8 Incredible Online Resources for Creative Design Inspiration
Design, whether it’s for print, digital marketing, editorials or websites, requires constant creative juice. But even the most prolific and passionate designers can hit inspiration road blocks.
Valspar Removes Pain From Choosing Paint
“We’ve found that most consumers take over 100 days to select a paint color,” Stephen Strong, director of digital marketing at Valspar, tells Marketing Daily. “We wanted to create the industry’s first hub of helpful tools to ease and shorten that …
Nuclear family fallout: Brands are missing a quiet revolution
In the modern fairytale of family life, what constitutes “happy ever after” no longer automatically equates to the “2.4 children” archetype that so much of the marketing industry is built on. In fact, the increase in blended families and step-parenting …
Konec připínáčků. Pinterest mění „Pin It” na „Save It”
Pinterest je největší digitální nástěnka na internetu. Tlačítko „Pin It” pro připnutí fotografie či jiného obsahu na tu spojenou s vaším účtem se tak zdá jako vyloženě logická volba. Logické ovšem neznamená intuitivní. Pinterest proto mění „Pin It” na …
Street Fight Daily: Microsoft to Buy LinkedIn, Google Maps Local Search Ads
Kim Glover, A. Dodson’s director of marketing, says that Facebook, Instagram, Twitter, and Pinterest make up the core of the retailer’s online marketing program – however the company is “always ready to evolve” with its customers as new platforms gain …
How to Grow an Engaged, Ready-to-Buy Community on Pinterest [Checklist Included]
After all, according according to a broad survey of U.S. consumers conducted by BigCommerce and research firm Kelton Global, 16% of shoppers say they would purchase directly from Pinterest, given the opportunity. Suddenly, marketing on Pinterest doesn …
Pinterest also made news with its move into tying Promoted Pins to offline shopping behavior. This episode runs about 47 minutes and features Marketing Land’s Ginny Marvin, Tim Peterson, Greg Sterling and myself. You can watch the replay below, and be …
Snapchat Launches a Colossal Expansion of Its Advertising, Ushering in a New Era for the App
Marketers can expect both API videos and the newly launched Snap Ads Between Stories to be less expensive, though special events like July 4th or Black Friday will likely jack up prices due to the supply-and-demand forces in an auction-based system …
eMarketer: Snapchat’s user base to grow 27% this year, beating Twitter and Pinterest
However, it has been notoriously difficult in terms of targeting and measurement for advertising on the app, but Snapchat has been actively working to improve both areas and add advertising options that appeal to a wide range of marketers. One of its …
How Does Pinterest Make Money?
According to one report, roughly 70% of Pinterest users either save a Pin to their own profile or click through to view third-party sites, a particularly favorable metric for a budding marketing platform. To be sure, Pinterest’s $11 billion valuation …
Pinterest, Jobvite and Smaato Among Tech Leaders at CloudHealth Technologies Community Forums
To that end, the firm has launched CloudHealth Connect, a community forum format, which will welcome ‘conversation leaders’ from Pinterest, Jobvite, Smaato, and CloudHealth “on topics ranging from managing and governing cloud environments at scale to …
10 Ways You Can Improve Your Content Marketing Strategy
People are more likely to react and get involved on Facebook, Twitter or Pinterest, so don’t neglect these options when you think about your long-term strategy.
Social Media Roundup: June 14, 2016
This article from Mediavine Marketing provides a good collection of tips for local franchise promotion with social media and other online directories, such as Google and Yelp.
Snapchat Launches a Colossal Expansion of Its Advertising, Ushering in a New Era for the App
Marketers can expect both API videos and the newly launched Snap Ads Between Stories to be less expensive, though special events like July 4th or Black Friday will likely jack up prices due to the supply-and-demand forces in an auction-based system …
12 Tips for Pinning on Pinterest After the New 2016 Changes
Pinterest has been rolling out a steady stream of updates this year, including changes to its algorithm and affiliate policy.
Amobee-and-Adaptly-Announced-as-Initial-Snapchat-Partners
Amobee, a global marketing technology company, specializing in cross channel, cross device solutions for display, video, mobile, email, and social, was announced a Snapchat Partner.
5 Ways B2B Marketers Can Learn to Love Facebook
There’s also the issue of the competition. Plenty of B2B marketers are using Facebook. Most, in fact. According to Social Media Examiner’s 2015 Social Media Marketing Industry Report, B2B marketers are more likely to use Facebook than any other platform.
Amobee-and-Adaptly-Announced-as-Initial-Snapchat-Partners
Amobee, a global marketing technology company, specializing in cross channel, cross device solutions for display, video, mobile, email, and social, was announced a Snapchat Partner.
Last Call for Marketers? Snapchat Users to Pass Both Twitter and Pinterest This Year, eMarketer Says
The ephemeral messaging platform is experiencing a surge in growth, with its monthly user base expected to grow by double digits this year and wind up topping not only Twitter but Pinterest, according to a new report by eMarketer. Bloomberg reported …
Oracle Data Cloud powers Pinterest, goes mobile
That much was clear at last week’s Oracle Cloud Data Summit in New York, where all the announcements and panel discussions were geared to marketing and media types. The biggest announcement at the Summit was a partnership with Pinterest through …
Amobee-and-Adaptly-Announced-as-Initial-Snapchat-Partners
Amobee, a global marketing technology company, specializing in cross channel, cross device solutions for display, video, mobile, email, and social, was announced a Snapchat Partner.
Pinterest Advertising: Make the Most of Your Promoted Pins Campaign
Any marketing campaign isn’t worth its salt if you can’t tell how you did. In the Pinterest ads dashboard, you can see how many clicks, engagements and impressions you received.
CONNECT TWEET LINKEDIN GOOGLE+ PINTEREST
On Tuesday, Jack’d was approached by a television news show that wanted to schedule a joint interview with West and a spokesperson from the company, said Jack’d director of marketing Kevin Letourneau. The news show sent Jack’d what was supposed to …
Snapchat introduces automated ad tools
“They can log in, set up and that’s it,” says Aaron Goldman, chief marketing officer for Chicago based 4C. His company has similar tools for Facebook, Instagram, Twitter, LinkedIn and Pinterest. Demand to get onto Snapchat “is super high,” he says. “I …
5 Trends Shaping Retail and Why All Employers Should Care (Part 2 of 3)
Examples include a surge of beacon push notifications, a mass rollout of buy buttons on Pinterest, Twitter, YouTube and Instagram, the debut of Amazon Dash, and more companies tinkering with advanced plays like virtual reality and RFID tags.
Mark Zuckerberg’s personal Facebook and Pinterest pages hacked
Facebook founder Mark Zuckerberg briefly lost control of both his Twitter and Pinterest accounts this morning, after a hacking group broke in to both, defacing the pages.
AMC vs. The Spoiling Dead Fans Facebook Page – The Battle For Spoilers Just Got Bloody!
… For Spoilers Just Got Bloody!BY Tom Chapman facebook twitter pinterest …. The same unique opportunities networks have now to get their marketing hype and buzz out about their show is the same opportunities we use. What has the fan response been …
Snapchat introduces automated ad tools
“They can log in, set up and that’s it,” says Aaron Goldman, chief marketing officer for Chicago based 4C. His company has similar tools for Facebook, Instagram, Twitter, LinkedIn and Pinterest. Demand to get onto Snapchat “is super high,” he says. “I …
10 Resources to Get You Caught Up with Modern Marketing in 10 Minutes
Sure, Instagram, Snapchat, Pinterest, Periscope and Tumblr are important to the modern marketer, you have to start somewhere and move up.
Pinterest adds site, app retargeting to its ad-targeting options
By the end of this month, in order to expand the target audience, all advertisers will be able to target ads on Pinterest to people who have visited a brand’s website, used its mobile app or shared their email addresses with a brand, as well as people …
Snapchat introduces automated ad tools
These 10-second ads pop up between personal snaps and let the advertiser offer more info with a swipe, which can lead to extended content like a long form video, article or link to a mobile website.
Konec připínáčků. Pinterest mění „Pin It” na „Save It”
Pinterest je největší digitální nástěnka na internetu. Tlačítko „Pin It” pro připnutí fotografie či jiného obsahu na tu spojenou s vaším účtem se tak zdá jako vyloženě logická volba. Logické ovšem neznamená intuitivní. Pinterest proto mění „Pin It” na …
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Marketing Land’s SocialPro, the only conference focused on sharing real, proven social media marketing tactics from working professionals.
How Snapchat aims to become a huge player in ads
It may make companies more comfortable spending marketing dollars on the platform’s ads. Reema Mitra, group director of social for agency Huge, said while opening up the API to third-parties is something every major … SocialCode, which will be one of …
Pinterest launches new ad targeting tools, including visitor retargeting
… their existing customers. Other social media platforms, such as Facebook, offer similar tools for marketers. The new targeting capabilities should help make Pinterest a more attractive marketing venue by enabling more precise and personalized …
How retailers can build successful summertime mobile campaigns
Summer is a great time to use a mobile marketing campaign. Many people will be out and about and off on vacations which means that they will be relying heavily on their mobile devices and smartphones for connectivity and engagement.
Snapchat introduces automated ad tools
“They can log in, set up and that’s it,” says Aaron Goldman, chief marketing officer for Chicago based 4C. His company has similar tools for Facebook, Instagram, Twitter, LinkedIn and Pinterest. Demand to get onto Snapchat “is super high,” he says. “I …
Street Fight Daily: Facebook Tracks Offline Commerce, Uber Seeks $2 Billion In Leveraged Loans
Pinterest is launching three new types of targeting aimed at helping brands fine-tune their Promoted Pins, the site’s two-year-old ad product.
Your Social Listening Is Broken. Here’s Why.
Visual Social Listening actually means more than just the emergence of visual-oriented social networks such as Instagram, Snapchat, and Pinterest. It also means that we are sharing more and more images on the traditional social networks of Facebook, …
Sudbury ‘Tweetup’ networking events are still going strong five years in
SUDBURY – With so much of business, marketing and work life ingrained in the internet, two Sudbury residents felt they needed to put the “networking” back in “social network.
Why location is the hottest topic in digital marketing right now
In the past week, Pinterest, Google and, yesterday, Facebook announced new or expanded initiatives to connect the dots between digital media and offline consumer behavior.
Brand: REI evrgrn
In addition, leading Pinterest influencer and lifestyle blogger Justina Blakeney created a shoppable Pinboard—REI’s first—that showed the products in an aspirational setting.
Unmetric Launches ‘Discover’ to Change How Brand Content Creators Find and Share Actionable Ideas
Rediscover Collaboration: Content creators can save, share and discuss content with team members across the entire marketing department. Users can create boards (similar to a Pinterest board) based on campaigns, themes or events and then share, …
CMO’s top 10 martech stories for the week – 16 June
It’s also allowing onboarding data using LiveRamp or Epsilon. Previously, it was only marketers using a Pinterest preferred marketing partner that could target using hashed email addresses. While this now opens up first-party data capabilities …
Social intelligence platform Unmetric launches Discover feature so marketers can see what other marketers have done
Content resulting from a search can be saved to a Pinterest-like image board, for team sharing or brainstorming. (See image at top of this page.
Elite Venture Capital Firm Andreessen Horowitz Looks for These 3 Things in Startups
Learn how to use technology and marketing tools to grow your business and succeed with a special 4-part webinar series organized by Entrepreneur and Comcast Business.
Facebook and Pinterest enhance marketing offerings with targeting, location features
Facebook and Pinterest are advancing their ad platforms—and exposing those platforms’ maturity levels in doing so. Pinterest is adding ad features that users can already find in more mature ad platforms like Twitter, Google, Instagram and Facebook.
Why Disney channel Freeform is betting on social apps
Wishbone is just the latest social marketing campaign for Freeform. In the past year, the network has been publishing on Snapchat and Pinterest, among other social platforms, in an effort to engage fans and drive tune-in. For instance, on Snapchat …
Social Media Marketing Essential, But Difficult, For Marketers
According to the 8th annual Social Media Marketing Industry Report from Social Media Examiner, summarized by Marketing Charts, 9 in 10 marketers say that social media is important to their business, with the most commonly cited benefits being increased …
Content marketing key to digital marketing efforts this year
SEO and campaigns focused on platforms such as Facebook, Twitter and Pinterest are currently the most popular form of marketing, with 83 per cent revealing that they are currently engaging with customers and clients in this way. Website development was …
