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A Look at Pinterest’s Summer Pitch Deck To Brands

May 25, 2017

Automated Pinterest Marketing ⋅ How to Get More Pinterest Followers ⋅ HASHOFF ⋅

Pinterest is selling ads for Memorial Day, July Fourth, wedding planning, and home design. “People are designing their lives for all moments on Pinterest, and brands have an opportunity to inspire and connect with people on the platform at those times …

Facebook To Stream MLB Games

That doesn’t mean they’re not working on the other platforms at all: 99% said they’re working on Instagram, 67% on Facebook, 51% on Snapchat, 43% Twitter, 30% YouTube, and 28% Pinterest. Instagram looks set to dominate influencer marketing next year …

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Nicklaus Marketing Lists 5 Social Media Innovations That Are Changing the Retail Industry

This feature promotes the search and discovery aspect of Pinterest—taking collecting and building Pin boards to another level of searchability.

3 Tips For A Different Back-To-School Season

May is a great time for technology, dorm organization and dorm décor companies to launch their Back to Campus marketing and engagement.

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Scotiabank, NHL Renew Agreement 05/18/2017 – MediaPost

The National Hockey League and Scotiabank have signed a multi-year agreement, continuing a decade-long partnership. Under the new deal, Scotiabank, …

Wayfair Launches Visual Search Feature Aimed At Taking On Pinterest, Amazon

Wayfair is far from the first to embrace the idea that customers might like to use images of real-world products to search for inspiration or find similar items: the rollout of “Search with Photo” is likely aimed at competing with Pinterest, which …

Inside Target’s New Marketing Playbook

An endurance athlete, Rick Gomez has completed numerous marathons and half-Ironman races. He’s even done triathlons. But running the marketing department of Target Corp. might be his toughest challenge yet. At a time when the retail landscape is …

Guntersville teacher finds second career as fashion blogger

Well, more brands are considering the value of “influencer marketing” – using bloggers with loyal followings to move the market through sponsorship.

What’s your social media strategy?

“They need to think about where their audiences are, what they are reading, what they are doing,” says Kenneth Hitchner, public relations and social media director for Creative Marketing Alliance, which is based in Princeton Junction, N.J. “If you are …

Why Digital Marketing is the Future?

Everyone is online – Literally, everyone is online today. Digital marketing doesn’t just encompass the ecommerce apps and websites but also social platforms like Facebook, Instagram, YouTube, Twitter, Pinterest and more. The new age digital marketing …

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Small Businesses Have A Lot to Consider When Choosing a Social Media Platform

Fisher’s company, which creates art installations using nylon string, lights, images and videos, posts about its work on social media and gauges the reaction, in effect, test-marketing the art it sells to companies and organizations. Prospective …

Pinterest Is Like A First Date

97% of searches on Pinterest are unbranded, Francis Larkin. Head of Product Marketing at the popular bookmarking site told MediaPost’s Search Insider Summit recently.

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“Some Voodoo Combination”: Plated’s Complex Attribution Stew Recipe

Attributing credit for media buys gets very complex very quickly, Greg Laptevsky, VP, Acquisition Marketing, Plated explained at MediaPost’s recent Search Insider Summit.

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Social media can be viewed as a social good

Ami Musa and UNICEF on Pinterest. For many users, Pinterest acts as a sort of wishlist: everyone from do-it-yourselfers to brides-to-be use the platform to share an inventory of material things they believe would make their lives better.

Ssmall businesses need social media focus

Pinterest brings its visual discovery tech to advertising

The photo-sharing platform will bring Promoted Pins to the ‘over 250m visual searches a month’ it sees. When a user spots a product they like the look of and runs it through an image search, Pinterest’s machine learning technology identifies the object …

Ssmall businesses need social media focus

Online or flatline: Coaxing search results to do your bidding

His first book, “Online or Flatline, The Small Business Owner’s Guide to Digital Marketing,” (Elevate Publishing; $12.99) provides a common-sense view of the digital marketing space for the layman. I met Choat several years ago. As a SCORE member …

Are retailers ready for generation Z?

As consumers, it seems that Gen Z expect a slick retail experience, one that offers a frictionless shift between channels. As they share every aspect of life via Snapchat and Pinterest, they can make fantastic brand ambassadors – but only if the …

Burberry plans bigger ‘marketing and storytelling’ push

An early mover in the digital marketing arena, Burberry is looking at more and more innovative methods to go to the customer.

Brit+Co. is killin’ the DIY game as told by a $15M round of funding

Posted on May 22, 2017. brit. (ENTREPRENEUR) Brit + Co. is a real-life Pinterest board and DIY empire out of San Francisco, CA that just received a huge round of funding.

BERNINA of America Recognized BERNINA Fashion Fund Recipient During the Runway Event at Austin Fashion …

“It’s our pleasure to present Nina Means with a BERNINA 560,” said Amy Sherfinski, Director of Marketing for BERNINA of America.

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Social Zen – A Powerful Web-based App For Scheduling And Posting To The Major Networks With 1-Click

The software supports seven different platforms including Instagram, Facebook, Twitter, Tumblr Google Plus, Linkedin, Pinterest. As a result, user’s marketing messages can be seen in the most popular social networks. 100% fully hands-free automation …

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‘Gold from a marketer’s perspective’: Pinterest is quietly gaining a foothold among marketers

Pinterest has long been seen as a laggard behind the giant platforms, but it’s slowly gaining traction with one key constituency: ad buyers.

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Where you must allocate your marketing budget

Content bolstered by excellent photography is far more likely to get noticed by visitors and shared on Instagram and Pinterest, both of which rely on image to engage. Good photography can give your website a visual edge of professionalism that stands …

Social Marketing: How to Use Social Media Platforms to Reach Customers

Are you ready to expand your audience and customer base? Want to learn how to leverage social media to benefit your small business?

#HASHOFF Partners With Kinetic Social to Deliver Best in Class Influencer Marketing Capabilities to Top Global Brands

Kinetic is based in New York with offices in Toronto and Chicago and was named one of Ad Age’s Best Places to Work in 2015. We are a Facebook Marketing Partner, an Instagram Partner, a Twitter Official Partner, a Pinterest Marketing Developer Partner, …

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Emails beat social media in the battle for consumer engagement

Pinterest and Instagram tie on 18 percent for keeping in touch with brands. Snapchat on five percent and Twitter on three percent bring up the rear.

6 Tips to Using Social Media for Content Marketing

There are plenty of online and offline tools available for you to add text to images. Images with text work great on image sharing platforms like Pinterest. You can also stamp the brand or website name in the viewers’ brain with this image naming …

#HASHOFF Partners With Kinetic Social to Deliver Best in Class Influencer Marketing Capabilities to Top Global Brands

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Small businesses need focus in social media

Study: Email, not Facebook, drives consumer engagement among brands

That’s according to the “2017 Generational Marketing Insights Survey,” from Campaigner, the email marketing brand of j2 Global.

How to Drive People to Your Website via Pinterest

Although most of the effort for Pinterest marketing needs to come from the business itself, you can gain assistance from visitors to your website, too.

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Burberry rethinks how it markets product launches

… as Burberry looks to communicate innovation through marketing, not just products. For example, Burberry is testing out mobile commerce with WeChat in China and has made early moves onto social platforms including Pinterest, Instagram and Snapchat.

7 mistakes your business is making on social media

… get it totally wrong. MT bent the ear of a few marketing experts to find out what they think small businesses should be doing better.

Pinterest Is Introducing Auto-Play Promoted Video in Its Feed and Search Results

… Adidas and Tesco, adding that it will be available to all advertisers in the U.S., U.K., Canada, Ireland, Australia and New Zealand “in the coming months” via Ads Manager, Pinterest Marketing Partners and the social network’s account management teams.

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Small businesses need to strategize with social media

The company, which creates art installations using nylon string, lights, images, and videos, posts about its work on social media and sees the reaction – in effect test-marketing the art it sells to companies and organizations. Prospective customers …

Nabisco links cookouts, concerts as Lady Antebellum tour sponsor

Nabisco is tying the partnership to its “Remix Your BBQ” integrated marketing campaign, which includes in-store sampling, social media promotions, a Pinterest board and influencer engagement, per the release. The brand is also encouraging snackers to …

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Study: Email, not Facebook, drives consumer engagement among …

Despite social media’s growing presence in many consumers’ lives, it is not the ideal platform for brand interaction.

Meet SpokaneEats

Two years later, she has 11,000 followers. She’s also expanded her brand, adding Facebook and Pinterest pages and, just over a year ago, a website.

SpokaneEats helps Spokane foodie community connect through Instagram, blogs, websites

Two years later, she has 11,000 followers. She’s also expanded her brand, adding Facebook and Pinterest pages and, just over a year ago, a website.

How To Create The Perfect Visual Content For Social Media

The mergence of media platforms like Instagram, Pinterest, Youtube, and Snapchat, that are based on visual content, has influenced more brands and companies to jump into the visual content marketing game than ever. Adding a mix of visual content to …

The biggest advantage of Digital Marketing is that it can be initiated by anyone: Dipika Trehan, Health.of.Women Forum

The presence of The H.O.W. Forum would extend to other digital arenas such as Twitter, Instagram, Pinterest etc. Are you looking forward to expand your business by using online marketing? Of course! I think that’s the way to go about in today’s time …

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LinkedIn Marketing: Using content strategy to generate leads

A study by HubSpot found that LinkedIn was responsible for around 80% of all business leads on social media, with rest of the usual suspects (Facebook, Twitter, Pinterest, etc.) only being responsible for 19.7% combined. The question is, what’s the …

Facebook and Google have dominated smartphone screens for the past three years

Measurement firm comScore released its latest round of online and mobile rankings for the US market. Since comScore began reporting on mobile app penetration roughly three years ago, Facebook has been and continues to be the number one app.

More Honesty, Less Snark: How Consumers Want Brands to Act on Social Media

Ayaz Nanji is an independent digital strategist and a co-founder of ICW Content, a marketing agency specializing in content creation for brands and businesses.

Street Fight Daily: SMBs Struggle with Social, Pinterest’s Appeal for Brands Climbs

Perhaps the primary area of concern for small businesses is the lack of a cohesive strategy. Nearly one-half of the 250 respondents to the survey by Netsertive said they don’t have a formal social marketing strategy in place. Retailers Need to Use Tech …

More Honesty, Less Snark: How Consumers Want Brands to Act on Social Media

Ayaz Nanji is an independent digital strategist and a co-founder of ICW Content, a marketing agency specializing in content creation for brands and businesses.

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Top 3 Marketing Automation Platforms for SMBs

May 19, 2017

Automated Pinterest Marketing ⋅ How to Get More Pinterest Followers ⋅ interiordesign ⋅

There is a quote by David Raab explains that “Marketing Automation replaces separate systems for email, web visitor tracking, lead scoring, nurture campaigns, campaign management and reporting with one solution that streamlines marketing processes and …

TechStyle Fashion Group Elevates Traci Inglis to General Manager & Chief Marketing Officer of JustFab and ShoeDazzle

EL SEGUNDO, Calif.–(BUSINESS WIRE)–TechStyle Fashion Group, the leading on-line global fashion membership company, has announced the appointment of Traci Inglis to General Manager and Chief Marketing Officer of TechStyle’s Fast Fashion …

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Pinterest QR code scanner added to Lens object recognition feature

pinterest qr code For several years, many within the industry had scoffed at the use of QR codes in marketing and for other features.

People/Biz Nat Geo bolsters digital team with new hires

Prior to Vox Media, Hunt was the global marketing director at VICE, where he led digital strategies for the company’s portfolio of brands.

Sales of This L’Oreal Product Rose 51% After ‘Everyday Influencers’ Promoted It Heavily on Snapchat

… Facebook, Instagram, Pinterest, Twitter and YouTube. “They are regular people who are socially savvy,” said Brian Covali, global head of marketing at BzzAgent. “[Their] campaign activities emphasized Snapchat, which is where most of the activity …

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Analysts Survey Snap’s First Earnings Report

“Marketers are demanding that all digital marketing channels be held more accountable for everything from ad fraud to ad delivery transparency to better measurement.

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Looking for a product boost? Call it ‘unicorn’

Sites like Instagram and Pinterest have been havens for photos of brightly colored, pixie-dusted cookies, cakes, and ice creams.

The 5 Top Reasons You Should Be Using Infographics

If you’ve seen a great infographic recently, you might be wondering how you can use them in your own marketing. The answer is quite simple: You can use infographics virtually any way you want.

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Sales of This L’Oreal Product Rose 51% After ‘Everyday Influencers’ Promoted It Heavily on Snapchat

Here Are 9 Interesting Digital Marketing Stats From This Week

In a case study that was first disclosed in the U.S. yesterday, L’Oreal ran an influencer campaign across Snapchat, Facebook, Instagram, YouTube, Twitter and Pinterest from August through October of last year. Its army of influencers pushed the company …

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Lithium Finds Brands Still Stink at Social, More News

Adobe announced updates to its marketing and analytics solutions during its Adobe Summit EMEA at ICC ExCeL in London this week.

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“I Have a Rendezvous with Death” But No Long-Form Fear: It’s Time for Digital Storytelling

You start opening tabs in your browser in some version of frenzy, your mind racing the way it typically does when you accidentally let yourself go on Pinterest unsupervised. All your … That’s where the Content Marketing Continuum comes into play …

Pepsi flaunts Snapcodes in summer giveaways

In general, there has been a resurgence in interest in QR codes as platforms like Snapchat, Facebook, Spotify, Pinterest and others embrace them.

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The Collision of Technology & Creativity

Today, content marketing is a £5bn industry, in the UK alone. The discipline has become increasingly popular over the last five years, inline with the growth of content sharing platforms Facebook, Instagram, Pinterest, and Snapchat. However, the …

San Diego DJ Staci Nichols to Speak at Wedding Mega-Conference

DJ Staci, who is also a wedding business consultant, will be speaking about Pinterest marketing. Staci writes for the wedding industry’s most prominent marketing site, BookMoreBrides.

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Close the Generational Gap with a Smarter Social Content Strategy

… and communicating on social with friends, family and even their favorite brands. In the case of marketing to different age groups, knowledge of the generational nuances that influence their audience’s purchasing behaviors, decisions and habits is …

Pepsi flaunts Snapcodes in summer giveaways

In general, there has been a resurgence in interest in QR codes as platforms like Snapchat, Facebook, Spotify, Pinterest and others embrace them.

Using Social Media to Step Up the Marketing Game this Mother’s Day

Personalize your messages on Facebook and Pinterest to the specific target audience. If you are targeting kids, it’s wise to speak their language.

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5 practical tips to improve digital marketing

As I’ve become a self-professed D.M.G (Digital Marketing Geek) for my businesses over the last 10 years (my original company is Innovate Building Solutions), I know it’s entirely possible for an entrepreneur to drive leads and sales through digital …

SOCIAL MEDIA: 17 things you need to test regularly

This doesn’t mean create new products but testing new products, such as project management systems, social media marketing automation, email marketing programs and more. Stay on the cutting edge by regularly spending a small amount of …. The company …

Mezzetta: A Case of Influencer Engagement

In the age of content marketing, many small marketing departments are faced with the same challenge—they just don’t have the bandwidth to create enough content to keep up with the demands of a hungry audience.

Here Are 9 Interesting Digital Marketing Stats From This Week

In search of the next Avocado Toast

CAC’s marketing team, including foodservice and retail professionals as well as California avocado brand ambassadors (registered dietitian nutritionists, chefs and bloggers), continually develops new recipes and usage ideas while scanning for avocado …

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Using Social Media to Step Up the Marketing Game this Mother’s Day

As the paid social landscape becomes increasingly complex there are some core principles that marketers should bear in mind.

Kinetic Social Expands Leadership Team with Digital Media Veterans

Kinetic Social, the data and technology-enabled social marketing services company, announced today that digital media sales veterans, Jeff Shioya and Spencer Janis have joined the company as Senior Vice President of Sales, West and Vice President of …

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In search of the next Avocado Toast

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In search of the next Avocado Toast

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Six ways brand marketers can bring the funny without being cringeworthy

So here are a few thoughts on what make things funny in marketing, with examples from brands that have personally made me, if not laugh, then at least smile broadly.

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Market your business like a boss on a budget

Marketing your business can be tough, especially if you are just a small upstart looking to make a splash in the pond where the big boys swim.

The Most Important Social Network for Influencers

Ayaz Nanji is an independent digital strategist and a co-founder of ICW Content, a marketing agency specializing in content creation for brands and businesses.

Twitter Co-Founder Biz Stone Returns to Company

The move comes two months after Stone sold Q&A app Jelly to Pinterest. “It’s important that everyone understands the whole story of Twitter and each of our roles in that story,” reads the blog post.

Targeting Summer Travelers Through Social Media

For instance, many people frequently publish updates and photos on Facebook, Instagram, Snapchat, Pinterest, and Twitter. With so much time spent on social media by travel buyers, summer is an excellent time to reach them with marketing messages.

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Schooled in Social Media Spring 2017: Back to Basics

The secondary platforms: Google+, Facebook Like Page, and Business Pinterest or a YouTube Channel. The tools: Hootsuite (certification required), Klout, Feedly, Canva, and Adobe Spark Post.

Pinterest brings its visual discovery tech to advertising

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12 Questions With Tala Byrne

So, not all related to social media funny enough, but I wanted to do an internship in marketing and I got a part time internship, a small social media agency in Glasgow that I did a couple of days a week.

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12 Questions With Tala Byrne

With many social media options, small businesses need focus

Facebook is the most widely used social media service, with a 2016 study by the Pew Research Center finding that nearly 80 percent of adults who use the internet are on Facebook.

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Where to Find Free Online Digital Marketing Training

There are separate training modules for each platform, including Twitter, Facebook, LinkedIn, Instagram, Pinterest, YouTube and Snapchat.

12 Questions With Tala Byrne

With Many Social Media Options, Small Businesses Need Focus

How Homepolish Changed The Interior Design Game

Whether you’ve at any point created a Pinterest page or have perhaps fallen down the rabbit hole of Instagram’s #interiordesign pages, you understand the impetus behind Homepolish.

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What Google Lens means for advertisers

Pinterest showed how the camera could eliminate friction to product identification and purchase and now Google, with Lens, is looking to power so much more of our life.

Miller Media Mastermind now accepting applications for summer program

KAHULUI – Small business enthusiast and social media marketer Danielle Miller last week announced a new coed edition of Miller Media Mastermind, a marketing program that combines the support of a business networking group with the training of a …

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What Google Lens means for advertisers

The advantage Google may have over Pinterest, said Dollete is that its Lens is available across other Google products such as Google Translate, so advertisers can see more layers of data associated with each.

With Many Social Media Options, Small Businesses Need Focus

Burberry rethinks how it markets product launches

Thi Bui’s The Best We Could Do Already Among Comics’ Best Memoirs

I think that has to do not with marketing but with being an educator. I wanted to make it accessible to a wide audience. I thought a lot about who the readers would be and I tried to give each part of that audience an access point.

Logan: Jackman Was ‘Skeptical’ Of His X-24 Role

While there were twists and turns aplenty in Logan, the reveal of X-24 – which was kept out of the marketing materials – was shocking for many viewers.

Facebook, Instagram & Pinterest: Nicht jedes soziale Netzwerk eignet sich für …

Zudem könnten auch Mode- oder Beautymarken Youtube erfolgreich für ihr Marketing nutzen, wenn sie ihre Produkte ästhetisch präsentieren wollen – allerdings eher als Add-on zu anderen Social Networks. Als erfolgreiches Beispiel führt UM das Format …

What Google Lens means for advertisers

Pinterest’s “Lens” also lets users snap a photo of an object like food or a piece of clothing and the platform will direct them to related items or recipes.

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How HelloFresh, Blue Apron and Martha & Marley Spoon try to stand out in a crowded meal-kit market

May 10, 2017

Automated Pinterest Marketing ⋅ How to Get More Pinterest Followers ⋅ contentmarketing ⋅

“Previously, those companies spent lots of marketing dollars educating people on what the category is, and now, they are spending money on differentiation,” said Jamie Gutfreund, global CMO for agency Wunderman.

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The Best Social Media Branding Strategies in 2017

… this platform. Companies that target other businesses as customers should consider LinkedIn. Younger users are more easily reached through Snapchat or Instagram.

Four Tips For Turning Millennials Into Your Most Loyal Customers

Therefore, there’s little wonder why digital marketing firms invest so much of their resources in finding out how this demographic browses, buys and becomes loyal customers.

How Small Firms Can Use Pinterest and Facebook to Sell Directly to Customers

You see a picture on Pinterest, Instagram or Facebook. But there’s something different about it. There’s a button that asks you if you want to buy the product you see.

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5 Low budget Marketing ideas for small businesses

The three platforms that I suggest every business owner should invest are Facebook, YouTube, and Pinterest. With a staggering usage of over 79% by Americans, Facebook is the go-to resource for small business.

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Proof That Ryan Seacrest is TV’s Busiest Overachiever

While not all of them have been wise choices (once upon a time, he wanted to turn your iPhone into a Blackberry), his investments through Seacrest Global Group have gotten savvier since then, and have included Pinterest, marketing and PR firm Civic …

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Four modern marketing roads that will lead your business into the millennial heartland

Other social media platforms (including YouTube, Instagram, Snapchat, Pinterest, Twitter and LinkedIn) were found to be more popular with Millennials than their non-Millennial counterparts.

Are ‘neighborhood experts’ best equipped to sell a home?

In today’s real estate world, an agent who provides marketing expertise is more valuable than one who provides neighborhood expertise.

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Adglow è Pinterest Marketing Partner

La nomina della società, guidata in Italia da Maurizio Boneschi, come Partner di Pinterest incrementa ulteriormente il portfolio delle partnership già acquisite con i maggiori social network. Adglow, infatti, potrà offrire campagne di advertising su …

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The Psychology of Marketing: 18 Ways to Use Social Proof to Boost Your Results

(At the bottom of the landing page, Slack also included logos of prominent customers such as Airbnb, Pinterest, and Harvard University.

Instagram Steals a Page from Pinterest — But Not Really

But you can’t use the feature as a marketing tool to share even more content with your audience. For businesses, the tool could still have some potential applications.

Adglow diventa Pinterest Marketing Partner

Adglow, specialista globale nel social advertising, ha annunciato di essere ufficialmente diventato Pinterest Marketing Partner (PMP), ampliando così le opportunità di advertising offerte ai propri clienti alla ricerca di nuove modalità per raggiungere …

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Pinterest Poaches Top Talent From Mondelez, Ford Agency GTB

“As that user base grows, it becomes an opportunity for brands to speak to them,” said Brian Monahan, who was formerly head of marketing at Walmart.com and joined Pinterest in December as its head of vertical strategy. Monahan said the company’s recent …

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With ‘Women Who Work’, Ivanka Trump Channels Zeitgeist

It’s perfect for a generation weaned on Pinterest and goop.com – you can easily imagine its many pink-tinted pages appearing on Shoshanna’s manifestation board in “Girls.

Wells Fargo’s chief marketer talks navigating a crisis

The conversation ranged from the role that marketing plays in unifying the multiple channels of the bank to how the bank is using data to determine customers’ needs rather than merely to push products.

Pinterest Poaches Top Talent From Mondelez, Ford

6 Interesting Social and Mobile Marketing Stats From This Week …

The digital marketing industry had a barrage of data emerge this week, with marketing research and earnings calls aplenty. Here are the six stats that particularly …

Ecommerce Marketing: Paid, Earned, Shared, Owned

When you post on Facebook, Pinterest, or similar, you’re sharing content. Shared media describes content your business creates that is distributed to an audience your business developed via a platform that someone else owns or controls.

Dropbox’s Growth Guru Sean Ellis on What Everyone Misses About ‘Growth Hacking’

I’m a VP of Marketing (at the time at American Apparel). But there was no denying the success of the companies who were experimenting with these new tactics, who were focusing less on marketing and more on growth: Facebook, Twitter, Airbnb, Pinterest.

15 Productivity Tools for Your Startup

Growing startups are busy places and that’s a good thing, when the busy-ness is truly productive and goal-focused. There are plenty of great, reasonably priced tools available to help you manage your startup’s productivity, but finding them on your own …

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Digital marketing: Are you reaching the boomer generation?

Our inboxes are constantly filled with ways to adjust digital marketing tactics to meet the demands of millennials and Generation Zers, but there’s one generation with just as strong spending power that’s often left out of the mix: baby boomers …

The Best Case for Digital Marketing

Interactive ads and engaging paid content like Facebook’s carousel ads, infographics on Pinterest and Instagram, and video ads, can be informative, engaging, and provide a positive user experience.

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Blue Chip Casino holds annual business expo

MICHIGAN CITY – Networking was on the mind of everyone that attended the annual business trade show in the Stardust Event Center at Blue Chip Casino on Tuesday afternoon.

How to Measure the ROI of an Influencer Marketing Campaign

An influencer marketing campaign is one of the best marketing moves your brand can make, and can net you over 11 times the ROI of banner ads and PPC when done correctly.

When should startups hire their first marketing director?

When marketing channels do work, it’s possible for them to tap out even early on, with customer acquisition costs rising rapidly once a certain threshold has been reached.

When should startups hire their first marketing director?

When marketing channels do work, it’s possible for them to tap out even early on, with customer acquisition costs rising rapidly once a certain threshold has been reached.

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7 Things I’ve Learned Since Starting a Law Firm

Starting a law firm is tough, but suffice it to say that even with a few years of part-time practice and full-time legal writing on my resume, my choices were limited.

15 marketing ideas for a grid

Today, I got another submission for a free ad that was basically just the grid’s name. And I regularly talk to grid owners who try to tell me that their grid is special because of its community, and to attract residents they offer low-cost land and …

The Best Case for Digital Marketing

Interactive ads and engaging paid content like Facebook’s carousel ads, infographics on Pinterest and Instagram, and video ads, can be informative, engaging, and provide a positive user experience.

Blue Chip Casino holds annual business expo

MICHIGAN CITY – Networking was on the mind of everyone that attended the annual business trade show in the Stardust Event Center at Blue Chip Casino on Tuesday afternoon.

A Houzz-like site for you party planners

While the site may owe a hat tip to Pinterest, the pioneer in aspirational marketing, PartySlate functions more like Houzz.

Five Tips to Help Your Hotel to Tap Into Pinterest.

Also, add your website address and verify it – this will enable Pinterest analytics to start gathering data. It will let you track Pinterest activity on your website.

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The Importance of a Social Media Presence for a Business

There are various social media platforms used frequently by businesses, for example, Facebook, YouTube, Pinterest and Twitter.

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Google AdWords Targeting Gets a Boost From Social Media

Paid search has traditionally focused on matching ads to search queries, but the ascendance of programmatic advertising, social media and mobile devices has dramatically changed that equation for today’s marketing strategists. In response to these …

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Finding True Customer Centricity

0aaDoug Weich Sophelle For decades, retailers have held fast and true to the marketing mantra, looking for a 360-degree view of the customer.

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Adglow è Pinterest Marketing Partner

5 practical tips to improve digital marketing

6 Reasons Social Media Advocacy Needs to Start at the Top

The use of the full arsenal of social media sites like Facebook, LinkedIn, Twitter, Google Plus, Instagram, Snapchat, Pinterest, YouTube and others is not a nice-to-have but a must-have in today’s business-to-business environment. That is the view of …

Google AdWords Targeting Gets a Boost From Social Media

How Advertisers Give Credit Via Multi-touch Attribution

The growth of nonstandardized, log-in platforms, like Facebook, Twitter and Pinterest, which provide unparalleled insight into their individual users – has given way to a clearer understanding of how media affects online and offline sales.

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Align Technology Launches Invisalign Brand Marketing Campaign to Challenge Metal Braces as the Status Quo

SAN JOSE, Calif., May 9, 2017 /PRNewswire/ — Align Technology, Inc. (NASDAQ: ALGN) today announced that it has launched a comprehensive, multi-million dollar marketing campaign for its Invisalign® brand designed to challenge metal braces as the status …

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Hashtags: grouping content to increase brand awareness

Let’s say I post a blog, identify a keyword phrase, content marketing, and include a hashtag, #contentmarketing. Anyone who keys #contentmarketing into a … Use hashtags on Google+, Tumblr and Pinterest. A recent Facebook article discussing the use of …

Pinterest adds visual search guides to its Lens and a new CTO

And that’s also the big pitch it gives for its marketing partners. Pinterest hopes to keep users’ attentions at all points of their buying experience.

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6 Reasons Social Media Advocacy Needs To Start At The Top

Image-based searching – it’s a game-changer

Rather than simply analysing text, search and social platforms will be able to categorise content by image, and users will be offered more ways to search by image content.

25 Socially Strong Entrepreneurs Every VC Should Be Following

Not only is she a strong social entrepreneur who uses these channels to broadcast her expertise, but she has also turned it into a business and capitalized on the growth in influencer marketing. Garst is someone to listen to when seeking out media …

Artificial Intelligence as an Aid to Pharmacovigilance

Commercially, meanwhile, the ability to monitor how a brand or product is perceived in the market and how its safety profile measures up to the competition offers invaluable insights that could be fed back to product development and marketing teams.

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Flammer Relations Goes Back to Basics as Denim Marketing

Carol Morgan, founder and owner of Flammer Relations, Inc., is excited to announce that her firm is now servicing accounts under the name Denim Marketing.

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AppsFlyer Launches Pivot

Apr 30, 2017

Automated Pinterest Marketing ⋅ How to Get More Pinterest Followers ⋅ SocialSkim ⋅

Pivot can provide marketing insights by analyzing up to 100,000 rows of aggregated data, unifying mobile attribution and marketing analytics data in the AppsFlyer dashboard. The analytics interface is incredibly user-friendly, and customers can easily …

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Pinterest también quiere revolucionar el marketing digital ¿en qué consiste su estrategia?

Pinterest introdujo de manera oficial su herramienta Propel, el cual es un programa de apoyo personalizado de expertos en publicidad que ayudan a las marcas a crear presupuestos inteligentes para marketing digital, así como asesoría para crear …

Endemol Shine North America Names Marisa Hammonds SVP Digital, Marketing & Research

She has launched innovative partnerships with Facebook, Twitter, Spotify, Shazam, Tumblr, Pinterest, and Google Hangouts. “Marisa is that rare executive with both creative instincts and business acumen,” says Zigler.

Pinterest promoted app pins now suported by Bidalgo

Pinterest promoted app pins now suported by Bidalgo Bidalgo, a provider of ad automation software and services for app marketers, has announced the public availability of ad automation for Pinterest Promoted App Pins.

Utilizing Pinterest for Small Business Marketing

If you focus on creating quality, visual content, updating regularly, and tracking your analytics, Pinterest can be a fantastic marketing tool for small businesses. As more users move away from Facebook and Twitter but brands are still catching up …

Automakers, Pinterest show mutual attraction

Showing its commitment to the auto space, Pinterest hired John Gray from Ford agency GTB as its automotive vertical strategy lead in March.

SEO Improvements Link To AI; Strategies Still Too Complicated

A potential shakeup in search marketing and advertising comes after years of stagnation in the search industry and Google’s dominant position.

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Interview with Steven Hartman, VP Global Marketing at Kenshoo

Invest significantly in native advertising formats. Most of the latest successful mobile advertising innovations are in the realm of native.

Why social media is zooming up in Silversea’s marketing strategy

‘Delivering the most amazing destinations in luxury’ sums up Silversea Cruises’ brand position, according to chief marketing officer Barbara Muckermann, who said baby boomers remain the target (millennials lack the dough), social media will become key …

Scaling your content without draining your budget

But scaling content marketing is not only expensive, it’s often mystifying. Most efforts tend to be campaign-based, copycat initiatives; and what’s equally surprising is that 63 percent of marketers are creating content without a documented strategy or …

New Features from Twitter, Pinterest, Plus More Small Biz Headlines

If you regard livestreaming as the undisputed “best” marketing tactic, you haven’t been in marketing long, especially if you think it’s a standalone strategy.

Pinterest Is Gaining The One Thing Facebook Is Losing

It has been going on for some time, but Web and social sites are required to attract and gain visitors to build on the number of page views and shares, which fuels targeting for advertising and marketing. The number of users on Pinterest continues to …

Use Facebook Ads to Grow Social Media Presence

Social media marketing is both becoming more lucrative and challenging for marketers. On the one hand, new social media platforms are launched every day and existing ones continue to grow.

Digital marketing drives hospitality industry, but personal connections are still vital

Pinterest, also driven by imagery, has been effective in hospitality digital marketing ROI. “Hotels can hook people in through images of what an ideal property, vacation or experience looks like,” explains Something New Media Partner James Lee …

Morpholio’s AVA squeezes every interior design tool into one app

These days our boards are filled more and more with inspiration images from Pinterest in addition to swatches and samples. What lies ahead for designers are tools like Ava that make it easy and pleasurable to move between the real and … Although the …

Branch raises $60M in Series C round led by Android Co-founder Andy Rubin’s venture fund

Some of the startup’s global clientele include Airbnb, Pinterest, Reddit, Tinder, Starbucks, and Slack. Coming to India, Govind noted that Branch has about 3,500 clients like Zomato, Goibibo, … Branch noted that it has enjoyed strong growth across …

Castleford Content Marketing Predictions that came true

Over the past few years at Castleford, we’ve gathered predictions from our team about what the trends will be for the following year, what new innovations will occur and how the content marketing space may change. We thought we would look back on these …

Types of Digital Marketing Services

Social Media Marketing – Digital marketing companies pay a lot of stress on this form of marketing. Social media platforms like Facebook, Twitter, LinkedIn, Pinterest, Instagram, and Google + helps in establishing direct contact with the user. A strong …

SMBs, Learn from these Easter Marketing Campaigns to Better Sales

The brands that do it best are those that engage with consumers not just through traditional channels like digital media or the Sunday circular, but also connect through emerging channels like Pinterest, Etsy, and Facebook, where consumers may engage …

Why Company Directors Should Conduct Their Own Content Marketing

I think the key to business success in the digital age is the ability to conduct your own form of content marketing, alongside that of the business.

Survey: Snapchat, Instagram, Facebook in dead heat for student use

PARSIPPANY – Snapchat, Instagram and Facebook are in a statistical deadhead when it comes to college and high school students and the social media networks they use, but Snapchat and Instagram jump to a solid lead when it comes to how often they …

10 Low-Hanging Fruit Ideas to Skyrocket Your Earnings This Year

… 79.66% of small businesses in the United States are self-employed. Look for areas that you can jump into immediately. Full-time marketing consultants can look to social media management and Pinterest campaign creation to get up and running quickly.

10 Low-Hanging Fruit Ideas to Skyrocket Your Earnings This Year

Mailjet: Pinterest, LinkedIn on borrowed time, say consumers

“Whilst new platforms like Snapchat are creating buzz among certain demographics at the moment, email endures as a channel that consumers look to,” said Josie Scotchmer, Marketing Manager at Mailjet. “As email evolves to suit the needs of consumers …

Influencer Marketing Is Broken–But We Can Fix It!

Influencer marketing began with the promise of scaling the kind of authentic influence people experience offline – trusted conversations and recommendations between people.

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Increase Your Audience Reach, Album Sales Using Pinterest

Marketing your new album or promoting upcoming gigs? Use Pinterest to inexpensively and effectively grow your audience, drive web traffic, and sell your music!

Hoe zet je Pinterest het best in als marketingkanaal?

Als je via Pinterest aan marketing wil doen, is mooi beeld natuurlijk de allereerste voorwaarde. Zorg liever voor minder en kwalitatief goed beeld dan dat je er zomaar zoveel mogelijk op zet. Blijf ook up-to-date. Het is zaak eerst een goede basis neer …

Michaels, Pinterest Team On Home Decor Project Kits

“Michaels is committed to making it easier, more accessible and most importantly, more fun for people to make,” said Carrie Walsh, svp/marketing, Michaels. “Pinterest helps people discover things they love, and our Make It Kit partnership is a perfect …

Pinterest, Michaels partner on trend-inspired DIY kits

Pinterest said it has seen more than 1.7 billion home décor Pins, and more than 27 million people saving home décor content.

Oracle Buys Moat Cloud for Marketing Data and Analytics

New York-based Moat provides ad measuring analytics to digital platforms, such as Facebook, Google, and Pinterest, that depend on advertising for their business models.

Content Marketing KPIs & Metrics: 15 Important Considerations

As a result, marketers are pushing harder to measure content – not just at the transactional level but also at touchpoints throughout the customer journey.

Pinterest and Michaels partner for new DIY Make It Kits

“Michaels is committed to making it easier, more accessible and most importantly, more fun for people to make,” said Carrie Walsh, senior vice president of marketing for Michaels. “Pinterest helps people discover things they love, and our Make It Kit …

Smith-Cotton High School marketing students use creativity to invent products

“You’d be surprised about how many good ideas come from Pinterest, Twitter Marketing 101 and DECA teachers. “I have a file from my past class activities (that I use),” she added.

Andavo Launches New Social Media Solution for Independent Agents

Andavo Travel has announced the introduction of Compass, a new fee-based custom social media service that brings new capabilities to its independent contractors and home-based travel agents.

Pinterest and The Ad Council Are Taking Aim at Wasted Food

The series will begin with a public-service announcement promoting the “Save the Food” campaign from The Ad Council and the Natural Resources Defense Council, aimed at curbing food waste.

THE INNOVATORS A Houzz-like site for you party planners

While the site may owe a hat tip to Pinterest, the pioneer in aspirational marketing, PartySlate functions more like Houzz.

Pinterest and The Ad Council Are Taking Aim at Wasted Food …

Nonprofit organization The Ad Council is teaming up with Pinterest on a series of public-service campaigns. The series will begin with a public-service …

More Than Just SEO: Running Content Departments Like Newsrooms

Brands repeatedly invest in content creation for the sole purpose of SEO. This sometimes-myopic approach fails to generate journalistic content that can …

LinkedIn officially rolling out Matched Audiences targeting to all advertisers this week

That presentation was a draft document, so it had the wrong timeline, said Irina Skripnik, senior product marketing manager for LinkedIn’s Marketing Solutions division. Matched Audiences is an umbrella program that covers the Microsoft-owned, business …

Making the Most of Marketing Money

A lot of credit goes to successful marketing partnerships with companies like Banana Republic, Pottery Barn, Southern Living, Macy’s, Kellogg’s, Babies ‘R’ Us, FisherPrice, and McDonald’s and to participation in advertising programs from Facebook …

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6 Interesting Social and Mobile Marketing Stats From This Week

As Social Pro Daily reported, 4C Insights looked at how more than 900 brands spend more than $130 million to advertise on Facebook, Instagram, Snapchat, Pinterest and LinkedIn. Overall, the advertising and data player found that social-campaign spend …

The 2017 Social Network Image and Video Size Guide [Infographic]

When you’re creating a marketing campaign, you’re thinking of the myriad assets you’ll need: Email headers and copy, landing page assets, maybe even direct mail pieces—and each of these parts of the campaign has its own specs.

Pinterest And Michaels Team Up For Limited Number Of Crafting Kits

She suspects the make-it kit partnership will pay off for both brands, bringing Pinterest to life and making social media more tangible, while helping Michaels stay relevant and allowing the brick and mortar to offer new solutions.

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Toft Dairy dishes out 5 new ice cream flavors

“We like to bring out new flavors because it gets people excited for summer and ice cream,” Toft’s marketing director Morgan Meisler said.

Search Ad Revenue Up 19%, Now 48% of All Digital Ad Revenue [REPORT]

For the travel industry, consumer search ad clicks peaked during autumn, while impressions and spend reached their highest point over the summer.

6 Things You Must Do Before You Ever Accept Guest Posts

Guest posting can be an incredibly valuable marketing tactic. For most, guest posting is all about publishing your content on other websites.

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6 Things You Must Do Before You Ever Accept Guest Posts

Guest posting can be an incredibly valuable marketing tactic. For most, guest posting is all about publishing your content on other websites.

#SocialSkim: LinkedIn’s Major New Milestones, Twitter’s Growth Rebound: 10 Stories This Week

The new features will let marketers show ads to users who’ve previously visited their websites, market to contacts included in their customer databases, and reach the decision-makers at the desired companies for account-based marketing strategies. With …

The Innovators A Houzz-like site for you party planners

While the site may owe a hat tip to Pinterest, the pioneer in aspirational marketing, PartySlate functions more like Houzz.

With new funding & a growing userbase, Quora makes its pitch to advertisers

… Facebook, Instagram, Twitter, Pinterest and LinkedIn – are significantly bigger than Quora is now. But its slow and steady, under-the-radar approach may be starting to pay off.

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PromotionWorld : Social Media Marketing Cheat Sheet 2017 Intro

Mar 28, 2017

Automated Pinterest Marketing ⋅ How to Get More Pinterest Followers ⋅ Dx32017, SocialSkim ⋅

How Pinterest Analytics Can Help Your Business Grow?

The last time we talked about the concept of Pinterest analytics we considered its general benefits for businesses and its importance.

Your Ultimate Guide To Making Your Pinterest Pins Searchable

I must admit when I was starting to do content marketing on Pinterest, I had zero ideas on what to do. Our site traffic from Pinterest didn’t really look good. Since I didn’t know what to do and I surely didn’t want to waste time not knowing and get …

How James Allen marries email & remarketing to win over brides & grooms

Once someone has connected with the brand, Tzur says the company’s marketing efforts are aimed at continuing the conversation via milestone events where diamond jewelry is relevant.

Here are Pinterest’s top personalized marketing tips at #Dx32017

“Discovery is something that as marketers, we’ve struggled with for decades,” Eric Edge, head of global marketing and industry relations at Pinterest, told the Dx3 audience in Toronto. “How do you get your brand discovered, how does that happen in the …

Drive More Traffic and Followers for Your Personal Brand with Pinterest

As Pinterest continues to evolve and add more functions your brand should make this network a regular part of your marketing and sales strategy. Not only can users now make purchases from this top social network, they can easily cross promote your pins …

Your Ultimate Guide To Making Your Pinterest Pins Searchable

Pinterest Rolls Out A Visual Search Feature Called Lens

Lens falls under a new marketing push Pinterest calls Visual Discovery. The feature makes it easier to find things you see in the real world.

The Wedding Planning Industry Is Leaving These Groups Out

Liz Susong from Catalyst Wedding Magazine, an online publication dedicated to weddings for “feminists, the LGBT community, and woke folk,” said that although the U.S.

Drive More Traffic and Followers for Your Personal Brand with Pinterest

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Pinterest acquires Twitter co-founder’s Jelly crowdsourced Q&A platform

Photo sharing mobile app and website Pinterest has acquired Jelly, a Q&A platform co-founded by Twitter co-founder Biz Stone.

This Amazon Prime Day best seller will surprise you

The Instant Pot has an impressive social media fanbase on Facebook, Twitter, Instagram and Pinterest. … As a part of their marketing plan, the marketing firm behind Instant Pot sent the slow cooker to several bloggers and vloggers to test it out …

#SocialSkim: Facebook’s Scripted TV-Like Series and Like Algorithm Change: 11 Stories This Week

This week’s ‘Skim is all about expanding audiences: Facebook is soliciting original TV-like series, and it’s changing its algorithm in a way that devalues Likes; Pinterest sneaks in a new Web extension that lets users search the platform from any …

TALKING TOURISM: Social media can’t be downplayed as an influence on tourism

Hence the rise of TripAdvisor and review sites. The importance of Facebook, Instagram and Pinterest shouldn’t be underestimated when it comes to influencing tourism.

Social Media Addiction: Why Should Entrepreneurs Care?

Name your poison: Facebook, Twitter, YouTube, Instagram, Pinterest, Vine, Tumblr, Google+, apps, games and pretty much anything else connecting us to some kind of software and throught them to other people.

News

Having shaken off its reputation for being a recipe-sharing platform, savvy businesses now see Pinterest as a valuable – and unique – marketing tool that can send you more referral traffic than Twitter. But how can companies get the most from it …

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South by Southwest day 1: Tech trends that will change society, not just marketing

It’s the end of day one for SXSW and already my brain has been tickled by talk of smart cities, machine learning, algorithmic industrial design and more.

Five marketing lessons to learn from Trump

Social media’s real-time connection to an audience has created a style of marketing that brands were arguably not ready for when it came to the fore.

UMSL Digital Marketing Conference Rises Again

Over 90 speakers are scheduled during the event from companies that include Buzzfeed, Facebook, Twitter, Pinterest, Snapchat, and more.

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South by Southwest day 1: Tech trends that will change society, not just marketing

It’s the end of day one for SXSW and already my brain has been tickled by talk of smart cities, machine learning, algorithmic industrial design and more.

Customer Lobby Awarded Top Marketing Automation Solution for Local Business

A panel of 20 expert judges – from companies like Twitter, GoDaddy, Facebook, Pinterest and Google – rated entries on innovation, ability to impact consumer actions, ROI potential and several other criteria.

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Pinterest: 7 Tips to Promote Your Ecommerce Business

Marketing your ecommerce business on Pinterest will require an investment of time. This will be especially true when you first start pinning.

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Create stunning social media graphics in a flash

… want to encourage any employee to create awesome graphic designs. With Spark Post you can easily create beautiful baby shower announcements, anniversary announcements, marketing flyers, real estate marketing graphics, restaurant marketing images …

Harnessing the Power of LinkedIn Marketing to Monetize and Grow Your Business – Candice Galek [SSM034]

Join us as we explore everything there is to know about LinkedIn marketing and how you can apply some of Candice’s proven strategies to your own business in this episode of The Science of Social Media.

Masked man who robbed Wingstop may be behind string of robberies

Massive Launch Of Instamate 2 Creates Excitement, As Exclusive Software Released by Luke Maguire

Newly Launched Instamate 2 Tool Creates Buzz In Web Marketing Review Circles, As Premium Marketing Software Released by Luke Maguire.

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5 Free Practical Chrome Extensions for Marketing

If you aren’t using a social media management program, you can share your feeds to Twitter, Pinterest and Facebook. In “Preferences,” you can select whether you want to display your feeds as titles, cards, or in magazine format.

Create stunning social media graphics in a flash

Massive Launch Of Instamate 2 Creates Excitement, As Exclusive Software Released by Luke Maguire

Newly Launched Instamate 2 Tool Creates Buzz In Web Marketing Review Circles, As Premium Marketing Software Released by Luke Maguire.

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Friday recap: 11 updates across Google, Facebook, LinkedIn, Pinterest, Twitter, Instagram and Vimeo

There have been quite a number of updates and content marketing related stories this week. To get through them all I’ll give you a short and sweet update on each one, with links to original stories for further information.

5 Free Practical Chrome Extensions for Marketing

How This Millennial Started A Million-Dollar Business In 15 Months With No Experience

She says she couldn’t have done it without Pinterest, an invaluable marketing tool that drives more traffic than Google+, YouTube, and LinkedIn combined.

Report: Facebook, others struggle to meet P&G’s accreditation deadline

What trends will impact digital marketing this year? Get the free eBook to … Google and the other major digital platforms, including Facebook, Snapchat, Pinterest and Twitter operate as walled gardens with proprietary data that is not shared widely …

Reduced Tickets to the Digital Marketing Innovation Summit in NYC

Both speakers and attendees include VPs and Heads of Digital Marketing from the likes of Atlanta Hawks, Pinterest, PepsiCo, Microsoft, The Onion, Google, The New York Times, Refinery29, Verizon, Bloomberg, Goldman Sachs and much more.

Report: Facebook, others struggle to meet P&G’s accreditation deadline

Google and the other major digital platforms, including Facebook, Snapchat, Pinterest and Twitter operate as walled gardens with proprietary data that is not shared widely.

Tickr Acquires Market.Space to Provide More Relevant Content to a Larger Audience

Currently, Tickr unifies all enterprise data streams on one screen, from internal business applications like web analytics, CRM, ERP, and marketing automation, as well as from social networks like Facebook, Twitter, Pinterest, and more. Its omnichannel …

COS offers social media class

The College of the Sequoias Training Resource Center is offering a Marketing Through Social Media class from 6 to 9 p.m. March 28 and 30 at the Visalia campus.

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Ahalogy Launches Muse Category Trend Software

Ahalogy is able to present Pinterest data based on its years of work across thousands of accounts as a Pinterest Marketing Partner.

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California Avocado Commission plans targeted marketing for smaller crop

With a California avocado crop about half the size as last year’s, the Irvine-based California Avocado Commission will carefully target its marketing efforts this season so as not to waste valuable marketing dollars, said Jan DeLyser, vice president of …

Ahalogy Announces its Software to Monitor Category Trends – Muse™

Being a Pinterest Marketing Partner, Ahalogy has access to a sea of Pinterest-based data from a number of accounts. This data comes from the powerful Content Network of Ahalogy which houses over 300 million Pins and above 5,000 influencers.

What influencer marketing can learn from PR’s history

Is a “Like” on Facebook worth less, the same or more than a repin on Pinterest? And of course, it’s not as though there’s an easy way to compare likes vs.

Reduced Tickets to the Digital Marketing Innovation Summit in NYC

Is Pinterest poised for a comeback?

So the opportunity is now prime for Australian retailers – within certain verticals – to partner with this social-search engine hybrid and build real associations with the sales metrics and revenue numbers clients have been calling out for since social …

5 Things That Have Always Worked For Digital Marketers, Until Now

Looking forward, Pinterest, one of the fastest growing social media sites, shows what the future could hold for email marketing. Pinterest replaced batch-and-blast with emails that are completely tailored to the user. Using the myriads of data they are …

Twitter, Instagram, LinkedIn pressed to adopt independent audits

In a statement to Marketing, a Pinterest spokesperson said that the company fundamentally believes in a third party measurement and validation ecosystem and conversations with the MRC and auditors are currently underway.

Targeting on Social Media: Back to Marketing Basics [Infographic]

You can use this information to plan your content marketing strategy. For instance, for female personas, Pinterest is a top choice, while men dominate on Reddit.

How to hack Pinterest to market your business

Marketing is a dense arena with many companies adopting the same stale approach. But, there is a new strategy you can implement focusing on the sleeping giant of the social media realm: Pinterest.

Ahalogy Launches Muse™ Category Trend Software

Ahalogy is able to present Pinterest data based on its years of work across thousands of accounts as a Pinterest Marketing Partner.

For Content Marketing Ideas, Try BuzzSumo

Want to know what sorts of posts will pop on Pinterest? Look at popular pins. You can do this manually or you can use a tool, in this case, BuzzSumo.

It’s Time To Join the Pinner’s Circle: How To Use Pinterest To Acquire More Customers

Yet, marketers across verticals are still hesitant to dive into the pinning pool with their marketing budgets. Because Pinterest is still relatively unsaturated (compared to Facebook) there is a significant opportunity to connect with and drive new …

Social Media Marketing Cheat Sheet 2017 Intro

And the audience numbers of platforms like Facebook, Instagram, Pinterest, and Twitter keep growing and growing by the day.

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Ecommerce Product Releases: March 2, 2017

Mar 10, 2017

Automated Pinterest Marketing ⋅ How to Get More Pinterest Followers ⋅ Dx32017 ⋅

Pinterest launches visual search tools for shopping. Giving users more tools to shop on the platform, Pinterest has launched a feature called “Shop the Look.

Pinterest’s Eric Edge on bridging the gap between inspiration and action ahead of #Dx32017 talk

“The process from being inspired and discovering an idea to taking action is not seamless across mobile,” said Eric Edge, head of global marketing and industry relations at Pinterest. “The problem that we are solving for is the bridge between the two.”.

Knock Down those Organizational Silos for Better Sales. Now!

They include more company to customer and customer to customer “Word of Mouth” or Internet opportunities from the likes of Twitter, Instagram, Tumblr, Pinterest, Snapchat, FaceTime, What’s App, and even LinkedIn and YouTube (to name a few). And what …

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Pinterest Taps Amen-Kroeger As New Ads Engineering Head, Co. Hits 150M Users

Other powerful pictures include praying hands, a diamond ring, surprised eyes, a clock, a car, and a flower bouquet, according to a new report from mobile marketing firm Leanplum and analytics firm App Annie find. More broadly, consumers are still …

CMO’s top 8 martech stories for the week – 3 March 2017

The Amobee Pinterest Marketing Developer Partners Program allows partners to build tools and services to help brands position themselves on the visual sharing social site.

Survey: Digital marketing tops the chart

With the exception of Pinterest, though, many readers did say they are planning to use those sites more this year: 53 percent plan to increase their YouTube marketing, while 43 percent are aiming to use Instagram more. About a third of respondents plan …

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Survey: Digital marketing tops the chart

Achieve Better Results for Your Business with Pinterest

You can see how important Pinterest can be when it comes to generating traffic to your website. Pinterest is not some here-today-gone-tomorrow fad.

What Does the Snap IPO Mean for Marketers?

Now, the glasses are for sale online to a wider audience, and marketing agencies that work with influencers are beginning to offer their services.

6 Blogging Best Practices to Strengthen Your Digital Marketing Campaigns

With the help of hashtags, search within Twitter, Facebook, Instagram, LinkedIn or Pinterest. Not only will this tell you what’s trending, but also give ideas to produce a unique twist on the topic.

What Does the Snap IPO Mean for Marketers?

Now, the glasses are for sale online to a wider audience, and marketing agencies that work with influencers are beginning to offer their services.

Innovation Enterprise Partnered with topseos.com to Announce Industry Leaders Unite at the Digital Marketing …

… Digital Marketing Innovation Summit, a two-day event taking place in New York. Over the course of the summit, attendees will hear insight from industry leading digital marketing executives, including speakers from PepsiCo, Bloomberg, Microsoft …

Achieve Better Results for Your Business with Pinterest

You can see how important Pinterest can be when it comes to generating traffic to your website. Pinterest is not some here-today-gone-tomorrow fad.

Pinterest Taps Amen-Kroeger As New Ads Engineering Head, Co. Hits 150M Users

Pinterest just hired Chris Amen-Kroeger as its new head of ads engineering, the company is expected to announce Wednesday. Tim Kendall, Pinterest president …. Needless to say, Snap has plenty of fans in the marketing industry. “We’re bullish on …

Your Small Business Should Outsource These Marketing Tasks

… to consider this as one of the things to outsource this year. Between making pins, actually pinning your stuff, sharing other people’s pins, finding group boards to pin to and then actually pinning on the group boards, Pinterest could easily be a …

11 Must-Have (Free) WordPress Plugins for Proactive Marketers

So, in this post, we have hand-picked some of the best WordPress plugins for marketers that will reduce your overall marketing efforts to half(maybe even less). … Those being the social media giants like Facebook, twitter, Linkedin, Pinterest and the …

Innovation Enterprise Partnered with topseos.com to Announce Industry Leaders Unite at the Digital Marketing …

Naples, FL, March 04, 2017 –(PR.com)– This March 21-22, Innovation Enterprise will play host to the Digital Marketing Innovation Summit, a two-day event taking place in New York.

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10 uses of computer vision in marketing & customer experience

Pinterest has only recently launched a tool called Lens, which functions like Shazam but for the visual world. This gives the consumer the ability to point their smartphone camera at an object and perform a Pinterest search, to surface that particular …

One on One: Henry J. Camosse Jr., president and owner, Camosse Masonry Supply

They being millennials have opened my eyes to new ways of doing business, especially this whole digital marketing/social media aspect.

Pinterest’s Eric Edge on bridging the gap between inspiration and action ahead of #Dx32017 talk

Demographics of the Top 7 Social Networks [Infographic]

The infographic consolidates user demographics across seven of the largest social networks: Facebook, YouTube, Instagram, Twitter, Pinterest, LinkedIn, and Reddit. Over 50% of social media users are on only one or two platforms, the infographic points …

Pinterest’s Eric Edge on bridging the gap between inspiration and action ahead of #Dx32017 talk

User Demographics of the Top 7 Social Networks | Marketing …

Social media audience demographics can vary widely by social platform. Check out this highly useful infographic to see which user groups spend time on which …

Amazon and Pinterest Threaten to Shake Up the Search Ad Market

Scott Linzer, vice president of owned media (i.e. paid advertising rather than organic marketing) at the Hearst-owned digital agency iCrossing, said that “for certain clients, [Amazon’s search ads have] made material impacts on their spending.

Amazon and Pinterest Threaten to Shake Up the Search Ad Market

Achieve Better Results for Your Business with Pinterest

You can see how important Pinterest can be when it comes to generating traffic to your website. Pinterest is not some here-today-gone-tomorrow fad.

Duke named Employee of the Month

… the Employee of the Month award. CHC is proud to have him as an employee. For more information about CHC, please call the CHC Marketing Department at 517-279-5254 or visit the CHC website at www.chcbc.com. Join us on Facebook, Pinterest, and …

What are the most relevant and useful social media channel for small Creative Businesses?

Not all social media platforms are relevant to every business, so it is important to know which ones to use for yours, as there is a lot of time and energy into marketing strategies and you want to make sure you are putting them into the relevant ones …

Pinterest Taps Amen-Kroeger As New Ads Engineering Head, Co. Hits 150M Users

5 Content Marketing Ideas for April 2017

For your April 2017 content marketing, build a Pinterest campaign featuring the products you sell. REI, which had more than 110,000 followers on Pinterest at the time of writing, sometimes shows pictures of its products in use. Notice the hiking …

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Pinterest’s updated browser extension turns off-Pinterest images into search queries

On Tuesday, Pinterest began updating its browser extensions so that people can click on an image on any web page and be shown related pins from Pinterest. The browser extension’s search results will not include ads, according to a Pinterest …

Tips on creating reader-worthy online content to market your business

As a small business owner, the content management of your website, blog, email marketing and social sites is a full-time undertaking and not one for the uninitiated, generalized wordsmith.

Pick your (social media) poison: know which demographic you’re hitting with each platform

Pinterest feels more like a community, and it’s often home to aficionados – design geeks, DIY fanatics, and so on – whose product recommendations are worth taking seriously.

New report shows top brands outperform their peers by maximising engagement

Marketers believe that social channels such as Facebook, Twitter, Pinterest, and Instagram drive consumers to engage with brands and make purchase decisions as platform use grows.

Announcing The Seventh Annual Fast Company Grill: An Exclusive Destination In Austin March 10-13, 2017

Panel discussion highlights include Candice Morgan (Pinterest), director and designer Karin Fong (Imaginary Forces), John Couch (Hulu), Richard Wolffe (Global Citizen), Merci Grace (Slack), and Nicholas Horbaczewski (Drone Racing League).

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Amobee Rolls Out Pinterest Ad Solutions Down Under

Amobee’s Pinterest Marketing Developer Partners program enables technology partners to build tools and services to help marketers reach audiences by scaling their presence on the photo sharing and ideas hub.

Pinterest’s updated browser extension turns off-Pinterest images into search queries

What’s next in the world of social media?

With the rise of distributed content, chatbots and influencer programmes, Gaelle Bertrand is Head of Brand Insight and Social Media Intelligence at Kantar Media looks at what we can expect to be the biggest social media trends over the coming year.

Advisor Advice: Top Tips for Digital Marketing

You want to deepen your relationship off of Facebook, Instagram, Twitter, Pinterest, LinkedIn, and wherever else you are connecting with your ideal clients and be able to talk to them directly in their inbox.

Let Me Check My Schedule: Which Social Scheduling Tool Reigns Supreme?

Mainstreethost is a full-service digital marketing agency in Buffalo, NY, proudly employing 200+ passionate marketers, strategists, designers, writers, programmers, and just about everything in between.

5 Content Marketing Ideas for April 2017

Let Me Check My Schedule: Which Social Scheduling Tool Reigns Supreme?

Discover how to be CEO of your own online business — for $39

No office or storefront, limited overhead, a streamlined staff – online businesses seem to have a mammoth edge over their brick-and-mortar counterparts.

Artificial Intelligence Is Changing How We Shop Online

… other industries, such as online shopping. One company that offers machine learning solutions for e-commerce businesses and others is Adobe Marketing Cloud as they recognize the need to make use of AI as early as possible. … Andrew Zhai is an …

Campbell’s Taps Into Pinterest Data To Soup Up Its Content Strategy

To boost content engagement across its owned-and-operated site and social channels, Campbell’s is beta testing a new tool called Muse developed by Pinterest marketing platform Ahalogy. Muse taps Facebook topic data through a partnership with DataSift …

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Discover how to be CEO of your own online business — for $39

No office or storefront, limited overhead, a streamlined staff – online businesses seem to have a mammoth edge over their brick-and-mortar counterparts.

The Produce Mom Pinterest gaining popularity

“The Produce Mom’s new Pinterest strategy has a major impact on our brand awareness and website traffic,” Mac Riggan, director of marketing at Chelan Fresh, said in the release. “Chelan Fresh’s Pinterest referral traffic is primarily due to The Produce …

If you want to build a big business, you should first think small

Organic followings, paid advertisements, website design, email marketing, influencer marketing – you name it. Twitter, Instagram, Facebook, Pinterest, Snapchat, any platform you could think of. It’s unbelievable how many people were experts in everything.

Three ways to use fomo in social media marketing

TAKE a page out of Pinterest’s book to enhance your FOMO marketing efforts. When first launching, Pinterest only allowed people to access the site if a friend invited them. This made the new networking site feel exclusive and important. People wanted …

The Dos and Don’ts of Reaching Millennials via Social Media

Video is one of the most effective marketing mediums. 85 percent of millennials currently use video in their marketing strategies, and almost one-half (45 percent) dedicate more than one-quarter of their budget to it, according to recent research from …

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Social media to drive Hass avocado sales

Mar 2, 2017

Automated Pinterest Marketing ⋅ How to Get More Pinterest Followers ⋅

Promoted Pins Are Now Also Available In Ireland, Australia, And New Zealand

Also, you can use Promoted Pins for any marketing objective – Awareness, Engagement, or Traffic. Only last December Pinterest also made Promoted Pins available in Canada, and now businesses in three more countries will be able to use them as well.

Your Video Creation, Editing, and Marketing Guide for 2017

You can create and export an infinite number of quality videos and directly share them on social media sites, such as Facebook, Twitter, Google+, Pinterest, and Instagram. Renderforest is suitable for both individuals and businesspeople. Individual …

When a pivot could mean profit

In about two months when he couldn’t find the right customers, he turned its focus to HR gamification, then to explainer videos, to marketing banners, to interactive ads and to in-app mobile onboarding before switching paths again in June 2015. And he …

When a pivot could mean profit

Behr Design expands service offerings

Each post needs to coincide with the overall sales and marketing strategies/goals of the organization. Whether it is Facebook, Linkedin, Twitter, Instagram, Pinterest or any other social media platforms, Behr Design helps our clients reach their target …

Amobee Rolls Out Pinterest Ad Solutions Down Under

Promoted Pins Are Now Also Available In Ireland, Australia, And New Zealand

The State of Social Media 2017

Article Image class=”p1″>In an increasingly challenging climate for electronic publishers, content providers, and digital marketers—where the gray clouds of ad blocking, content competition, short-attention-span consumerism, and monetization pressure …

Run a Social Media Campaign Your Hotel Can be Proud Of.

For example, on Facebook, you can’t ask people to ‘Like’ your page or tag themselves in order to take part in a competition.

Promoted Pins Are Now Also Available In Ireland, Australia, And New Zealand

How to Be Successful Marketing Your Business Online

Facebook, Twitter, Instagram, Pinterest and other social networking sites aren’t just fun; they’re a fantastic marketing opportunity for small businesses. As the Welsh Rugby Union says, “Having a strong online presence is critical to what we do, with …

10 uses of computer vision in marketing & customer experience

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3 Ways to Grow Your Business with Free Social Media Analytics

Marketing teams at startups or small businesses, if unable to invest in expensive analytics platforms, can quickly burn out trying to keep up with the endless data, and therefore will have no time left to apply their findings.

Promoted Pins Are Now Also Available In Ireland, Australia, And New Zealand

So what is ‘Digital PR’ anyway?

Even the hoi polloi are doing Digital PR, a quick glance at Pinterest will tell you that it is now the on fleek trend to have a hashtag at weddings.

21 Effective and Useful Content Marketing Tips

The latest article I wrote on Think Digital First about Pinterest has a video embedded into it because I am talking about a brand new feature, and a video is the best way to give an overview of the new features.

Influencer and Marketing Campaigns on Social Media: Which Platforms to Use and When

As with every social network, Pinterest has its own stars with massive followings, who should definitely factor into a brand marketing campaign. In addition, Pinterest recently added the ability to promote pins, which can be used the same way a brand …

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How to Be Successful Marketing Your Business Online

Lane named Employee of the Month

… the Employee of the Month award. CHC is proud to have her as an employee. For more information about CHC, please call the CHC Marketing Department at 517-279-5254 or visit the CHC website at www.chcbc.com. Join us on Facebook, Pinterest, and …

Amobee launches Pinterest ad solutions in Australia

“Pinterest is a global visual discovery platform and brands have a big opportunity to reach consumers in an intent-driven data-rich personal environment,” said Amobee ANZ Managing Director Liam Walsh.

10 uses of computer vision in marketing & customer experience

Pinterest Visual Discovery Tool Has Revolutionized Search Forever

The Pinterest Visual Discovery Tool update really marks 2017 as the year for visual, and video marketing online. I am really impressed with the way Pinterest has revolutionised search forever, by making it much easier for business to sell their …

Lane named Employee of the Month

News Bulletin: New Havas and Clems ECDs; Pinterest chooses ad partners

Pinterest ad products include Promoted Pins and Promoted App Pins, which are displayed in search results as well as in category and home feeds.

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Digital Marketing Company in India Overtaking the Beauty Industry

Instagram and Pinterest are the largest social channels for fashion and beauty brands. Every now and again customers come to Pinterest or Instagram to find new ideas and new products. You can even add the new users through this channel. Post beauty …

New Data Shows Offline, Word of Mouth Is Key to Dominating the Consumer Conversation in an Industry

For the last decade or so, these marketers assumed that social channels such as Facebook, Twitter, Pinterest and Instagram are driving consumers to engage with brands and make purchase decisions.

10 uses of computer vision in marketing & customer experience

How Will Marketers Acquire New Customers In 2017?

The study — intended less to prove something and more to learn about the tactics that marketers will focus on — shows that 86% plan to make securing new customers or users a “priority” for their marketing organization in 2017. Some 68% want to …

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5 Steps To An Influencer Marketing Strategy

Many brands have used influencers as marketing assets in some form or another for decades. So, how has influencer marketing evolved? The rise of new platforms like Instagram, Pinterest, YouTube, and Snapchat have been the game changer for influencer …

40+ Free Productivity Dashboards and Templates

Buffer: a super-easy way to manage your social media marketing and schedule your content on Facebook, Twitter, Pinterest, and even Instagram. Hootsuite is an epic alternatives that allows you to analyse metrics. Google Analytics is and always has been …

Rounding Up the Top 4 Marketing Analytics Tools and How to Use Them

Even with a free account, you can monitor up to five different social media pages on Pinterest, Google+, LinkedIn, Facebook, Twitter, and Instagram.

Pinterest Launches “Shop The Look”

Both Shop the Look and Lens are designed to make Pinterest more user friendly for online shoppers. While some consumers view Pinterest as merely a platform for social sharing, the company means to change this brand, marketing itself as a search and …

Wine’s Apparent Neglect of Marketing

Marketing is a pervasive theme in modern business. This is understandable when it is recognised what a magical effect it can have on the fortunes of a product.

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Fiche 06 : Pinterest

Pinterest est un réseau social qui permet ” d’épingler ” (to pin, en anglais) des visuels (photos et vidéos) sur un tableau d’affichage virtuel. Les visuels peuvent être classés dans différents tableaux thématiques. Les contenus sont visibles par les …

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Ad Buyers Push Snapchat to Have Metrics Audited

Given the precedent set by the industry’s two dominant players, Google and Facebook, advertisers are pushing for several other large digital ad platforms—including Snapchat, Pinterest and Twitter—to subject their advertising data collection processes …

Ad Buyers Push Snapchat to Have Metrics Audited

Why the Dichotomy Between Ad Tech and Marketing Tech Is Dysfunctional

The same goes for social media marketing tools managing paid ads on Twitter, LinkedIn, Instagram, and Pinterest. But it goes beyond advertising of any kind too.

How Artificial Intelligence Is Quietly Changing How You Shop Online

“For retail companies that want to compete and differentiate their sales from competitors, retail is a hotbed of analytics and machine learning,” says John Bates, a product manager with Adobe Marketing Cloud, which offers machine learning services in …

Your Most Powerful Influencers May Be Right in Front of You

Let’s start with what you know: A recent study reveals only four percent of consumers trust traditional advertising and marketers.

The Next Opportunity for Data-Driven Audience Scale in Paid Social

… custom audiences, less marketing waste and so on—Facebook’s value proposition is predicated on it. “Choosing your audience with such reach, accuracy and affordability is what makes Facebook an incredible place to advertise.

How Pinterest Analytics Can Help Your Business Grow?

The last time we talked about the concept of Pinterest analytics we considered its general benefits for businesses and its importance.

Influencer and Marketing Campaigns on Social Media: Which Platforms to Use and When

Massive Launch Of Data JEO Creates Excitement, As Exclusive Software Released by Walt Bayliss

Newly Launched Data JEO Tool Creates Buzz In Web Marketing Review Circles, As Premium Marketing Software Released by Walt Bayliss.

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5 of the top Social Media Marketing trends to watch closely

DeepMind builds learning algorithms for e-commerce, simulations, and games. LinkedIn recently acquired Bright for $120 million. Bright focuses on algorithm-driven job matches.

Ecommerce Product Releases: March 2, 2017

Pinterest launches visual search tools for shopping. Giving users more tools to shop on the platform, Pinterest has launched a feature called “Shop the Look.

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Cincinnati’s Brandery accelerator shifts focus

Such companies include Brandery grad Ahalogy, which created a marketing platform for brands on Pinterest, and Cerkl, a startup that creates custom and personalized newsletters that increase engagement between organizations and the people they seek to …

10 uses of computer vision in marketing & customer experience

Graphic Design & Social Media Marketing in SF

We’re looking for someone to be immersed with all of our design efforts, including but not limited to working on design updates for our website, creating marketing content – emails, lookbooks, ad creatives and assisting with photoshoots. Love and have …

For Affiliate Marketing Success, Know Your Affiliates

Finding the right affiliates to build an affiliate-marketing program means understanding their traffic sources before they are approved.

“This Tip Sheet highlights the key trends that can help retailers optimize their marketing strategies,” explains Emiliano Escobedo, executive director of the Hass Avocado Board.

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Think The Wirecutter invented affiliate revenue? Meet the mom who’s been doing it since 2010

Feb 25, 2017

Automated Pinterest Marketing ⋅ How to Get More Pinterest Followers ⋅

The post went viral (it was shared on Pinterest more than 230,000 times). “Pinterest really got us through those first couple of years,” she said.

Which Social Media Platforms Are Right For Your Business

Companies creating unique video content, releasing behind the scenes footage, new collections, or conducting interviews with prominent figures can capitalize on this free marketing opportunity and gain a loyal following. … or videos, but if you plan …

Which Social Media Platforms Are Right For Your Business

Which Social Media Platforms Are Right For Your Business

How to market to goldfish . . .

The problem with short attention spans and content marketing is that usually it takes more than eight seconds for the user to click through to the content and start reading.

/ON HOLD ON HOLD ON HOLD — Socialbakers/

Pinterest’s Marketing Developer Partners (MDP) build tools and services to help businesses scale their presence and marketing on Pinterest and create a richer experience for Pinners.

Tips for Developing a Social Media Marketing Schedule

If you are dealing with attire, cooking, baking, design or similar niches, Pinterest and Instagram will likely be a large source of traffic.

Tips for Developing a Social Media Marketing Schedule

This especially holds true for Twitter, Google Plus, and even Facebook. You can develop a schedule where you share a post after publishing, again a week later, and once again a month later.

28 great tactics for promoting online content

It’s also pushed to Facebook, Pinterest, LinkedIn and Google Plus the day it publishes. Same day —Twitter: I’ll use the Click To Tweet quotes to … If you have a marketing list (and you should), use it. Many people share weekly newsletters or several …

Supermarkets are not making friends on social

The report reveals that the social media sites most frequented by supermarket shoppers include Facebook (89%), YouTube (53%) Twitter (30%), Pinterest (29%) and Instagram (28%). However, while 87% of supermarket shoppers regularly follow one or more …

Realtors group launches TV campaign

On the heels of a yearlong poster campaign, a local real estate group is turning to TV to continue its regional marketing efforts.

28 great tactics for promoting online content

How VAYA Pharma used Facebook ads for its ADHD campaign

In 2016, VAYA Pharma met with Adaptly, a technology marketing company that enables advertisers to scale campaigns across Facebook, Instagram, Snapchat, Twitter, and Pinterest through tech and services. “Because we were targeting a niche group of …

YouAppi Research Shows That Mobile Marketers are Optimistic About the Future of Apps

Research from comScore in 2016 showed that 49% of US smartphone owners downloaded zero apps in the last month caused concern in the app marketing ecosystem. New research from Dimensional Research commissioned by YouAppi, a leading mobile …

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Say Yes to the Pin: Pinterest Users Save 900 Million Wedding-Related Pins Every Year

Their dress, of course. That makes Pinterest a crucial marketing tool for David’s Bridal, which uses Pinterest to reach people early when they’re seeking inspiration and open to new brands. David’s Bridal does much more than help brides say yes to a …

A pinteresting PR approach: How Barry Schnitt is elevating the virtual pinboard

Schnitt was Pinterest’s first communications and marketing person, but while Silbermann knew he needed it, he didn’t know what to expect.

3 Tips on Becoming a Pay-Per-Click Expert

Specifically, pay per click is not going anywhere, which means that every marketing and advertising professional knows that part of their recipe for success (and promotion) is building up their skills in online advertising and becoming a PPC expert.

IM News Round Up Including ”Anti-Piracy Code to Be Implemented by Google”

Referral marketing, also known as word-of-mouth marketing, is one of the oldest (and still most effective!) marketing strategies out there. It’s basically about people buying your products and services … research from the world of search marketing …

A pinteresting PR approach: How Barry Schnitt is elevating the virtual pinboard

Schnitt was Pinterest’s first communications and marketing person, but while Silbermann knew he needed it, he didn’t know what to expect.

How retail marketing will adapt to the always-on consumer

From a marketer’s perspective, the notion that brands will become interchangeable or automated by the likes of Amazon heralds the start of a hugely disruptive force in marketing. Alongside the Dash buttons, Amazon is rolling out its Dash Replenishment …

The future of retail marketing as it adapts to always-on consumers

7 DIY SEO Tactics for Companies Not Ready to Hire a Consultant

If your budget isn’t quite there yet, or you would rather have more control over your website’s marketing, these seven do-it-yourself SEO tactics may help you.

Ecommerce Social Media Marketing Trends to Focus on in 2017

Facebook, Instagram, Twitter and Pinterest already enable users to purchase products directly through their mobile apps, with Snapchat intending to follow suit very soon.

Pinterest Visual Discovery Tool Has Revolutionized Search Forever

Amobee Expands Digital Marketing Technology with Acquisition of Turn

SINGAPORE and FOSTER CITY, CA–(Marketwired – Feb 22, 2017) – Singtel subsidiary Amobee, a global digital marketing technology company serving brands such as Airbnb, Dell EMC and Lexus, today announced it has signed an agreement to acquire Turn, a …

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Socialbakers Announces Pinterest Collaboration to Enhance Content Sharing Experience

Socialbakers, a provider of social media analytics, has announced new provisions for integrated access to Pinterest Content Marketing API. Consequently, over 2500 brands will be able to make use of Pinterest to reach out to their audience by sharing …

SparkPost Launches Service For SaaS Industry

Oracle, Marketo, HubSpot and Iterable are just a few of SparkPost’s clients in the marketing services realm, and the company also works with notable technology companies like Twitter and Pinterest. SparkPost service provider customers will gain a …

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Ecommerce Social Media Marketing Trends to Focus on in 2017

Facebook, Instagram, Twitter and Pinterest already enable users to purchase products directly through their mobile apps, with Snapchat intending to follow suit very soon.

Behr Design expands service offerings

Amobee Expands Digital Marketing Technology with Acquisition of Turn

Your Small Business Should Outsource These Marketing Tasks

Amobee Expands Digital Marketing Technology with Acquisition of Turn

How To Prioritize Social Media Efforts

These are the questions that plague marketers who struggle with prioritizing what they should be doing relative to their industry and overall marketing goals. And with hundreds (or even thousands) of social “gurus” popping up on what seems to be a …

How Brands Can Still Win the Oscars Without a $2 Million TV Spot

Extend your marketing campaign beyond the day of broadcasts to maximize reach. Oscar-related video viewing on Facebook alone jumps significantly the day after the show: in 2015, it rose 72 percent globally.

The Online Marketing Plan That Will Take You Global in a Heartbeat

Here’s what you might be dealing with: a website, blog, and Facebook page; LinkedIn, Google+, Twitter, Pinterest, Instagram, and Periscope accounts; and an app and mobile site.

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Killer eCommerce Sales with the “Everywhere” Strategy

Building an ecommerce website is no small undertaking. When your go-to-market research is complete and your site is finally up, though, don’t delude yourself into thinking that your work is done.

This company makes influencers out of everyday people

“It’s very different from the kind of influencer marketing that is represented by the buzzword today,” said the company’s chief marketing officer, Kevin Knight. “These …. Knight joined the company from Pinterest last fall as it looked to beef up its …

Podcast: Digital Marketing Tools with Dr Kyle Fagala

Learn what digital marketing tools are an orthodontist’s best friend. Hint: Facebook, Google, and YouTube; Learn what social media tools orthodontist’s aren’t maximizing in their practice.

Amobee Expands Digital Marketing Technology with Acquisition of Turn

Strickland logging out this summer

Since Hannah Strickland ’14 started as Hillsdale College’s social media manager two years ago, the college’s social media platforms have grown to reach more than 1.8 million people per month, according to Brad Lowrey, director of digital marketing and …

Marketers are optimistic about apps

SAN FRANCISCO: Some 60% of mobile marketers are not concerned about app overload, or have never heard of it, according to a new global survey that suggests the industry can be optimistic about the future of app marketing. YouAppi, a start-up that …

Killer eCommerce Sales with the “Everywhere” Strategy

… (UGC) marketing. With Yotpo, you can automate emails asking your customers to submit photos and reviews of your products, and you can build collections of visual assets curated from around the social web.

US marketers are optimistic about apps

SAN FRANCISCO: Some 60% of mobile marketers in the US are not concerned about app overload, or have never heard of it, according to a new survey that suggests the industry can be optimistic about the future of app marketing. YouAppi, a start-up that …

The 5 pillars that support any successful online business

As a result, online business holders have to determine the kind of marketing model they wish to imbibe, which includes factors like digital advertising, SEOs, online referrals (via links), social media, and more.

Out of Marketing Luck? 6 Lessons from ‘Schitt’s Creek’

For example, a company’s marketing dollars would be better spent on LinkedIn or a business blog if they are trying to reach business professionals, while a company selling beauty products might do better on Instagram, Pinterest, Facebook or YouTube …

Here’s how Instagram’s albums might improve engagement

Album posts bring Instagram in closer contention with other social apps that include a photo album functionality, as with Pinterest’s Boards and Facebook’s Albums. This feature can help suffocate Pinterest’s growth, in terms of users and ad spend …

Creating the Right Connection for Conversion and Engagement on Social Media

The most common pitfalls of social media marketing are engaging with a guest you don’t know and posting the wrong assets, posting content that’s not professional enough or posting content that simply does not resonate.

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3 Essential Tools to Utilize When Starting a Company Blog

In today’s world of online marketing, having a company blog is key. Blogs may sound old-school, but without one, you’ll be leaving a lot of traffic out of the picture.

Promoted Pins Are Now Also Available In Ireland, Australia, And New Zealand

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Google image search lead Randy Keller jumps to Pinterest

Feb 17, 2017

Automated Pinterest Marketing ⋅ How to Get More Pinterest Followers ⋅ SocialSkim ⋅

Pinterest is the most exciting opportunity in visual discovery today, and I look forward to contributing my expertise in image search quality and ranking to the team responsible for helping millions of people discovery billions of ideas every day …

Pinterest deepens retail integrations with new visual search tech

Brands have often struggled to measure and prove ROI for their social marketing efforts but deeper retail integrations from Pinterest could bolster these strategies, and the site has strong early partners like Target and Wayfair coming on board. The …

Sellers Choice 2017 Marketplace Ratings: Pinterest

Pinterest is the ultimate marketing tool. If you’re actively marketing you can greatly increase sales and traffic to your website or selling platform.

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What is Pinterest Analytics and Why is it Important?

These questions, as simple as they might be, can govern the entirety of a marketing campaign of a brand. So, what can you do measure your business’s activities on Pinterest? Well a simple idea is to analyze your efforts and relate them directly with …

#SocialSkim: Facebook Lite, Pinterest Search Ads, Rethinking Snapchat: 11 Stories This Week

Covered in detail: using content marketing on social to gradually engage buyers, expanding beyond the LinkedIn Mecca, being unafraid of reusing content across different social media platforms, exploiting the importance of social media at industry …

Pinterest users can now jump to other products within an image …

Pinterest is looking to continually decrease the friction from finding something they’re interested in and drilling further into newer products and ideas, and it now …

#SocialSkim: Facebook Lite, Pinterest Search Ads, Rethinking Snapchat: 11 Stories This Week

Socialbakers Announces Pinterest Collaboration to Enhance Content Sharing Experience

The marketer’s next challenge: Seamless digital integration

Because of this difficulty, marketers need to avoid putting all their eggs in one basket; there is no “magic bullet” in digital marketing, and brands need to use overlapping techniques to form an effective strategy. Of course, no brand can make use of …

Cork lands 100 tech jobs with NGINX

US firm NGINX has announced plans to establish a new European base in Cork creating 100 new jobs. Over the next three years, it will be hiring staff in sales, marketing, finance, business development, software architecture, engineering, and R&D. The …

The Latest In Social Media Marketing: Pinterest Search Ads

We recently discussed how Pinterest is an untapped resource for small business marketing, as it serves as a tool for engaging your local community on social media.

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Pinterest introduces Search ads with Keyword and Shopping campaigns

Michael Akkerman, head of marketing partnerships at Pinterest, said in a phone interview Tuesday, “Pinterest Search campaigns give marketers the opportunity to be there at the upper funnel decisioning point when users are initially looking to engage …

Progressive teams with Facebook for new marketing campaign

As Progressive Corp. was sizing up how to best use Facebook to reach potential customers, its marketing team figured it would go directly to the social media giant to find out how to best embrace the platform.

5 Influencer Marketing Trends That Will Dominate 2017

According to the gen.video, “There will be an uptick in investment in influencer marketing: 50% of brands will significantly increase their investment in 2017.

Free workshops to help small businesses ‘do it digital’

The session will look at apps and cloud solutions, will explore the latest website trends; look at Cyber Security and how to prevent or limit an attack and examine the rise of Instagram and Pinterest in 2017. • Cracking The Code To Marketing Success In …

5 Influencer Marketing Trends That Will Dominate 2017

Influencer marketing exploded in 2016 with more brands turning to digital creators to reach new audiences, younger customers and to build buzz around their products.

Which 2017 Super Bowl Ads Won Video Marketing’s Big Game?

Pritchard said, “We spend enormous amounts of time trying to understand, analyze and explain the differences between Facebook, Instagram, Twitter, Snapchat, Pinterest, Pandora, YouTube and the dozens of different viewability standards claimed to be …

Making It Snappy

“We realized Snapchat is pretty goofy, and you can’t orchestrate a beautiful marketing campaign on it — once we embraced that aspect of the channel, we decided to hand it over to our employees,” she says.

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How to Chalk Out Your Content Marketing Strategies to Leverage Both Design and Technology

With speakers from Bloomberg, Reebok, Atlanta Hawks, Pinterest, Universal Music, United Nations & more, get set to acquire the knowledge to improve marketing campaigns and make some fantastic business connections. This event is also co-located with 3 …

Domino’s Wedding Registry Offers Pizza Before the Plunge

The anecdotes are driving Domino’s marketing campaign. The company built a Pinterest board to share the pictures and examples flooding their inbox, as well as the many examples to come from future registry users.

Say Yes to the Pin: Pinterest Users Save 900 Million Wedding-Related Pins Every Year

10 Influencer Marketing Examples That Prove Influencer Marketing is Digital Marketing’s Next Big Thing Now

They then widened their influencer campaign to cover Pinterest, Facebook, and Twitter. This ensured that an even wider audience shared the content.

Google, Facebook, Snapchat, Twitter: Who’s the strongest of them all?

Seems like yesterday when digital evangelists were pleading the case for online advertising before marketers. These days, every morning you wake up to the news of either a search-based platform announcing self-driving cars (Google); or an alleged …

5 Predictions For the Future of Digital Marketing

Current digital marketing costs are fairly low compared to other forms of traditional marketing like TV ads, which can cost you several thousand dollars if you’re lucky.

Supermarkets are not making friends on social

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Pinterest goes after Google with new search ad product

“People don’t know exactly what they want, but there is high commercial intent in our search queries,” Jon Kaplan, global head of partnerships at Pinterest, told AdAge. “Search ads on Pinterest will enable our marketing partners to reach those …

Google, Facebook, Snapchat, Twitter: Who’s the strongest of them all?

Pinterest lancia gli annunci di ricerca

Dunque, se la vostra piccola impresa ha un budget da investire in marketing e pubblicità, questo potrebbe essere un investimento molto proficuo. Con oltre 2 miliardi di ricerche mensili e con più di 150 milioni di utenti attivi mensili, Pinterest è uno …

Pinterest Strategien: So steigerst du deine Sichtbarkeit & das Engagement

Lange Zeit war Pinterest im Marketing-Mix der meisten Unternehmen irrelevant. Nachdem die Userbase der Plattform im vergangenen Jahr um 50 Prozent anwuchs und auch jetzt kein Ende in Sicht ist, könnten Marketer den Wert des Trafficlieferanten endlich …

Pinterest Adds Search Ads With Keywords For Shopping Campaigns, Partners With Kenshoo

Pinterest is opening up its search advertising services through partnerships with brands that advertise through Kenshoo’s marketing platform. Since all results are visual,when searching on Pinterest, the social site created a method to use Google’s …

Four Marketing Action Items for Manufacturers

In today’s highly competitive marketplace, meeting customer demand isn’t enough. Small and mid-sized manufacturers must have a continuous pipeline of new sales in order to thrive and grow.

Pinpointing the Magic CX Metric That Drives Growth

Airbnb. Pinterest. Twitter. Slack. Apps and services like these make up a who’s who of today’s tech titans and have experienced truly exponential growth.

Pinpointing the Magic CX Metric That Drives Growth

Airbnb. Pinterest. Twitter. Slack. Apps and services like these make up a who’s who of today’s tech titans and have experienced truly exponential growth.

‘Cards Against Silicon Valley’ Is Gold For A Tech Industry That Doesn’t Take Itself Too Seriously

The downsides of downloading Cards Against Silicon Valley are that you get a paper copy (unless you get super crafty and Pinterest-y) as the boxed versions were marketing material for the company. Then again, Disrupt is charging $25 a set for a …

Pinterest Strategien: So steigerst du deine Sichtbarkeit & das Engagement

Il senso di Pinterest per il marketing

Spesso, quando si parla di social media marketing, le aziende si sentono più al sicuro con nomi come Facebook o Instagram, i quali mettono a disposizione strumenti dedicati alla comunicazione e all’advertising. In questo contesto Pinterest sembra più …

AdParlor Introduces First AI-Powered Technology to Enhance Social Media Advertising Effectiveness

Investing in social media is not a viral content marketing strategy anymore. Marketers are taking serious efforts to leverage … GIFs, cinema-graphs, canvas ads, and text. The technology is initially available for Facebook and Instagram campaigns but …

Top 5 Social Media Tools for 2017

Managing your social media marketing can be a full-time job. You need to do it, but you … Pinterest remains one of the major players in social media, but because of its unique platform, not a lot of the other social media tools support it.

Conductor’s Organic Market Share of Voice Report Reveals Missed Opportunity for Brands

NEW YORK, NY–(Marketwired – Feb 16, 2017) – Conductor, the leading global content intelligence platform, today released the first of its kind Organic Market Share report by industry for the 2016 holiday season.

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5 Influencer Marketing Trends That Will Dominate 2017

Influencer marketing exploded in 2016 with more brands turning to digital creators to reach new audiences, younger customers and to build buzz around their products.

The Pinterest Version of Suburbia Grows Outside Atlanta

“Sometimes it takes two hours to get the mail, I run into so many people,” says Monica Olsen, Serenbe’s vice president for marketing and communications, who moved to the development in 2009, five years after the Nygrens sold their first lot …

4 Ways Brands Should Use Native Advertising In 2017

With customers and online users opting for ad-blocking whenever they can, native advertising takes on an even more important role in 2017.

4 Ways Brands Should Use Native Advertising In 2017

With customers and online users opting for ad-blocking whenever they can, native advertising takes on an even more important role in 2017.

Here’s How Smartphone and Social Media are Merging to Change the Rules of Digital Marketing

Brands are constantly engaged in interacting with the consumers through images. The rising graph of Pinterest and Instagram’s popularity is the testimony to this trend.

Pinterest lancia gli annunci di ricerca

IM News Round Up Including ”Has Amazon outgrown its ‘e-commerce giant’ label?”

Are you wondering how marketing on top social media platforms will change this year? Social media is constantly evolving to reflect the needs and preferences of customers and marketers alike.

A CMO’s View: How Barnes & Noble College builds its marketing around Gen Z & Millennial needs

LM: Right now we have strategies across all social channels, certainly Facebook, Snapchat, Instagram, and Pinterest. We’re finding that our students, in all of our research, want their messaging, or their relationship with the bookstore, to be more …

Do consumers want to follow grocers on social media?

However, Interactions Marketing’s 2015 report, “Social Media: Invest to Impress,” found that 50 percent of respondents were following grocers, second only to restaurants, at 63 percent.

3 Examples Of Great Virtual Reality Marketing

The experience will feature enhanced capabilities, powered by Microsoft Cortana, such as the capacity to capture a customer’s Pinterest board to predict their tastes for home renovation. “It will also compile data from feedback given by customers …

Pharma Company Succeeds Using Social Media

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Pinned Together: 7 Ways to Reach Your Local Community with Pinterest

Feb 11, 2017

Automated Pinterest Marketing ⋅ How to Get More Pinterest Followers ⋅ SocialSkim ⋅

One way Pinterest earns its stripes as a social media marketing tool is through its capability to connect with local audiences.

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What marketers need to know about Pinterest’s new search ads

Initially, search ads are available to advertisers who are using the marketing software suite offered by Kenshoo, which is used by many search advertisers.

As Weddings Get Less Traditional, David’s Bridal Takes New Ad Direction

David’s Bridal is saying yes to a new campaign. On Feb. 3, the Conshohocken, Penn.-based bridal chain will debut a new marketing effort focused on individuality and the modern bride. The campaign, which includes TV, print and digital offerings, is the …

Q&A with Nescafé’s Community Manager: Melody Meacher-Jones

E: Do you collaborate with wider teams within the company? MMJ: In my role, I sit in digital marketing and work closely with brand teams and external agencies to ensure our earned strategy is aligned with theirs.

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Marketers’ Most Wanted: Teachers

Preferred Channels: Of the teachers who participated in Agile Education Marketing and SheerID’s 2016 Understanding Teacher Spending and Loyalty survey, a full 66% said they trusted email newsletters and offers for product information, behind only word …

MarTech Landscape: What is influencer marketing?

Besides video viewing, other techniques for disseminating preferences to your readers or followers include blog posts, links to the products, podcasts, and images on social networks like Instagram or Pinterest. Many influencers receive some kind of …

Tech Giants File Legal Action Opposing US Entry Ban

Giants of the tech industry, including leading companies in the marketing tech and adtech spaces, filed a legal brief opposing the U.S.

Ocean Mist Farms Ramps Up Consumer Marketing Efforts for 2017

CASTROVILLE, CA – Looking to deepen its ties with shoppers, Ocean Mist® Farms announced plans to connect directly with consumers through a year-long marketing push that will include digital and permission-based marketing, public relations, and social …

Ocean Mist Farms Ramps Up Consumer Marketing Efforts for 2017

Why brands should be making more use of Pinterest

When it comes to social media marketing, many brands stick to the major players. With unrivalled reach and advertising revenue, Facebook and Instagram reign supreme.

Choosing the right CMS for your business: A best practice guide

As spending on digital real estate and marketing grows, businesses must adapt their traditional models to make sure that their investment is worthwhile.

The Pinterest Version of Suburbia Grows Outside Atlanta

NECCOG To Aid Local Tourism Marketing Efforts

Connections to Facebook, Twitter, Pinterest, Youtube, and Instagram accounts promise to drive numbers through the roof, Fiveash said.

/ON HOLD ON HOLD ON HOLD — Socialbakers/

Pinterest’s Marketing Developer Partners (MDP) build tools and services to help businesses scale their presence and marketing on Pinterest and create a richer experience for Pinners.

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/ON HOLD ON HOLD ON HOLD — Socialbakers/

Pinterest’s Marketing Developer Partners (MDP) build tools and services to help businesses scale their presence and marketing on Pinterest and create a richer experience for Pinners.

Global Launch Of Social Studio FX Creates Excitement, As Exclusive Agency Released by Jimmy Kim

Recently Launched Social Studio FX Tool Creates Buzz In Web Marketing Review Circles, As Premium Review Released by Jimmy Kim.

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Three paid social features you need to try in 2017

The three that I would personally recommend testing in Q1 include updated features to Facebook Dynamic Ads, Pinterest’s addition of Promoted App Pins and Snapchat’s first- and third-party audiences. In this post, I’ll go into details of each to explain …

Toy Industry & Licensing Veteran Simon Waldron Named Senior Vice President, Marketing & Licensing For LEVEL-5 …

7, 2017 /CNW/ — Toy industry and licensing veteran Simon Waldron has joined LEVEL-5 abby Inc. in the newly created position of Senior Vice President, Marketing and Licensing, it was announced today by Yukari Hayakawa, Chief Operating Officer. Waldron …

Small businesses use some marketing tools, some of the time, survey finds

A majority of small business owners now embrace the use of online marketing channels like websites and social media to grow their company’s reputation and their revenue, but many have not harnessed the full potential of their online presence and may be …

The Pinterest Version of Suburbia Grows Outside Atlanta

Kapos: Pinterest CEO’s jab at Trump draws cheers in Chicago

As a Q&A with Pinterest CEO Ben Silbermann wound down, J.B. Pritzker asked the question everyone at the Economic Club gala was wondering: How does President Donald Trump’s executive order about immigration affect the Silicon Valley company?

Kapos: Pinterest CEO’s jab at Trump draws cheers in Chicago

Prepare For Pinterest Search Ads

“People are coming to the platform with a large degree of commercial intent, and there’s a big focus of being able to connect with brands, products and services,” Michael Akkerman, Pinterest’s head of marketing partners, tells Search Insider. He adds …

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Unique Digital Marketing Tactics: 1 Hour a Day

Social media is one of the best ways to connect with consumers. You should have a presence on Facebook, Twitter, and, for good measure, throw in another one that makes sense to your business and industry (LinkedIn, Pinterest, Instagram). Then, each day …

Digital Content Specialist

The Digital Content Specialist is a key member of the Marketing Team and plays a pivotal role in the development of creative and compelling content that increases awareness and brand visibility, drives demand generation and enhances audience …

Kapos: Pinterest CEO’s jab at Trump draws cheers in Chicago

The former boss of Cosmopolitan and Good Housekeeping launched an app that helps you live like an Instagram star

The duo have also appointed former Pinterest marketing boss Jo Lavender as their CMO and Alexandra Cappy, former head of operations at Uber, as managing director.

Pinterest users can now jump to other products within an image

… Pinterest go for its sweet spot with searches for products within images. And if Pinterest can continue to build those new advertising products and decrease the amount of effort it takes to get to a new product, it’ll be able to make a better sell …

Marketers Push Pinterest to Ramp Up Advertising

The company clearly has its fans in the marketing sector who seem want it to succeed. Hayley Diamond, senior vice president and head of digital strategy, partnerships and marketplace solutions at the ad buying firm Mediavest|Spark, said that while …

Unique Digital Marketing Tactics: 1 Hour a Day

Pinterest users can now jump to other products within an image

Why companies can’t keep their marketing on track

Social marketing. Choose and nurture the social platforms that work best for your business. Don’t dilute your efforts by trying to be everywhere.

The Art of Marketing: 5 Lessons We Can Learn From Communicating Through Design

And with visual-heavy marketing platforms like Instagram and Pinterest securing their spots in the marketer’s toolbox, brands are reconstructing their three-legged milking stools to encompass content, tone, and visuals into one solid strategy.

2017’s sexiest marketing topics

P&G, he said, spends too much time comparing the contrary viewability metrics of Facebook, Instagram, Twitter, Snapchat, Pinterest, YouTube and others. Take a squizz at the table below and you can see his point: the definition of what constitutes a …

ADEXT Acquires MyCampaign / MiCampaña.com

MyCampaign / MiCampaña is an artificial intelligence (AI) sales and marketing automation platform formerly based in Mexico City, seeking to repurpose talent by eliminating all human intervention within the sales and marketing process thus eliminating …

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Pinterest users can now jump to other products within an image

Gwynnie Bee Built Its Own Trading Desk To Tailor Its Marketing

Pinterest also hasn’t been effective, because women can’t easily buy a dress they see and like on the platform. They must go the extra step to sign up for the entire service.

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Socialbakers Joins Pinterest Marketing Partners Program

Socialbakers, the world’s leading social media analytics provider, announced today that its platform will offer integrated access to the Pinterest Content Marketing API, which allows Socialbakers more than 2500 brands to use Pinterest to engage their …

Pinterest apresenta três novos recursos de descoberta visual

O Pinterest coloca no ar três novos recursos de descoberta visual, que prometem reinventar a maneira de descobrir e encontrar ideias na plataforma e no mundo real. Ideias Relacionadas, Busca pela Câmera e Shop the Look. Além de simplificar a busca de …

Socialbakers Joins Pinterest Marketing Partners Program

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Sending Valentine’s Day love to kids in the hospital

There’s a lot of pressure to be in blissful, besotted love on Valentine’s Day, but there’s also a bit of pressure to be a Pinterest mom. Red and pink craft supplies beckon, promising adorable creations for your child to bring to school plus the … “We …

Conde Nast Buying Social Data Startup CitizenNet

Condé Nast plans to buy social data and marketing platform CitizenNet for an undisclosed amount. “The deal is meant to deepen Condé’s data-science talent and expertise, in order to enrich Condé Nast Spire, the data group it formed last year,” WWD reports.

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Friday recap: Making money from YouTube live streaming, Pinterest camera search function and Google Maps real …

Pinterest has come through with the goods and officially announced its camera search technology which is bound to have a huge impact on any brands using the site for sales and marketing. YouTube has opened up its live streaming feature to certain users …

InfoGraphic Design Team Celebrate Success of Smart Infographic use in Pinterest Online Marketing Campaigns

(PRLEAP.COM) February 10, 2017 – It’s agreed that the top online marketers and business who make the most out of their online marketing efforts stay on top of trends and opportunities in that ever fluid world. Leading team of creative designers and …

Expert column | Why companies can’t get marketing right

Social marketing. Choose and nurture the social platforms that work best for your business. Don’t dilute your efforts by trying to be everywhere.

New to Business? Solution: The Path to Building the Sales Funnel You Need.

As a new entrepreneur, you need to understand the importance of marketing. Successful marketing is what drives customers to keep on coming in your business.

Google image search lead Randy Keller jumps to Pinterest

InfoGraphic Design Team Celebrate Success of Smart Infographic use in Pinterest Online Marketing Campaigns

How to select the right social media site for marketing your business

… than on Facebook. It’s important to remember that you don’t have to restrict yourself to only one site. Fashion-related businesses, for example, should target Pinterest, since most of its users are frequent online shoppers, along with Instagram and …

#SocialSkim: Facebook Lite, Pinterest Search Ads, Rethinking Snapchat: 11 Stories This Week

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Google image search lead Randy Keller jumps to Pinterest

Pinned Together: 7 Ways to Reach Your Local Community with Pinterest