marketing Committee (CMC) received a 2016 Produce Business Marketing Excellence Award for its Cranberry Friendsgiving Photo Contest Social Media Campaign.
Image search technology: Google Shop the Look vs Pinterest Camera Search
With Google’s latest announcement regarding its image search technology, Pinterest’s own image search developments could be at risk of being overshadowed before they’re even rolled out.
