Milwaukee’s Coolest Offices: Dogs, Nerf basketball, bar area highlight Granular Marketing’s office

I leaned heavily on websites like Pinterest and OfficeLovin.com for inspiration. If you go through our Instagram, you’ll see that I actually pinned the Coolest Offices edition of the Milwaukee Business Journal paper up at my desk in our prior space.

UK users can now buy Pinterest ads

The company generated approximately $100 million in revenues using its self-serve marketplace last year, according to a source referenced by WSJ.

What it says in the papers

Smart advertising tailored to the online behaviour of individual readers is the way forward for newspapers, according to UCD Professor of Marketing Mary Lambkin, who says that newspapers can’t compromise on quality or they will drive their audience …

The Most Successful B2B Industries on Social Media

How do audience size and engagement level on social media vary among various B2B industries? To find out, TrackMaven examined full-year 2015 data from 316 leading B2B brands on five social networks (Facebook, Instagram, LinkedIn, Pinterest, and …

Time to embrace social media

But even if you’re a social media newbie, you can be blogging, tweeting and marketing in just a few key strokes with the help of two online courses offered by the Oshawa college.

Tackling Gender Bias In Tech And Beyond — Evolving Towards Equality

Gender bias (both conscious and unconscious) remains a critical problem in today’s workforce, especially in tech, with many complex influences and factors sustaining the problem.

Digital decor: Harnessing the riches of online design sites

“Having a theme and palette in mind really helps narrow down the infinite options on design sites and blogs,” says Patricia Leitao, marketing manager and blogger for the Boston-based site homeyou, which matches homeowners with area contractors.

Google Search Is To Text As Image Recognition Is To Pictures

With AdWords, Google was able to directly use its search engine platform to advertise to its users, thus creating a whole new industry of search engine marketing (SEM), which has since grown to be worth more than 25 billion dollars. Today, the Web is …

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Turkey goes digital

Traditional media is still valid in a marketing strategy, Koosmann said, but it is not the only avenue open to companies. Koosmann presented research that showed 50 percent of its consumers are spending at least 20 hours a week online.

How to Master Social Media Marketing For Business in Five Steps

Sixty-three percent of small businesses surveyed in Social Media Examiner’s Social Media Marketing Trend Report spend more than five hours each week on social media marketing, with 22 percent devoting between 11 and 20 hours a week.[1]. In a 40-hour …

What it says in the papers

Smart advertising tailored to the online behaviour of individual readers is the way forward for newspapers, according to UCD Professor of Marketing Mary Lambkin, who says that newspapers can’t compromise on quality or they will drive their audience …

Anatomy of Sales-Driving Product Pages for Web Stores

Happy customers or potential buyers will gladly share their wishlists and bits of information about you and your goods on their pages on Facebook, Pinterest etc. This kind of marketing works all the time without investments of time and money. Amazing …

How to Master Social Media Marketing For Business in Five Steps

Sixty-three percent of small businesses surveyed in Social Media Examiner’s Social Media Marketing Trend Report spend more than five hours each week on social media marketing, with 22 percent devoting between 11 and 20 hours a week.[1]. In a 40-hour …

Chta Launches Strategic Plan To Guide Collaborative Efforts With National Hotel & Tourism Associations, Public Sector

… among members, NHTAs, partner organizations and stakeholders, encouraging members to adopt an Omni-channel marketing approach utilizing every vehicle available including social media platforms such as Facebook, Instagram, Twitter, Pinterest and …

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Amazon Web Services build a UK cloud data center – Topeka Daily Science

Its cloud unit, Amazon Web Services or AWS, claims more than a million active customer accounts, including high-profile start-ups like Uber, Airbnb.

Not Investing in Mobile Deprives You of a Major Source of Advertising Effectiveness

Cross-device, or the advertising art of touching the right person at the right time with the right message, appears to be the holy grail for marketers. Faced with the difficulty of … Fifty-four percent of marketers say they want to target and track …

Jennie-O Turkey goes digital

… that adds value,” Koosmann said. Social media has quickly become a very important part of a company’s marketing strategy. There are also an every growing number of social media platforms from which to choose, such as Twitter, Snapchat and Pinterest.

How to Select Shareable Curated Content [Infographic]

Pinterest’s pin technology is a great way to have your content shared widely. Pins with text overlay can receive 300% more engagement.

Social Media Marketing Trends to Help Marketers Dominate In 2016

Facebook and Pinterest, the two most renowned social media brands have adopted the concept of social commerce. With the “buy” button offered by both of these platforms, advertisers can sell their products through social media.

Branch in the PCMag Start-Up Spotlight

“With a lot of the large apps out there, a Macy’s or a Pinterest, these guys send hundreds of millions or billions of emails every year, and they almost always use a third-party email marketing provider,” said Molinet. “The problem is, each one of …

The Best Way To Start Blogging

A lot of “marketing gurus” have been preaching that “blogging is dead.” The truth is that it’s not: blogging has simply morphed and changed into a much broader category.

CCDC hosts social media sessions for business

After 10 years of tweeting, posting, pinning and more, has the business world seen a benefit to social media marketing? Or do business owners still think platforms like Facebook, Twitter, YouTube and Pinterest – with user populations ranging from tens …

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Millennials Trashed Abercrombie & Fitch. Victoria’s Secret May Be Next.

Last week, Victoria’s Secret announced a blip – an adjustment to its marketing approach, in which its iconic catalog will be “de-emphasized” and 200 people were laid off as the company reorganized to focus on lingerie, cosmetics, and the Pink brand …

Top Social Media Marketing Trends to Help Marketers Dominate In 2016

Facebook and Pinterest, the two most renowned social media brands have adopted the concept of social commerce. With the “buy” button offered by both of these platforms, advertisers can sell their products through social media.

Differentiate Your Health Club by Adopting a Customer Experience Strategy

Pinterest, Google+, etc. – and that these companies want to make sure they look good. Although improving social commentary is a nice outcome, it isn’t the main driver.

Millennials Trashed Abercrombie & Fitch. Victoria’s Secret May Be Next.

Last week, Victoria’s Secret announced an adjustment to its marketing approach, in which its iconic catalog will be “de-emphasized,” and 200 people were laid off as the company reorganizes to focus on lingerie, cosmetics, and the Pink brand.

Westerners appreciate messages while on hold

Generic ‘please hold’ messages are perceived as a major irritant for customers, but research has found people in the West actually feel more valued if they hear customized voice and music messages while on hold.

Lindt Makes Spring The Sweetest Season Yet As The Official Chocolate Of The “Mother’s Day” Movie

“Lindt is excited for the iconic LINDOR truffle to make its Hollywood debut as the Official Chocolate of the ‘Mother’s Day’ movie,” said Danielle O’Neil, Vice President of Marketing at Lindt USA. “Mothers play an important role in our lives, and we …

Even in a Mobile World, Retailers Aren’t Convinced Social Media Can Sell

But again, marketers seem less concerned about last-click analysis and more focused on long-term effect—which is good news for Pinterest. “People who are pinning are building for the future, whether the future is a baby shower four weeks from now [or …

Westerners appreciate messages while on hold

Generic ‘please hold’ messages are perceived as a major irritant for customers, but research has found people in the West actually feel more valued if they hear customized voice and music messages while on hold.

Pinterest-Strategie Wie wir Pinterest fürs Marketing nutzen

20 Pinnwände, 4558 Pins – “Gusti Leder” setzt auf das soziale Netzwerk Pinterest als Marketing-Kanal. Denn es hat Potenzial – auch für den Vertrieb. Gründer Christian Pietsch über seine Strategie. Wer an Pinterest denkt, denkt automatisch an Bilder …

CONNECT TWEET LINKEDIN GOOGLE+ PINTEREST

Facebook and Google tout their 360 cameras because “they need to stake their ground,” and showcase their expertise in VR, says Danny Sullivan, founding editor of the Marketing Land blog. However, he thinks Facebook developers would be more …

Why don’t I see more beef checkoff ads?

They use social media sites like Facebook, Twitter, Pinterest and Instagram to get beef recipes and information about beef and the beef industry, the research shows.

Amobee Joins the Pinterest Marketing Developer Partner Program in the UK

LONDON, UK and FOSTER CITY, CA–(Marketwired – Apr 13, 2016) – Amobee, a leading global marketing technology company, announced it is among the first providers in the UK to be appointed a Pinterest Marketing Developer Partner (MDP). Integrating …

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College entrepreneurs grow Chesapeake-themed line of preppy apparel

At the same time, online sales “cannot yet deliver the level of impulse purchasing that in-store shopping can,” according to a report by NPD Group Inc., a marketing data and advisory firm, and Chesapeake Collection needs bricks-and-mortar and sidewalks …

Video: Turkey spreads its wings, goes digital

Traditional media is still valid in a marketing strategy, Koosmann said, but it is not the only avenue open to companies. Koosmann presented research that showed 50 percent of its consumers are spending at least 20 hours a week online.

How Snapchat Killed the Homepage

So far, it has earned 9,200 followers on Instagram; 4,100 on Pinterest; 2,400 on Facebook; 1,910 on Twitter. Still in incubation mode, the publication has yet to bring on advertisers.

8 frank tips for dads on raising a confident girl

This week’s blog post is by The Paternity Test co-host Matt Boresi, who lives in the Edgewater Glen neighborhood of Chicago with his wife (“Professor Foster”) and their 4-year-old daughter Viva, who is confident she can best your kid in a battle of …

First-year draws her own path through the field of graphic design

She helped with social media marketing and window displays. Soon after … She then decides which quote speaks to her the most, often asking friends for input and gathering design inspiration from her previous sketches or Free People’s Pinterest board.

Meet the Admissions Counselors

In my spare time I love cooking, working on my house, and up-cycling through Pinterest. Why Work at Hartwick? I believe in the value of a liberal arts education combined with … I was also involved in Marketing Club and Student Athlete Mentors (SAMs …

Hippily raises $250000 in seed funding from angels across India, US and Singapore

To increase the user-base, we will adopt both organically and targeted marketing. For seller-base, we’ll physically reach out to them,” … Facebook and Pinterest are also reportedly launching similar buttons. In addition to Hippily, a number of …

Morristown Women in Business Luncheon & Networking

She has executed successful campaigns utilizing Facebook, Pinterest & twitter. Kim Pearlstein, owner of Pearlmark LLC, helps businesses build connections, increase visibility and get more business, using Social Media, Email Marketing and greeting cards.

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CONNECT TWEET LINKEDIN GOOGLE+ PINTEREST

Facebook and Google tout their 360 cameras because “they need to stake their ground,” and showcase their expertise in VR, says Danny Sullivan, founding editor of the Marketing Land blog. However, he thinks Facebook developers would be more …

The Big Eight Social Media Apps for Accounting Firms

We live in a world of visual entertainment and the businesses who embrace that will succeed faster with lower marketing costs and better clients.

The secret rules of the internet

Facebook officials Monika Bickert and Ellen Silver, head of Facebook’s Community Support Team, responded to questions regarding their current moderation practices, and Pinterest made safety manager Charlotte Willner available for an interview. However …

Morristown Women in Business Luncheon & Networking

She has executed successful campaigns utilizing Facebook, Pinterest & Twitter. Kim Pearlstein, owner of Pearlmark LLC, helps businesses build connections, increase visibility and get more business using Social Media, Email Marketing and greeting cards.

3 Essentials to Successfully Optimize Your Website for Social Media Marketing

Connections to Facebook and Twitter are a must, but integration with other social media platforms such as Instagram and Pinterest can also give your business a major boost. And if you need help, there are plenty of tools available online that can …

Why Don’t I See More Beef Checkoff Ads?

Checkoff-funded consumer market research shows us that the key generation for beef marketing – millennials – practically live on their computer devices.

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5 Channels For Being A Digital Rock Star

Recommendations cover image sizes, best times to share, shortcuts, and tools for each of 5 marketing channels – Facebook, Twitter, Pinterest, YouTube, and Instagram. Your market may respond in each of these channels, only a few of them, or require …

CONNECT TWEET PINTEREST

Facebook and Google tout their 360 cameras because “they need to stake their ground,” and showcase their expertise in VR, says Danny Sullivan, founding editor of the Marketing Land blog. However, he thinks Facebook developers would be more …

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